Cervical Pillows Global Market Report 2024

The cervical pillows market size has grown strongly in recent years. It will grow from $3.96 billion in 2023 to $4.17 billion in 2024 at a compound annual growth rate (CAGR) of 5.4%. The growth in the historic period can be attributed to the e-commerce expansion, increased prevalence of neck and cervical spine disorders, increased interest in alternative bedding options and increased studies on spinal alignment and neck support.

The cervical pillows market size is expected to see strong growth in the next few years. It will grow to $5.18 billion in 2028 at a compound annual growth rate (CAGR) of 5.6%. The projected growth can be attributed to several factors, including increased awareness of the importance of proper neck support for spinal health, occupations that involve prolonged sitting or repetitive neck movements, and a higher demand for supportive pillows. Other contributing factors are rising healthcare costs and the growing convenience of purchasing cervical pillows online. Key trends during the forecast period include AI-powered sleep analysis, pressure relief technology, customizable 3D printing, the use of eco-friendly materials, virtual reality relaxation, and the integration of sleep coaching apps.

The increasing prevalence of cervical and back pain issues is anticipated to drive the growth of the cervical pillows market in the future. Cervical and back pain are common conditions that affect the neck and upper spine, leading to discomfort and sleep disturbances. The rise in these issues can be attributed to factors such as sedentary lifestyles, increased use of electronic devices, poor posture, and aging populations. Cervical pillows support the neck's natural curve, alleviating cervical and back pain by promoting proper spinal alignment during sleep. For instance, in May 2023, according to the Institute for Health Metrics and Evaluation, an independent health research center based at the University of Washington, it was reported that 619 million people globally experienced lower back pain in 2020, with this number expected to rise to 843 million by 2050. Additionally, the study predicts a 36.4% increase in low back pain cases by 2050, with the highest growth rates projected in Asia and Africa. Therefore, the growing prevalence of cervical and back pain is driving the expansion of the cervical pillows market.

Rising healthcare spending is expected to drive the growth of the cervical pillows market in the future. Health expenditures encompass all costs related to providing health services, family planning activities, nutrition programs, and emergency health assistance. The increase in health expenditure is a complex issue influenced by demographic shifts, technological advancements, the higher prevalence of chronic diseases, broader access to healthcare, inflation, and global health challenges. With rising healthcare costs, there is a greater emphasis on preventive care to avoid expensive treatments and interventions. Increased spending on health education and public health campaigns often highlights the importance of good sleep posture and ergonomics, which boosts the demand for cervical pillows. For example, in December 2023, according to the Centers for Medicare & Medicaid Services, a US-based federal agency, healthcare spending in the US increased by 4.1% in 2022, reaching $4.5 trillion, or $13,493 per person. Health spending accounted for 17.3% of the country's gross domestic product. Therefore, rising healthcare spending is fueling the growth of the cervical pillows market.

Major companies in the cervical pillows market are developing solutions with innovative features, such as unique butterfly designs, to enhance comfort and improve spinal alignment for better pain relief. Cervical pillows with a distinctive butterfly shape offer multiple benefits aimed at improving sleep quality and addressing cervical spine issues. For instance, in March 2021, Sleepsia, a US-based manufacturer of cervical pillows, launched a pillow specifically designed to relieve neck pain and stiffness. This pillow features a unique butterfly shape that provides exceptional support and alignment for the cervical spine, offering relief to those suffering from neck pain and stiffness. An improperly designed pillow - either too firm and high or too flat and fluffy - can lead to unnatural curvature of the spine, causing conditions such as neck pain, neck stiffness, migraines, pinched shoulders, and herniated disks.

Major companies operating in the cervical pillows market are Tempur-Pedic North America LLC, Lohmann & Rauscher International GmbH & Co. KG, Emma - The Sleep Company, DJO Global Inc., Innocor Inc., Saatva, Slumberland, Leesa Sleep, Bedgear LLC, Malouf, Coop Home Goods, Airhawk International LLC, Alex Orthopedic Inc., PharMeDoc, The White Willow, Crown Medical Products, Mediflow Inc., Snuggle-Pedic, Custom Craftworks, Sleepisa.

North America was the largest region in the cervical pillows market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the cervical pillows market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the cervical pillows market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Cervical pillows are specially designed to support the neck and promote proper spinal alignment, helping to relieve neck pain and enhance sleep quality. They ensure neck support and maintain spinal alignment, contributing to reduced neck pain and better sleep.

The primary types of cervical pillows include cervical standard pillows, rolls, water-based pillows, and others. A cervical standard pillow is crafted to support the neck's natural curve, ensuring proper spinal alignment during sleep. These pillows come in various materials, such as foam and fiber-filled, serving multiple purposes such as displacement and support. They are utilized for various conditions, including cervical spondylosis, whiplash injuries, temporomandibular disorders, and more, and are available through hospitals, retail pharmacies, and e-commerce.

The cervical pillows research report is one of a series of new reports that provides cervical pillows market statistics, including the cervical pillows industry's global market size, regional shares, competitors with a cervical pillows market share, detailed cervical pillows market segments, market trends and opportunities, and any further data you may need to thrive in the cervical pillows industry. This cervical pillows market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The cervical pillows market consists of sales of ergonomic pillows, adjustable loft pillows, orthopedic pillows, and back sleeper pillows. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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