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Lactation Massagers - Global Strategic Business Report

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    Report

  • 250 Pages
  • April 2025
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 5987636
The global market for Lactation Massagers was valued at US$61.5 Million in 2024 and is projected to reach US$69.2 Million by 2030, growing at a CAGR of 2% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.

Global Lactation Massagers Market - Key Trends and Drivers Summarized

Lactation massagers are specialized devices designed to aid breastfeeding mothers in stimulating milk flow and alleviating common nursing issues such as clogged milk ducts, engorgement, and other discomforts associated with lactation. These devices use gentle, consistent vibrations to help soften the breast tissue, make the milk ejection reflex more efficient, and improve milk output. Lactation massagers can be particularly beneficial for mothers experiencing challenges with milk stasis, which can lead to painful infections like mastitis if left untreated. The use of these massagers supports a smoother breastfeeding experience by promoting increased circulation, which is crucial for effective milk production and overall breast health. Ergonomically designed to suit the contours of the breast, lactation massagers are typically waterproof, rechargeable, and made with body-safe materials to ensure comfort and convenience during use. They can be used before or during a feeding session to enhance milk flow and reduce the time spent nursing, which is a significant advantage for both mother and child.

The development and adoption of lactation massagers have been significantly influenced by the broader shift towards tech-enhanced personal healthcare products. As awareness of breastfeeding benefits and the challenges associated with it grows, many new parents are seeking out innovative solutions to support their nursing journey. Lactation massagers fit into this category by offering a high-tech yet non-invasive solution to common breastfeeding problems. Their increasing popularity is also a reflection of the changing landscape of maternal health, where there is a greater emphasis on postnatal care and support. This trend is facilitated by healthcare professionals, including lactation consultants who increasingly recommend these devices as part of comprehensive lactation support. Moreover, the rise of social media and online parenting forums has allowed for greater sharing of personal experiences and recommendations, contributing to the visibility and credibility of lactation massagers as essential tools for breastfeeding mothers.

The growth in the lactation massager market is driven by several factors, including advancements in product technology, expanded retail availability, and evolving consumer preferences. Technological innovations have led to the development of more effective and user-friendly massagers, with features such as multiple vibration modes, pressure settings, and smart connectivity to track lactation sessions. Increased distribution through online platforms and maternity stores has made these tools more accessible to a global audience, facilitating growth in both domestic and international markets. Consumer behavior is increasingly leaning towards proactive health management, with more mothers willing to invest in products that promise to enhance their well-being and breastfeeding success. Additionally, the growing cultural openness around discussions of breastfeeding challenges and maternal health supports market growth by destigmatizing the use of such aids. Marketing efforts that highlight the efficacy, safety, and scientific backing of lactation massagers resonate well with today's informed and health-conscious parents, driving further adoption. Collectively, these dynamics ensure that the lactation massager market continues to expand, providing valuable support to breastfeeding mothers worldwide.

Report Scope

The report analyzes the Lactation Massagers market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments

Type (Heated Massager, Non-Heated Massager); Distribution Channel (Retail Stores, Online Distribution Channel); Application (Relief for Engorged Breasts Application, Relief for Clogged Milk Ducts Application).

Geographic Regions/Countries

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Key Insights:

  • Market Growth: Understand the significant growth trajectory of the Heated Massager segment, which is expected to reach US$47.5 Million by 2030 with a CAGR of a 2.5%. The Non-Heated Massager segment is also set to grow at 0.9% CAGR over the analysis period.
  • Regional Analysis: Gain insights into the U.S. market, valued at $16.7 Million in 2024, and China, forecasted to grow at an impressive 3.7% CAGR to reach $13.1 Million by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Report Features:

  • Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
  • In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
  • Company Profiles: Coverage of major players such as Autumnz, Bellababy Medical Device, Inc., Crane USA Inc, Fridababy LLC, Haakaa NZ and more.
  • Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Why You Should Buy This Report:

  • Detailed Market Analysis: Access a thorough analysis of the Global Lactation Massagers Market, covering all major geographic regions and market segments.
  • Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
  • Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Lactation Massagers Market.
  • Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

  • How is the Global Lactation Massagers Market expected to evolve by 2030?
  • What are the main drivers and restraints affecting the market?
  • Which market segments will grow the most over the forecast period?
  • How will market shares for different regions and segments change by 2030?
  • Who are the leading players in the market, and what are their prospects?

Some of the 86 major companies featured in this Lactation Massagers market report include:

  • Autumnz
  • Bellababy Medical Device, Inc.
  • Crane USA Inc
  • Fridababy LLC
  • Haakaa NZ
  • Jolly Bean Baby & Co
  • LaVie Australia
  • MammaEase
  • Milk Mate
  • Missaamall
  • Momcozy
  • Mon Lait
  • Munchkin, Inc.
  • Spectra Baby UK
  • Zomee Breast Pumps

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Global Economic Update
  • Lactation Massagers - Global Key Competitors Percentage Market Share in 2025 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • Growing Awareness Over the Benefits of Breastfeeding Drives Demand for Lactation Massagers
  • Technological Innovations Enhance Effectiveness and Comfort of Lactation Massagers
  • Social Media Influence and Maternal Health Blogs Propel Product Awareness
  • Supportive Healthcare Policies Encourage Use of Breastfeeding Aids
  • Rise in Working Mothers Seeking Efficient Breastfeeding Solutions Bolsters Market
  • E-commerce Platforms Facilitating Easy Access and Discreet Purchases
  • Cultural Shifts Towards More Open Discussions About Maternal Challenges Bodes Well for Market Growth
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Lactation Massagers Market Analysis of Annual Sales in US$ for Years 2015 through 2030
  • Table 2: World Recent Past, Current & Future Analysis for Lactation Massagers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 3: World Historic Review for Lactation Massagers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 4: World 15-Year Perspective for Lactation Massagers by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2025 & 2030
  • Table 5: World Recent Past, Current & Future Analysis for Heated Massager by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 6: World Historic Review for Heated Massager by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 7: World 15-Year Perspective for Heated Massager by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 8: World Recent Past, Current & Future Analysis for Non-Heated Massager by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 9: World Historic Review for Non-Heated Massager by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 10: World 15-Year Perspective for Non-Heated Massager by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 11: World Recent Past, Current & Future Analysis for Retail Stores by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 12: World Historic Review for Retail Stores by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 13: World 15-Year Perspective for Retail Stores by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 14: World Recent Past, Current & Future Analysis for Online Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 15: World Historic Review for Online Distribution Channel by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 16: World 15-Year Perspective for Online Distribution Channel by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 17: World Recent Past, Current & Future Analysis for Relief for Engorged Breasts Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 18: World Historic Review for Relief for Engorged Breasts Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 19: World 15-Year Perspective for Relief for Engorged Breasts Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
  • Table 20: World Recent Past, Current & Future Analysis for Relief for Clogged Milk Ducts Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2024 through 2030 and % CAGR
  • Table 21: World Historic Review for Relief for Clogged Milk Ducts Application by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in US$ for Years 2015 through 2023 and % CAGR
  • Table 22: World 15-Year Perspective for Relief for Clogged Milk Ducts Application by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
CANADA
JAPAN
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
CHINA
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
EUROPE
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
FRANCE
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
GERMANY
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
ITALY
UNITED KINGDOM
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
SPAINRUSSIAREST OF EUROPE
ASIA-PACIFIC
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
AUSTRALIA
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
INDIA
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
SOUTH KOREAREST OF ASIA-PACIFIC
LATIN AMERICA
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
ARGENTINABRAZILMEXICOREST OF LATIN AMERICA
MIDDLE EAST
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
IRANISRAELSAUDI ARABIAUNITED ARAB EMIRATESREST OF MIDDLE EAST
AFRICA
  • Lactation Massagers Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Autumnz
  • Bellababy Medical Device, Inc.
  • Crane USA Inc
  • Fridababy LLC
  • Haakaa NZ
  • Jolly Bean Baby & Co
  • LaVie Australia
  • MammaEase
  • Milk Mate
  • Missaamall
  • Momcozy
  • Mon Lait
  • Munchkin, Inc.
  • Spectra Baby UK
  • Zomee Breast Pumps

Table Information