The housekeeping platform market size is expected to see rapid growth in the next few years. It will grow to $7.79 billion in 2030 at a compound annual growth rate (CAGR) of 10.3%. The growth in the forecast period can be attributed to increasing adoption of mobile platforms, growth of smart homes, rising commercial cleaning demand, focus on convenience services, expansion into industrial cleaning. Major trends in the forecast period include growth of app based housekeeping platforms, rising demand for on demand cleaning services, subscription based pricing models, digital workforce management tools, expansion of commercial cleaning services.
The rising number of tourists is expected to drive the growth of the housekeeping platform market in the coming years. Tourists are individuals who travel beyond their usual environment for leisure, recreation, or business purposes. The increase in tourism can be attributed to various factors, including improved accessibility, favorable economic conditions, globalization, cultural exchange, and demographic shifts. Housekeeping platforms streamline and enhance the stay experience for tourists by delivering efficient and dependable services, ensuring cleanliness, comfort, and convenience throughout their travels. For example, in May 2023, according to the World Tourism Organization, a Spain-based specialized agency, international tourism receipts reached $1 trillion in 2023, representing a 50% increase in real terms compared to 2022. Additionally, an estimated 235 million tourists traveled internationally in the first quarter of 2023, more than double the number recorded during the same period in 2022. Therefore, the increasing number of tourists is driving the growth of the housekeeping platform market.
Major companies operating in the housekeeping platform market are focusing on developing innovative technological solutions, such as mobile housekeeping management applications, to streamline operations, improve workforce productivity, and enhance guest satisfaction. Mobile housekeeping management applications are digital tools designed to automate and optimize housekeeping workflows by enabling real-time room status updates, task allocation, performance tracking, and integration with property management systems for seamless coordination across hotel departments. For instance, in December 2024, HITEK Services, a Dubai-based smart facilities management solutions provider, launched Housekeeping Plus, a mobile application tailored for the hospitality sector. The application digitizes traditional housekeeping processes by supporting real-time task assignment, automated scheduling, room status monitoring, SOP and checklist management, and integration with hotel property management systems. Through this platform, housekeeping staff can update task completion digitally, supervisors receive instant notifications on room readiness, and management can improve manpower utilization while minimizing reliance on manual, paper-based processes.
In January 2023, O2 Investment Partners, LLC, a US-based private equity firm, partnered with 4M Building Solutions Inc. to support the company’s accelerated growth strategy. This partnership is intended to drive expansion through a combination of organic growth and acquisitions, leveraging 4M’s strong market reputation and customer-centric service approach. 4M Building Solutions Inc. is a US-based platform providing commercial cleaning, janitorial, and housekeeping services.
Major companies operating in the housekeeping platform market are The Cleaning Authority LLC, TaskRabbit Inc., Thumbtack Inc., Housecall Pro Inc., Housekeep Ltd., Helpling GmbH, Handy Technologies Inc., Tidy Services Inc., SweepSouth Pty Ltd, MyClean Inc., TidyMe Pty Ltd., Leviy B.V., Properly Inc., TidyChoice Ltd, Flexkeeping Ltd., Maid Simple Franchise LLC, Maideasy Software Sdn Bhd, Hux Inc., Urban Company, Cleanly Inc.
North America was the largest region in the housekeeping platform market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the housekeeping platform market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the housekeeping platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The housekeeping platform market includes revenues earned by entities by providing services, such as laundry and dry cleaning services, home organization, gardening, and outdoor maintenance. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Housekeeping Platform Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses housekeeping platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for housekeeping platform? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The housekeeping platform market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Online Platform; Mobile Terminal2) By Pricing Model: Subscription Based; Pay as You Go
3) By Service: Maternal and Child Care; Elderly Care; Hourly Work; Other Services
4) By Application: Residential; Commercial; Industrial
Subsegments:
1) By Online Platform: Web-Based Platforms; Cloud-Based Platforms2) By Mobile Terminal: Mobile Apps (Android); Mobile Apps (iOS)
Companies Mentioned: the Cleaning Authority LLC; TaskRabbit Inc.; Thumbtack Inc.; Housecall Pro Inc.; Housekeep Ltd.; Helpling GmbH; Handy Technologies Inc.; Tidy Services Inc.; SweepSouth Pty Ltd; MyClean Inc.; TidyMe Pty Ltd.; Leviy B.V.; Properly Inc.; TidyChoice Ltd; Flexkeeping Ltd.; Maid Simple Franchise LLC; Maideasy Software Sdn Bhd; Hux Inc.; Urban Company; Cleanly Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Housekeeping Platform market report include:- The Cleaning Authority LLC
- TaskRabbit Inc.
- Thumbtack Inc.
- Housecall Pro Inc.
- Housekeep Ltd.
- Helpling GmbH
- Handy Technologies Inc.
- Tidy Services Inc.
- SweepSouth Pty Ltd
- MyClean Inc.
- TidyMe Pty Ltd.
- Leviy B.V.
- Properly Inc.
- TidyChoice Ltd
- Flexkeeping Ltd.
- Maid Simple Franchise LLC
- Maideasy Software Sdn Bhd
- Hux Inc.
- Urban Company
- Cleanly Inc.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 5.26 Billion |
| Forecasted Market Value ( USD | $ 7.79 Billion |
| Compound Annual Growth Rate | 10.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 21 |


