Omnichannel Retail Software Market Report 2026

The omnichannel retail software market size has grown exponentially in recent years. It will grow from $12.89 billion in 2025 to $15.82 billion in 2026 at a compound annual growth rate (CAGR) of 22.7%. The growth in the historic period can be attributed to growth of e-commerce adoption, rising demand for channel integration, expansion of organized retail chains, increasing customer experience focus, proliferation of POS systems.

The omnichannel retail software market size is expected to see rapid growth in the next few years. It will grow to $31.85 billion in 2030 at a compound annual growth rate (CAGR) of 19.1%. The growth in the forecast period can be attributed to increasing cloud-native retail adoption, rising demand for real-time analytics, growing complexity of consumer buying journeys, expansion of mobile commerce ecosystems, increasing investments in retail digital transformation. Major trends in the forecast period include unified customer data platforms across channels, real-time inventory visibility and synchronization, seamless buy online pick up in store (BOPIS) enablement, cross-channel order orchestration optimization, scalable subscription-based omnichannel platforms.

The growing adoption of IoT devices is expected to drive the expansion of the omnichannel retail software market in the coming years. IoT devices are interconnected gadgets that utilize sensors and internet connectivity to gather and share data. The rise in IoT device usage is fueled by the valuable insights they generate, improved decision-making, and substantial cost savings through streamlined processes and optimized resource use. Omnichannel retail software plays a crucial role for retailers integrating IoT devices to enhance the shopping experience, streamline operations, and boost revenue. For example, in September 2024, IoT Analytics GmbH, a Germany-based non-governmental organization, reported that by the end of 2023, there were 16.6 billion connected IoT devices, marking a 15% increase from 2022. The organization projected further growth, estimating a 13% rise to 18.8 billion by the end of 2024. Moreover, the number of connected IoT devices is expected to reach 40 billion by 2030, a significant increase from the last market update in 2023. Thus, the growing adoption of IoT devices is propelling the growth of the omnichannel retail software market.

Key players in the omnichannel retail software market are directing their efforts towards developing innovative omnichannel order management systems, such as the HotWax Order Management App, to gain a competitive advantage. This application enhances the Shopify experience for customers by providing comprehensive omnichannel retailing capabilities. For instance, in April 2024, HotWax Commerce, a US-based software company, launched the HotWax Order Management App, empowering merchandisers with the ability to manually release pre-orders down to the order item level, thereby offering greater control over inventories and the pre-ordering process. Additionally, the app enables merchandisers to locate and release pre-orders based on factors such as order date, promised date, and inventory availability.

In September 2024, Salesforce, a US-based technology company, acquired PredictSpring for around $210 million. Through this acquisition, Salesforce sought to enhance its retail and commerce capabilities by broadening its omnichannel and in-store digital commerce solutions, allowing retailers to offer more seamless and connected customer experiences across both physical and digital touchpoints. PredictSpring is a US-based retail technology firm that focuses on cloud-native, modern point-of-sale and omnichannel retail software, enabling the integration of online and in-store operations, inventory management, and customer engagement.

Major companies operating in the omnichannel retail software market are IBM Corporation, Oracle Corporation, SAP SE, Salesforce.com Inc., Toshiba Corporation, Cognizant Technology Solutions Corp., Infosys Ltd., Adobe Commerce, NCR Corporation, Shopify Plus, Infor Global Solutions Inc., Diebold Nixdorf AG, Blue Yonder, Lightspeed Retail, Aptos Retail, BigCommerce, VTEX, Mi9 Retail, Commercetools, Brightpearl, Openbravo, Elastic Path, Salsify, Pimcore, Kibo Commerce.

North America was the largest region in the omnichannel retail software market in 2025. The regions covered in the omnichannel retail software market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the omnichannel retail software market report are Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.

The omnichannel retail software market consists of revenues earned by entities providing services such as inventory management, order management, and marketing automation. The market value includes the value of related goods sold by the service provider or included within the service offering. The omnichannel retail software market also includes sales of unified commerce platforms, analytics and business intelligence (BI) tools, mobile commerce (m-commerce) apps, and e-commerce platforms. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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