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Europe Bird Food Market Report and Forecast 2024-2032

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    Report

  • 167 Pages
  • June 2024
  • Region: Europe
  • Expert Market Research
  • ID: 5981975

Market Outlook

According to this report, the Europe bird food market is reached a value of USD 599.18 million in 2023. Aided by the increasing interest in bird watching and the growing awareness of the benefits of bird feeding, the market is projected to further grow at a CAGR of 6.2% between 2024 and 2032 to reach a value ofUSD 1.02 billion by 2032.

Bird food, encompassing a variety of seeds, grains, fruits, and insects, is essential for the sustenance of both wild and domestic birds. The popularity of bird feeding as a hobby has surged across Europe, driven by the increasing interest in wildlife conservation and the recreational benefits of bird watching. The nutritional content of bird food, tailored to meet the dietary needs of different bird species, enhances their health, supports breeding, and promotes biodiversity.

The increasing consumer interest in bird watching and wildlife conservation is driving the Europe bird food market growth. With the rising awareness of the ecological benefits of feeding birds, more individuals and communities are engaging in bird feeding activities. This trend is further fuelled by the therapeutic and educational aspects of bird watching, which is becoming a popular pastime in urban and rural areas alike.

Moreover, the growing emphasis on biodiversity conservation and the protection of bird species play a significant role in propelling the bird food market in Europe. Various initiatives by conservation organisations and government bodies to promote bird feeding and habitat preservation are contributing to market growth. These efforts aim to support bird populations, particularly during harsh weather conditions and breeding seasons, enhancing their survival rates.

The expanding applications of bird food in different settings also bolster the market. In residential areas, bird food is commonly used to attract and nourish garden birds, creating vibrant outdoor spaces. Public parks and nature reserves also use bird food to support bird populations and engage visitors in wildlife observation. Additionally, bird food is utilised in aviaries and bird rehabilitation centres to ensure the health and recovery of captive and injured birds.

The increasing demand for organic and natural bird food products is another driving factor. As consumers become more environmentally conscious, there is a rising preference for bird food free from synthetic additives and pesticides. This shift towards natural products aligns with broader trends in sustainability and organic living, further boosting the bird food market in Europe.

The market is witnessing diverse applications across various sectors, further bolstering its growth. In residential settings, bird food is widely used to attract and sustain garden birds. Homeowners and bird enthusiasts set up feeders filled with seeds, nuts, and suet to draw a variety of bird species to their gardens, enhancing their outdoor spaces and supporting local wildlife, consequently driving up the Europe bird food market share.

In public parks and nature reserves, bird food is essential for maintaining healthy bird populations and providing visitors with opportunities for bird watching. These settings often feature feeding stations and educational programs to promote wildlife conservation and engage the public in nature observation. The availability of bird food in these areas helps sustain bird populations, particularly during times of food scarcity.

The aviary and bird rehabilitation sector also benefits significantly from bird food. Aviaries, which house a variety of bird species for conservation and educational purposes, rely on high-quality bird food to meet the nutritional needs of their residents. Bird rehabilitation centres use specialised diets to support the recovery and health of injured and rescued birds, ensuring they receive the necessary nutrients for their rehabilitation.

As per the Europe bird food market analysis, retail stores and online platforms play a crucial role in the distribution of bird food. Pet stores, garden centres, and e-commerce sites offer a wide range of bird food products to cater to the needs of different bird species and consumer preferences. The convenience and accessibility of these retail channels contribute to the widespread availability of bird food, driving market growth.

Market Segmentation

The market can be divided based on product type, price range, bird type, distribution channel, and region.

Market Breakup by Product Type

  • Seed
  • Feed
  • Treats
  • Suet
  • Others

Market Breakup by Price Range

  • Economical
  • Mass
  • Premium

Market Breakup by Bird Type

  • Wild Birds
  • Caged Birds

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Pet Speciality Stores
  • Drug and Pharmacy Stores
  • Multi-Brand Stores
  • Online Retailers
  • Others

Market Breakup by Region

  • United Kingdom
  • Germany
  • France
  • Italy
  • Others

Competitive landscape

The report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in global Europe bird food market. some of the major players explored in the report are as follows:
  • Mars, Incorporated
  • Bulldog Products Limited
  • Rolli-Pet Tiernahrung GmbH
  • Mealberry GmbH
  • CJ WildBird Foods Ltd.
  • TRIXIE Heimtierbedarf GmbH & Co. KG
  • Kessler Zoologiegroßhandel GmbH & Co. KG
  • Versele-Laga NV
  • Casapet Srl
  • Others

Table of Contents

1 Preface2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot7 Opportunities and Challenges in the Market
8 Europe Bird Food Market Overview
8.1 Key Industry Highlights
8.2 Europe Bird Food Historical Market (2018-2023)
8.3 Europe Bird Food Market Forecast (2024-2032)
9 Europe Bird Food Market by Product Type
9.1 Seed
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Feed
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
9.3 Treats
9.3.1 Historical Trend (2018-2023)
9.3.2 Forecast Trend (2024-2032)
9.4 Suet
9.4.1 Historical Trend (2018-2023)
9.4.2 Forecast Trend (2024-2032)
9.5 Others
10 Europe Bird Food Market by Price Range
10.1 Economical
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Mass
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Premium
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 Europe Bird Food Market by Bird Type
11.1 Wild Birds
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Caged Birds
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 Europe Bird Food Market by Distribution Channel
12.1 Supermarkets and Hypermarkets
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Pet Speciality Stores
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Drug and Pharmacy Stores
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Multi-Brand Stores
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Online Retailers
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Others
13 Europe Bird Food Market by Country
13.1 United Kingdom
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Germany
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 France
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 Italy
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter’s Five Forces Analysis
14.2.1 Supplier’s Power
14.2.2 Buyer’s Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Mars, Incorporated
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Bulldog Products Limited
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Rolli-Pet Tiernahrung GmbH
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Mealberry GmbH
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 CJ WildBird Foods Ltd.
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 TRIXIE Heimtierbedarf GmbH & Co. KG
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Kessler Zoologiegroßhandel GmbH & Co. KG
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Versele-Laga NV
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Casapet Srl
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Europe Bird Food Market: Key Industry Highlights, 2018 and 2032
2. Europe Bird Food Historical Market: Breakup by Product Type (USD Million), 2018-2023
3. Europe Bird Food Market Forecast: Breakup by Product Type (USD Million), 2024-2032
4. Europe Bird Food Historical Market: Breakup by Price Range (USD Million), 2018-2023
5. Europe Bird Food Market Forecast: Breakup by Price Range (USD Million), 2024-2032
6. Europe Bird Food Historical Market: Breakup by Bird Type (USD Million), 2018-2023
7. Europe Bird Food Market Forecast: Breakup by Bird Type (USD Million), 2024-2032
8. Europe Bird Food Historical Market: Breakup by Distribution Channel (USD Million), 2018-2023
9. Europe Bird Food Market Forecast: Breakup by Distribution Channel (USD Million), 2024-2032
10. Europe Bird Food Historical Market: Breakup by Country (USD Million), 2018-2023
11. Europe Bird Food Market Forecast: Breakup by Country (USD Million), 2024-2032
12. Europe Bird Food Market Structure

Companies Mentioned

  • Mars, Incorporated
  • Bulldog Products Limited
  • Rolli-Pet Tiernahrung GmbH
  • Mealberry GmbH
  • CJ WildBird Foods Ltd.
  • TRIXIE Heimtierbedarf GmbH & Co. KG
  • Kessler Zoologiegroßhandel GmbH & Co. KG
  • Versele-Laga NV
  • Casapet Srl

Methodology

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Table Information