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Licensed Sports Merchandise Market Report: Trends, Forecast and Competitive Analysis to 2030

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    Report

  • 150 Pages
  • July 2024
  • Region: Global
  • Lucintel
  • ID: 5993539

Licensed Sports Merchandise Trends and Forecast

The future of the global licensed sports merchandise market looks promising with opportunities in the online and offline markets. The global licensed sports merchandise market is expected to grow with a CAGR of 4.7% from 2024 to 2030. The major drivers for this market are expanding number of sports fans, rising urbanization and the growth of the internet shopping sector, along with increase in local, national, and international sports leagues.

Licensed Sports Merchandise by Segment

The study includes a forecast for the global licensed sports merchandise by product, distribution channel, and region.

Licensed Sports Merchandise Market by Product [Shipment Analysis by Value from 2018 to 2030]:

  • Sports Apparel
  • Sports Footwear
  • Toys and Games
  • Others

Licensed Sports Merchandise Market by Distribution Channel [Shipment Analysis by Value from 2018 to 2030]:

  • Online
  • Offline

Licensed Sports Merchandise Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Licensed Sports Merchandise Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies licensed sports merchandise companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base.

Some of the licensed sports merchandise companies profiled in this report include:

  • VF Corporation
  • Nike
  • Adidas
  • Puma
  • Under Armour
  • Hanesbrands
  • DICK’S Sporting Goods
  • Sports Direct International
  • G-III Apparel Group
  • Fanatics

Licensed Sports Merchandise Market Insights

The publisher forecasts that sports footwear will remain the largest segment over the forecast period due to consumers' concerns about fitness are growing as a result of sedentary lifestyles and health issues.
Within this market, offline will remain larger segment due to tangible showcasing of products alongside the capability to examine their features.
APAC is expected to witness the highest growth over the forecast period due to growth in the acceptance of cross-cultural fashion trends and the popularity of several international sports among teenagers.

Features of the Global Licensed Sports Merchandise Market

  • Market Size Estimates: Licensed sports merchandise market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.
  • Segmentation Analysis: Licensed sports merchandise market size by product, distribution channel, and region in terms of value ($B).
  • Regional Analysis: Licensed sports merchandise market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
  • Growth Opportunities: Analysis of growth opportunities in different products, distribution channels, and regions for the licensed sports merchandise market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape of the licensed sports merchandise market.
  • Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

FAQ

Q1. What is the growth forecast for licensed sports merchandise market?
Answer: The global licensed sports merchandise market is expected to grow with a CAGR of 4.7% from 2024 to 2030.
Q2. What are the major drivers influencing the growth of the licensed sports merchandise market?
Answer: The major drivers for this market are expanding number of sports fans, rising urbanization and the growth of the internet shopping sector, along with increase in local, national, and international sports leagues.
Q3. What are the major segments for licensed sports merchandise market?
Answer: The future of the global licensed sports merchandise market looks promising with opportunities in the online and offline markets.
Q4. Who are the key licensed sports merchandise market companies?
Answer: Some of the key licensed sports merchandise companies are as follows:
  • VF Corporation
  • Nike
  • Adidas
  • Puma
  • Under Armour
  • Hanesbrands
  • DICK’S Sporting Goods
  • Sports Direct International
  • G-III Apparel Group
  • Fanatics
Q5. Which licensed sports merchandise market segment will be the largest in future?
Answer: The publisher forecasts that sports footwear will remain the largest segment over the forecast period due to consumers' concerns about fitness are growing as a result of sedentary lifestyles and health issues.
Q6. In licensed sports merchandise market, which region is expected to be the largest in next 5 years?
Answer: APAC is expected to witness the highest growth over the forecast period due to growth in the acceptance of cross-cultural fashion trends and the popularity of several international sports among teenagers.
Q7. Do we receive customization in this report?
Answer: Yes, the publisher provides 10% customization without any additional cost.

This report answers the following 11 key questions:

Q.1. What are some of the most promising, high-growth opportunities for the licensed sports merchandise market by product (sports apparel, sports footwear, toys and games, and others), distribution channel (online and offline), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?


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Table of Contents

1. Executive Summary
2. Global Licensed Sports Merchandise Market : Market Dynamics
2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges
3. Market Trends and Forecast Analysis from 2018 to 2030
3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
3.2. Global Licensed Sports Merchandise Market Trends (2018-2023) and Forecast (2024-2030)
3.3: Global Licensed Sports Merchandise Market by Product
3.3.1: Sports Apparel
3.3.2: Sports Footwear
3.3.3: Toys and Games
3.3.4: Others
3.4: Global Licensed Sports Merchandise Market by Distribution Channel
3.4.1: Online
3.4.2: Offline
4. Market Trends and Forecast Analysis by Region from 2018 to 2030
4.1: Global Licensed Sports Merchandise Market by Region
4.2: North American Licensed Sports Merchandise Market
4.2.1: North American Licensed Sports Merchandise Market by Product: Sports Apparel, Sports Footwear, Toys and Games, and Others
4.2.2: North American Licensed Sports Merchandise Market by Distribution Channel: Online and Offline
4.3: European Licensed Sports Merchandise Market
4.3.1: European Licensed Sports Merchandise Market by Product: Sports Apparel, Sports Footwear, Toys and Games, and Others
4.3.2: European Licensed Sports Merchandise Market by Distribution Channel: Online and Offline
4.4: APAC Licensed Sports Merchandise Market
4.4.1: APAC Licensed Sports Merchandise Market by Product: Sports Apparel, Sports Footwear, Toys and Games, and Others
4.4.2: APAC Licensed Sports Merchandise Market by Distribution Channel: Online and Offline
4.5: ROW Licensed Sports Merchandise Market
4.5.1: ROW Licensed Sports Merchandise Market by Product: Sports Apparel, Sports Footwear, Toys and Games, and Others
4.5.2: ROW Licensed Sports Merchandise Market by Distribution Channel: Online and Offline
5. Competitor Analysis
5.1: Product Portfolio Analysis
5.2: Operational Integration
5.3: Porter’s Five Forces Analysis
6. Growth Opportunities and Strategic Analysis
6.1: Growth Opportunity Analysis
6.1.1: Growth Opportunities for the Global Licensed Sports Merchandise Market by Product
6.1.2: Growth Opportunities for the Global Licensed Sports Merchandise Market by Distribution Channel
6.1.3: Growth Opportunities for the Global Licensed Sports Merchandise Market by Region
6.2: Emerging Trends in the Global Licensed Sports Merchandise Market
6.3: Strategic Analysis
6.3.1: New Product Development
6.3.2: Capacity Expansion of the Global Licensed Sports Merchandise Market
6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Licensed Sports Merchandise Market
6.3.4: Certification and Licensing
7. Company Profiles of Leading Players
7.1: VF Corporation
7.2: Nike
7.3: Adidas
7.4: Puma
7.5: Under Armour
7.6: Hanesbrands
7.7: DICK’S Sporting Goods
7.8: Sports Direct International
7.9: G-III Apparel Group
7.10: Fanatics

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • VF Corporation
  • Nike
  • Adidas
  • Puma
  • Under Armour
  • Hanesbrands
  • DICK’S Sporting Goods

Methodology

The analyst has been in the business of market research and management consulting since 2000 and has published over 600 market intelligence reports in various markets/applications and served over 1,000 clients worldwide. Each study is a culmination of four months of full-time effort performed by the analyst team. The analysts used the following sources for the creation and completion of this valuable report:

  • In-depth interviews of the major players in the market
  • Detailed secondary research from competitors’ financial statements and published data
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of professionals, who have analyzed and tracked the market over the years.

Extensive research and interviews are conducted in the supply chain of the market to estimate market share, market size, trends, drivers, challenges and forecasts.

Thus, the analyst compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. The analyst then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process.

 

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