Sensitive Skin Care Products Global Market Report 2024

The sensitive skin care products market size has grown strongly in recent years. It will grow from $40.75 billion in 2023 to $44.36 billion in 2024 at a compound annual growth rate (CAGR) of 8.9%. The growth in the historic period can be attributed to several factors, including increased reported cases of allergies and skin sensitivities, advancements in dermatology leading to greater awareness and diagnosis of sensitive skin conditions, the introduction and popularization of hypoallergenic products catering to sensitive skin needs, the fact that older adults tend to have more sensitive skin, and focused marketing efforts targeting individuals with sensitive skin concerns.

The sensitive skin care products market size is expected to see strong growth in the next few years. It will grow to $62.61 billion in 2028 at a compound annual growth rate (CAGR) of 9%. The growth in the forecast period can be attributed to several factors, including the growth in personalized skincare options, increasing consumer awareness about the importance of skin health, rising consumer interest in sustainable and environmentally friendly products, the influence of social media influencers and dermatologists shaping consumer preferences and promoting sensitive skin care products, and the greater use of natural, organic, and sustainably sourced ingredients in skincare formulations. Major trends in the forecast period include the development of barrier repair and strengthening solutions, improvements in clean and minimalist formulations, the integration of skincare with overall wellness and self-care routines, advancements in delivery systems for skincare products, and the rise of digital skincare solutions.

The sensitive skin care products market is poised for growth, driven by the increasing prevalence of skin sensitivities and allergies. Skin sensitivities and allergies manifest as adverse reactions when the skin encounters specific substances or allergens, triggered by factors such as pollution, genetic predispositions, dietary elements, and the use of skincare products containing potentially irritating components. Sensitive skin care products play a vital role in managing these conditions by offering gentle, soothing ingredients that minimize irritation and mitigate the risk of adverse reactions. For instance, according to the UK Health Security Agency (UKHSA) in September 2022, there was a notable increase in Methicillin-resistant Staphylococcus aureus (MRSA) cases caused by skin infections, emphasizing the urgency of addressing skin sensitivities and allergies through effective skincare solutions.

Key players in the sensitive skin care products market are innovating with trihex skincare technology to enhance product effectiveness and target specific skin concerns. TriHex technology is an exclusive advancement designed to support the skin's natural repair mechanisms and optimize outcomes from skin rejuvenation treatments. For example, Alastin Skincare, a US-based skincare technology company, introduced the sensitive skin collection in October 2021, featuring products such as the Ultra Calm Cleansing Cream, Ultra-Light Moisturizer with TriHex technology, and Silk Shield All-Mineral Sunscreen SPF 30 with TriHex technology. These formulations are formulated with ultra-calming ingredients to effectively treat naturally sensitive skin or post-cosmetic treatment skin, providing relief and protection.

In August 2021, Unilever PLC, a UK-based consumer goods giant, acquired Paula's Choice, a US-based provider of sensitive skincare products. This acquisition strengthens Unilever's direct-to-consumer business and premium skincare portfolio, enhancing its ability to cater to the growing demand for effective solutions tailored to sensitive skin concerns.

Major companies operating in the sensitive skin care products market are Johnson & Johnson Services Inc., Procter & Gamble Company, Unilever PLC, L'Oréal S.A., Colgate-Palmolive Company, The Estée Lauder Companies Inc., Kao Corporation, Beiersdorf AG, Shiseido Co. Ltd., Avon Products Inc., Clinique Laboratories LLC, Galderma Laboratories, Amorepacific Corporation, Mary Kay Inc., Pierre Fabre SA, The Body Shop International Limited, Revlon Inc., Hain Celestial Group, Neutrogena Corporation, Tatcha LLC, Davines Group, Pevonia International LLC, La Roche-Posay, Sebapharma GmbH & Co. KG.

Asia-Pacific was the largest region in the sensitive skin care products market in 2023. The regions covered in the sensitive skin care products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the sensitive skin care products market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Sensitive skin care products are specially formulated cosmetics and skincare items designed to minimize irritation and adverse reactions for individuals with sensitive skin. These products typically contain gentle, soothing ingredients and avoid common irritants such as fragrances, dyes, and harsh chemicals. They aim to provide hydration, protection, and relief for sensitive skin types, helping to maintain skin health and comfort.

The main categories of sensitive skin care products include face care, body care, and lip care. Sensitive skin care face care encompasses a range of products specifically formulated to address the unique needs of sensitive facial skin. These products offer gentle yet effective cleansing, moisturizing, and treatment options, designed to soothe irritation, reduce redness, and improve overall skin comfort and health. Available to both male and female consumers, these products are accessible through various channels including supermarkets, hypermarkets, specialty stores, pharmacies, drug stores, online platforms, and others.

The sensitive skin care products research report is one of a series of new reports that provides sensitive skin care products market statistics, including the sensitive skin care products industry's global market size, regional shares, competitors with a sensitive skin care products market share, detailed sensitive skin care products market segments, market trends and opportunities, and any further data you may need to thrive in the sensitive skin care products industry. This sensitive skin care products market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The sensitive skin care products market consists of sales of cleansers, moisturizers, sunscreens, serums, masks, makeup, and body care. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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