Advertising in South Africa

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape

2.1. Market definition
2.2. Market analysis

3.1. Market value

4.1. Category segmentation
4.2. Geography segmentation

5.1. Market value forecast

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7.1. Who are the leading players in the market?
7.2. What are the strengths of leading players?
7.3. What trends are impacting the market?
7.4. Have there been any recent developments in the market?

8.1. Dentsu Group Inc.
8.2. The Interpublic Group of Companies, Inc.
8.3. Publicis Groupe SA
8.4. WPP plc

9.1. Country data

10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher

Table 1: South Africa advertising industry value: $ million, 2018-23
Table 2: South Africa advertising industry category segmentation: % share, by value, 2018-2023
Table 3: South Africa advertising industry category segmentation: $ million, 2018-2023
Table 4: South Africa advertising industry geography segmentation: $ million, 2023
Table 5: South Africa advertising industry value forecast: $ million, 2023-28
Table 6: Dentsu Group Inc.: key facts
Table 7: Dentsu Group Inc.: Annual Financial Ratios
Table 8: Dentsu Group Inc.: Key Employees
Table 9: Dentsu Group Inc.: Key Employees Continued
Table 10: Dentsu Group Inc.: Key Employees Continued
Table 11: The Interpublic Group of Companies, Inc.: key facts
Table 12: The Interpublic Group of Companies, Inc.: Annual Financial Ratios
Table 13: The Interpublic Group of Companies, Inc.: Key Employees
Table 14: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 15: Publicis Groupe SA: key facts
Table 16: Publicis Groupe SA: Annual Financial Ratios
Table 17: Publicis Groupe SA: Key Employees
Table 18: Publicis Groupe SA: Key Employees Continued
Table 19: Publicis Groupe SA: Key Employees Continued
Table 20: Publicis Groupe SA: Key Employees Continued
Table 21: WPP plc: key facts
Table 22: WPP plc: Annual Financial Ratios
Table 23: WPP plc: Key Employees
Table 24: WPP plc: Key Employees Continued
Table 25: South Africa size of population (million), 2019-23
Table 26: South Africa gdp (constant 2005 prices, $ billion), 2019-23
Table 27: South Africa gdp (current prices, $ billion), 2019-23
Table 28: South Africa inflation, 2019-23
Table 29: South Africa consumer price index (absolute), 2019-23
Table 30: South Africa exchange rate, 2019-23

Figure 1: South Africa advertising industry value: $ million, 2018-23
Figure 2: South Africa advertising industry category segmentation: $ million, 2018-2023
Figure 3: South Africa advertising industry geography segmentation: % share, by value, 2023
Figure 4: South Africa advertising industry value forecast: $ million, 2023-28
Figure 5: Forces driving competition in the advertising industry in South Africa, 2023
Figure 6: Drivers of buyer power in the advertising industry in South Africa, 2023
Figure 7: Drivers of supplier power in the advertising industry in South Africa, 2023
Figure 8: Factors influencing the likelihood of new entrants in the advertising industry in South Africa, 2023
Figure 9: Factors influencing the threat of substitutes in the advertising industry in South Africa, 2023
Figure 10: Drivers of degree of rivalry in the advertising industry in South Africa, 2023