India Beauty and Personal Care Market by Type, Gender, Nature, Price Point, and Distribution Channel, Opportunity Analysis and Industry Forecast, 2024-2033

The India beauty and personal care market size was valued at$17.76 billion in 2023 and is estimated to reach$47.02 billion by 2033, exhibiting a CAGR of 10.2% from 2024 to 2033. The beauty and personal care market includes a wide range of products that are used for enhancing appearances, personal hygiene, and grooming. The market includes various product categories such as skin care, oral care, hair care, deodorants & fragrances, and personal hygiene products. India's beauty and personal care market has witnessed significant growth in recent years, driven by several factors such as the changing lifestyle of the consumers, increasing disposable incomes, rapid urbanization, and growing penetration of some local D2C brands in India. The growing middle-class population is expected to be a major factor behind the rising demand for beauty and personal care products during the forecast period. The rising disposable income, growing demand for premium skincare and hair care products, rapidly growing per capita consumption of beauty and personal care products, and growing demand for organic and natural materials are some of the major factors that are fueling the growth of the overall India beauty and personal care market. According to the India beauty and personal care market analysis, the market is segmented on the basis of type, gender, nature, price point, and distribution channel. On the basis of type, the market is classified into makeup & color cosmetics, deodorants & fragrances, skin & sun care products, hair care products, and shower & bath. On the basis of gender, the market is categorized into women, men, and unisex. Depending on the nature, the market is divided into conventional, organic, and vegan. On the basis of the price point, it is categorized into mass, mid-premium, and premium. Depending on the distribution channel, the market is bifurcated into offline and online. The major key players operating in the India beauty and personal care industry include MCAFFEINE, Paavo India, Emmbros Overseas Private Limited, Mama Earth Organics, Nykaa, Vellvette Lifestyle Private Limited (Sugar Cosmetics), Bio Veda Action Research Company, Bombay Shaving Co., Sublime Life, Good Glamm Group, Vanity Wagon, Tira (Reliance Retail), Renee Cosmetics, Kindlife, Amazon, Flipkart, Snapdeal.com (Jasper Infotech Pvt. Ltd.), Myntra, AJIO, Sephora, Bella Vita, FirstCry, The Man Company, Ustraa, and Purpelle. These competitors are constantly engaged in various developmental strategies such as partnerships, new product launches, and collaborations to gain a competitive edge and stay ahead of the competition.

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CHAPTER 1: Introduction

1.1. Report description
1.2. Key market segments
1.3. Research methodology
1.3.1. Secondary research
1.3.2. Primary research
1.3.3. Analyst tools and models

CHAPTER 2: Executive summary

2.1. Key findings of the study
2.2. CXO perspective

CHAPTER 3: Market Overview

3.1. Market definition and scope
3.2. Key findings
3.2.1. Top investment pockets
3.3. Porter’s five forces analysis
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Changing consumer preferences 3.4.1.2. Availability of a wide range of products 3.4.1.3. Rise in e-commerce sector
3.4.2. Restraints
3.4.2.1. Limited sensory experience
3.4.2.2. Return and refund policies
3.4.3. Opportunity
3.4.3.1. Digital adoption
3.4.3.2. Emerging Tier II and Tier III Cities
3.5. D
2C Brand Share Analysis, 20233.6. Traditional Beauty and Personal Care Market: Company Share Analysis
3.7. Recent growth trends of Korean brands
3.8. Unicorns, Active Investors, and Investment in India
3.9. Overview of Organized and Unorganized Channels
3.10. Impact of COVID-19

CHAPTER 4: India beauty and personal care market, BY type

4.1. Overview
4.1.1. Market size and forecast
4.2. Makeup and Color Cosmetics
4.2.1. Key market trends, growth factors, and opportunities
4.3. Deodorants and Fragrances
4.3.1. Key market trends, growth factors, and opportunities
4.4. Skin and Sun Care Products
4.4.1. Key market trends, growth factors, and opportunities
4.5. Hair Care Products
4.5.1. Key market trends, growth factors, and opportunities
4.6. Shower & Bath
4.6.1. Key market trends, growth factors, and opportunities
4.7. Others
4.7.1. Key market trends, growth factors, and opportunities

CHAPTER 5: India beauty and personal care market, BY gender

5.1. Overview
5.1.1. Market size and forecast
5.2. Women
5.2.1. Key market trends, growth factors, and opportunities
5.3. Men
5.3.1. Key market trends, growth factors, and opportunities
5.4. Unisex
5.4.1. Key market trends, growth factors, and opportunities

CHAPTER 6: India beauty and personal care market, BY nature

6.1. Overview
6.1.1. Market size and forecast
6.2. Organic
6.2.1. Key market trends, growth factors, and opportunities
6.3. Conventional
6.3.1. Key market trends, growth factors, and opportunities
6.4. Vegan
6.4.1. Key market trends, growth factors, and opportunities

CHAPTER 7: India beauty and personal care market, BY price point

7.1. Overview
7.1.1. Market size and forecast
7.2. Mass (Up to $15)7.2.1. Key market trends, growth factors, and opportunities
7.3. Mid Premium ($16-$45)7.3.1. Key market trends, growth factors, and opportunities
7.4. Premium (Above $45)7.4.1. Key market trends, growth factors, and opportunities

CHAPTER 8: India beauty and personal care market, BY distribution channel

8.1. Overview
8.1.1. Market size and forecast
8.2. Offline
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast, by offline channel
8.3. Online
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast, by online channel
8.3.2.1. Market Size and Forecast: India Beauty and Personal Care Market for D
2C, By Type
8.3.2.2. Market Size and Forecast: India Beauty and Personal Care Market for D
2C, By Gender
8.3.2.3. Market Size and Forecast: India Beauty and Personal Care Market for D
2C, By Nature
8.3.2.4. Market Size and Forecast: India Beauty and Personal Care Market for D
2C, By Price Point
8.3.2.5. Market Size and Forecast: India Beauty and Personal Care Market for D
2C, By Marketplace

CHAPTER 9: Competition landscapE

9.1. Overview
9.2. Top winning strategies
9.2.1. Top winning strategies, by year, 2021-2024*9.2.2. Top winning strategies, by development, 2021-2024*(%)9.2.3. Top winning strategies, by company, 2021-2024*9.3. Product mapping of top 25 players
9.4. Competitive dashboard
9.5. Competitive heatmap
9.6. Top player positioning

CHAPTER 10: Company profiles

10.1. MCAFFEINE
10.1.1. Company overview
10.1.2. Key Executives
10.1.3. Company snapshot
10.1.4. Operating business segments
10.1.5. Product portfolio
10.2. PAAVO INDIA
10.2.1. Company overview
10.2.2. Key Executive
10.2.3. Company snapshot
10.2.4. Operating business segments
10.2.5. Product portfolio
10.3. EMMBROS OVERSEAS LIFESTYLE PRIVATE LIMITED
10.3.1. Company overview
10.3.2. Key Executive
10.3.3. Company snapshot
10.3.4. Operating business segments
10.3.5. Product portfolio
10.4. MAMA EARTH
10.4.1. Company overview
10.4.2. Key Executives
10.4.3. Company snapshot
10.4.4. Operating business segments
10.4.5. Product portfolio
10.5. NYKAA E-RETAIL LIMITED
10.5.1. Company overview
10.5.2. Key Executives
10.5.3. Company snapshot
10.5.4. Operating business segments
10.5.5. Product portfolio
10.5.6. Business Performance
10.5.7. Key strategic moves and developments
10.6. VELLVETTE LIFESTYLE PRIVATE LIMITED (SUGAR COSMETICS)10.6.1. Company overview
10.6.2. Key Executives
10.6.3. Company snapshot
10.6.4. Operating business segments
10.6.5. Product portfolio
10.6.6. Key strategic moves and developments
10.7. BIO VEDA ACTION RESEARCH CO.10.7.1. Company overview
10.7.2. Key Executives
10.7.3. Company snapshot
10.7.4. Operating business segments
10.7.5. Product portfolio
10.8. BOMBAY SHAVING CO.10.8.1. Company overview
10.8.2. Key Executives
10.8.3. Company snapshot
10.8.4. Operating business segments
10.8.5. Product portfolio
10.9. THE GOOD GLAMM GROUP
10.9.1. Company overview
10.9.2. Key Executives
10.9.3. Company snapshot
10.9.4. Operating business segments
10.9.5. Product portfolio
10.10. VANITY WAGON
10.10.1. Company overview
10.10.2. Company snapshot
10.10.3. Key Executives
10.10.4. Operating business segments
10.10.5. Product portfolio
10.11. TIRA (RELIANCE RETAIL)10.11.1. Company overview
10.11.2. Company snapshot
10.11.3. Key Executive
10.11.4. Operating business segments
10.11.5. Product portfolio
10.11.6. Key strategic moves and developments
10.12. RENEE COSMETICS
10.12.1. Company overview
10.12.2. Company snapshot
10.12.3. Key Executives
10.12.4. Operating business segments
10.12.5. Product portfolio
10.13. KINDLIFE
10.13.1. Company overview
10.13.2. Company snapshot
10.13.3. Key Executives
10.13.4. Operating business segments
10.13.5. Product portfolio
10.14. AMAZON
10.14.1. Company overview
10.14.2. Company snapshot
10.14.3. Key Executives
10.14.4. Operating business segments
10.14.5. Product portfolio
10.14.6. Business Performance
10.15. FLIPKART INTERNATIONAL PRIVATE LIMITED
10.15.1. Company overview
10.15.2. Company snapshot
10.15.3. Key Executives
10.15.4. Operating business segments
10.15.5. Product portfolio
10.16. SNAPDEAL.COM (JASPER INFOTECH PVT. LTD.)10.16.1. Company overview
10.16.2. Company snapshot
10.16.3. Key Executives
10.16.4. Operating business segments
10.16.5. Product portfolio
10.17. MYNTRA
10.17.1. Company overview
10.17.2. Company snapshot
10.17.3. Key Executives
10.17.4. Operating business segments
10.17.5. Product portfolio
10.18. AJIO
10.18.1. Company overview
10.18.2. Company snapshot
10.18.3. Key Executives
10.18.4. Operating business segments
10.18.5. Product portfolio
10.19. SEPHORA
10.19.1. Company overview
10.19.2. Company snapshot
10.19.3. Key Executives
10.19.4. Operating business segments
10.19.5. Product portfolio
10.20. BELLA VITA
10.20.1. Company overview
10.20.2. Company snapshot
10.20.3. Key Executives
10.20.4. Operating business segments
10.20.5. Product portfolio
10.21. FIRSTCRY
10.21.1. Company overview
10.21.2. Company snapshot
10.21.3. Key Executives
10.21.4. Operating business segments
10.21.5. Product portfolio
10.22. THE MAN COMPANY
10.22.1. Company overview
10.22.2. Company snapshot
10.22.3. Key Executives
10.22.4. Operating business segments
10.22.5. Product portfolio
10.23. USTRAA
10.23.1. Company overview
10.23.2. Company snapshot
10.23.3. Key Executive
10.23.4. Operating business segments
10.23.5. Product portfolio
10.24. PURPELLE
10.24.1. Company overview
10.24.2. Company snapshot
10.24.3. Key Executive
10.24.4. Operating business segments
10.24.5. Product portfolio
10.25. SUBLIME LIFE
10.25.1. Company overview
10.25.2. Company snapshot
10.25.3. Key Executives
10.25.4. Operating business segments
10.25.5. Product portfolio

Companies Mentioned

MCAFFEINE
Paavo India
Emmbros Overseas Private Limited
Mama Earth Organics
Nykaa
Vellvette Lifestyle Private Limited (Sugar Cosmetics)
Bio Veda Action Research Company
Bombay Shaving Co.
Sublime Life
Good Glamm Group
Vanity Wagon
Tira (Reliance Retail)
Renee Cosmetics
Kindlife
Amazon
Flipkart
Snapdeal.com (Jasper Infotech Pvt. Ltd.)
Myntra
AJIO
Sephora
Bella Vita
FirstCry
The Man Company
Ustraa
and Purpelle

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
Scientific and technical writings for product information and related preemptions
Regional government and statistical databases for macro analysis
Authentic news articles and other related releases for market evaluation
Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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Table of Contents

Companies Mentioned

Methodology

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