Meal Kit Delivery Services Market Report 2026

The meal kit delivery services market size has grown rapidly in recent years. It will grow from $31.13 billion in 2025 to $37.06 billion in 2026 at a compound annual growth rate (CAGR) of 19.1%. The growth in the historic period can be attributed to rising urban lifestyle changes, growing demand for convenience food, increasing awareness of home cooking benefits, expansion of subscription based food services, growing working population.

The meal kit delivery services market size is expected to see rapid growth in the next few years. It will grow to $72.6 billion in 2030 at a compound annual growth rate (CAGR) of 18.3%. The growth in the forecast period can be attributed to rising preference for healthy meal solutions, expanding customization based food services, increasing disposable income levels, growing digital food commerce adoption, rising focus on premium ready meal offerings. Major trends in the forecast period include personalized subscription meal planning, expansion of diverse dietary meal options, rising demand for convenient home cooking solutions, growing preference for time saving food services, increasing focus on quality controlled meal preparation.

The growing preference for healthy foods is expected to drive the growth of the meal kit delivery service market in the coming years. Healthy foods are defined as foods that supply essential nutrients required to support overall health and well-being while promoting optimal physical and mental performance. The preference for healthy foods is increasing due to the expanding wellness movement, a stronger focus on preventive healthcare, and rising health awareness among consumers. Meal kit delivery services support this preference by combining convenience with nutrition, making it easier for individuals to adopt and sustain healthier eating habits. For example, in November 2025, according to the Organisation for Economic Co-operation and Development (OECD), a France-based government-linked organization that monitors public health, an average of 59% of individuals aged 15 and above across 32 OECD countries consumed vegetables daily in 2023. Therefore, the increasing preference for healthy foods is contributing to the growth of the meal kit delivery service market.

Major companies operating in the meal kit delivery services market are concentrating on developing innovative solutions, such as fleet delivery services, to reinforce their market position. Fleet delivery services involve the use of a company-owned or leased group of vehicles to transport goods or services efficiently between locations. For instance, in November 2023, HelloFresh Private Limited, a Germany-based meal delivery service provider, launched its In-House Fleet Delivery Service. This initiative includes a dedicated delivery fleet supported by advanced route optimization technology to ensure timely and efficient deliveries. The service is designed to enhance delivery accuracy, minimize delays, and provide real-time tracking while preserving meal freshness and quality through optimized temperature control. The pilot program offers customers a 30-minute delivery window and simplifies rescheduling for second delivery attempts when the first delivery is unsuccessful. In addition, the initiative supports HelloFresh’s sustainability objectives by reducing excess packaging and lowering CO₂ emissions through the elimination of third-party carriers.

In January 2024, FreshRealm, a US-based food and meal solutions company, completed the acquisition of operational assets from Marley Spoon Group SE for an undisclosed amount. Through this acquisition, FreshRealm aims to expand its presence in the fresh meals segment and strengthen its operational capabilities, enabling quicker and more efficient meal kit production and distribution. Marley Spoon Group SE is a US-based meal kit provider specializing in ready-to-cook meal kits and subscription-based fresh meal solutions.

Major companies operating in the meal kit delivery services market report are HelloFresh SE, Plated, Home Chef Coop Private Limited, Blue Apron Holdings Inc., Sun Basket, Gousto, Daily Harvest Inc., Dinnerly, Sakara Life, Mindful Chef, Territory Foods, Allplants Ltd., Diet-To-Go, Gobble Inc., Purple Carrot, Chefmarket, Fresh Fitness Food Limited, Marley Spoon Inc., Snap Kitchen LLC, Zitronengras Kochhaus GmbH, Middagsfrid, PeachDish.

North America was the largest region in the meal kit delivery services market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the meal kit delivery services market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the meal kit delivery services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The meal kit delivery services market includes revenues earned by entities by providing services such as delivery to doorstep, flexible subscription plans, cooking tips and techniques, and waste reduction services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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