AI in Virtual Reality and Augmented Reality Market Report 2025

This report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The AI powered content creation market size has grown exponentially in recent years. It will grow from $2.9 billion in 2024 to $3.53 billion in 2025 at a compound annual growth rate (CAGR) of 21.9%. The growth in the historic period can be attributed to the rise of big data, demand for personalized content, cost and time savings, growing content volumes, and cross-lingual and cross-cultural capabilities.

The AI powered content creation market size is expected to see exponential growth in the next few years. It will grow to $7.74 billion in 2029 at a compound annual growth rate (CAGR) of 21.6%. The growth in the forecast period can be attributed to integration with marketing automation, expansion of multimodal content generation, enhanced content personalization, and AI-powered content optimization. Major trends in the forecast period include Hyper-personalization through contextual understanding, AI-generated visual content, AI-powered content distribution and amplification, AI-enhanced user-generated content (UGC) management, and AI-driven content attribution and ROI measurement.

The growing number of social media users is expected to drive the expansion of the AI-powered content creation market. Social media platforms are online services or websites that enable users to create and share content, engage in social networking, and communicate with others. The rise in social media adoption is fueled by technological advancements, cultural influence, mobile accessibility, news and information consumption, and brand promotion. AI-powered content creation enhances the experience for both social media users and creators by offering more personalized, engaging, and relevant content, leading to increased adoption and higher user engagement on social media platforms. For example, in January 2024, We Are Social Ltd, a UK-based media company, reported a 1.5% rise in social media usage, compared to 0.9% in January 2023. As a result, the growing adoption of social media is fueling the growth of the AI-powered content creation market.

Leading firms in the AI-powered content creation sector are introducing advanced platforms such as Birdeye Social to optimize content production and user engagement. Launched in March 2024 by Birdeye, a US-based software and messaging company, Birdeye Social is an AI-driven platform tailored for businesses managing multiple locations. It integrates generative AI to facilitate social media management, featuring tools for multi-location and bulk publishing, AI-crafted content, a post library, visual calendar, approval workflows, engagement monitoring, and detailed analytics. Birdeye’s BirdAI engine aids in content creation by offering AI-generated posts, personalized content recommendations, industry-specific post suggestions, AI-crafted images, and automated sharing of reviews, enhancing the efficiency and relevance of social media content management.

In April 2023, VideoVerse, a video-editing SaaS provider based in the US, acquired Reely.ai for an undisclosed sum. This acquisition is intended to bolster VideoVerse's offerings in AI-driven content creation and distribution, specifically targeting the gaming sector. Reely.ai is recognized for its capabilities in AI-powered content production and social media distribution, which will enhance VideoVerse’s service suite in this niche market.

Major companies operating in the AI powered content creation market are OpenAI Inc., WordSmith Inc., Pepper Content Inc., CopyAl Inc., Surfer Sp. z o.o., Synthetix AI Technologies LLC, Scalenut Innovations Inc., Copysmith Inc., Writesonic Solutions LLC, Article Forge Technologies Inc., Outranking AI Ltd., Al Writer Technologies Inc., Articoolo Innovations LLC, Jasper Technologies Inc., Narrator Solutions LLC, Rytr Systems Corporation, XO Cap Inc., Nico Engler IO, ContentGenius Inc., TextCortex, ContentBot Technologies Inc., LanguageAI Solutions LLC, CreativityAI Innovations Inc., TextMaster AI Corporation, ContentCrafters LLC, VerboseTech AI, ProseGenius Solutions Inc., Linguify AI Technologies, TextSynth Inc., ContextualAI Creations.

North America was the largest region in the AI powered content creation market in 2024. The regions covered in the ai powered content creation market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the ai powered content creation market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The AI-powered content creation market consists of revenues earned by entities by providing services such as content editing and proofreading services, and content creation services. The market value includes the value of related goods sold by the service provider or included within the service offering. The AI-powered content creation market also includes sales of visual content generation tools, content curation platforms, content performance analytics platforms, and automated content generation platforms. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

AI-powered content creation involves using artificial intelligence algorithms and tools to produce written, visual, or audio content. These technologies facilitate the automation of tasks such as text generation, image synthesis, and voice synthesis, streamlining the content production process and enhancing creative capabilities.

The primary categories of AI-powered content creation include AI writing, AI soundtrack, AI video generation, AI speech synthesis, and AI painting. AI writing utilizes artificial intelligence technologies to produce text that mimics human writing, covering applications such as automated content generation, natural language generation, and text summarization. These AI solutions are deployed through cloud-based and on-premise platforms, catering to a diverse range of applications across both large corporations and small to medium-sized enterprises (SMEs).

The AI powered content creation research report is one of a series of new reports that provides AI powered content creation market statistics, including the AI powered content creation industry's global market size, regional shares, competitors with a AI powered content creation market share, detailed AI powered content creation market segments, market trends and opportunities, and any further data you may need to thrive in the AI powered content creation industry. This AI powered content creation market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

This product will be delivered within 3-5 business days.