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Household Products in Europe

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    Report

  • 45 Pages
  • May 2024
  • Region: Europe
  • MarketLine
  • ID: 5992602
Household Products in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The household products market consists of the retail sale of textile washing products, paper products, dishwashing products, air fresheners, insecticides, toilet care, scouring products, furniture & floor polish, shoe polish. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions have been made using constant annual average 2023 exchange rates.
  • The European Household Products market had total revenues of $82.36 billion in 2023, representing a compound annual growth rate (CAGR) of 2.6% between 2018 and 2023.
  • Market consumption volume increased with a CAGR of 0.3% between 2018 and 2023, to reach a total of 16.24 billion units in 2023.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 3% for the five-year period 2023 - 2028, which is expected to drive the market to a value of $95.52 billion by the end of 2028.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the household products market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the household products market in Europe
  • Leading company profiles reveal details of key household products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe household products market with five year forecasts

Reasons to Buy

  • What was the size of the Europe household products market by value in 2023?
  • What will be the size of the Europe household products market in 2028?
  • What factors are affecting the strength of competition in the Europe household products market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Europe's household products market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the European household products market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2018-2023)?
7.4. Which companies market shares have suffered in the last 5 years (2018-2023)?
7.5. What are the most popular brands in the European household products market?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Henkel AG & Co. KGaA
8.3. Reckitt Benckiser Group plc
8.4. Unilever Ventures Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Europe household products market value: $ million, 2018-23
Table 2: Europe household products market volume: million units, 2018-23
Table 3: Europe household products market category segmentation: % share, by value, 2018-2023
Table 4: Europe household products market category segmentation: $ million, 2018-2023
Table 5: Europe household products market geography segmentation: $ million, 2023
Table 6: Europe household products market distribution: % share, by value, 2023
Table 7: Europe household products market value forecast: $ million, 2023-28
Table 8: Europe household products market volume forecast: million units, 2023-28
Table 9: Europe household products market share: % share, by value, 2023
Table 10: The Procter & Gamble Co: key facts
Table 11: The Procter & Gamble Co: Annual Financial Ratios
Table 12: The Procter & Gamble Co: Key Employees
Table 13: The Procter & Gamble Co: Key Employees Continued
Table 14: Henkel AG & Co. KGaA: key facts
Table 15: Henkel AG & Co. KGaA: Annual Financial Ratios
Table 16: Henkel AG & Co. KGaA: Key Employees
Table 17: Reckitt Benckiser Group plc: key facts
Table 18: Reckitt Benckiser Group plc: Annual Financial Ratios
Table 19: Reckitt Benckiser Group plc: Key Employees
Table 20: Unilever Ventures Ltd: key facts
Table 21: Unilever Ventures Ltd: Key Employees
Table 22: Europe size of population (million), 2019-23
Table 23: Europe gdp (constant 2005 prices, $ billion), 2019-23
Table 24: Europe gdp (current prices, $ billion), 2019-23
Table 25: Europe inflation, 2019-23
Table 26: Europe consumer price index (absolute), 2019-23
Table 27: Europe exchange rate, 2019-23
List of Figures
Figure 1: Europe household products market value: $ million, 2018-23
Figure 2: Europe household products market volume: million units, 2018-23
Figure 3: Europe household products market category segmentation: $ million, 2018-2023
Figure 4: Europe household products market geography segmentation: % share, by value, 2023
Figure 5: Europe household products market distribution: % share, by value, 2023
Figure 6: Europe household products market value forecast: $ million, 2023-28
Figure 7: Europe household products market volume forecast: million units, 2023-28
Figure 8: Forces driving competition in the household products market in Europe, 2023
Figure 9: Drivers of buyer power in the household products market in Europe, 2023
Figure 10: Drivers of supplier power in the household products market in Europe, 2023
Figure 11: Factors influencing the likelihood of new entrants in the household products market in Europe, 2023
Figure 12: Factors influencing the threat of substitutes in the household products market in Europe, 2023
Figure 13: Drivers of degree of rivalry in the household products market in Europe, 2023
Figure 14: Europe household products market share: % share, by value, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • The Procter & Gamble Co
  • Henkel AG & Co. KGaA
  • Reckitt Benckiser Group plc
  • Unilever Ventures Ltd