Buoyed by inflation and a rise in the number of digital buyers, grocery ecommerce sales are growing strongly again in Western Europe. Even when shopping in-store, consumers are embracing digital experiences, from mobile loyalty apps to scan-and-go technology.
This report will:
- Share the latest forecasts for grocery retail and ecommerce sales in the UK, France, Germany, Italy, and Spain.
- Explore the digital trends shaping the European grocery sector in 2024, including click and collect, mobile loyalty programs, the digitization of the store, and retail media.
- Provide strategies for grocery retailers to capitalize on opportunities for growth.
Here’s what’s in the full report
- 2 Exportable files for easy reading, analysis and sharing.