Video Banking Service Market Report 2026

The video banking service market size has grown rapidly in recent years. It will grow from $125.37 billion in 2025 to $146.85 billion in 2026 at a compound annual growth rate (CAGR) of 17.1%. The growth in the historic period can be attributed to increasing smartphone and internet penetration, expansion of digital banking services, reduction in physical branch visits, rising customer preference for remote services, advancements in video communication technology.

The video banking service market size is expected to see rapid growth in the next few years. It will grow to $265.97 billion in 2030 at a compound annual growth rate (CAGR) of 16%. The growth in the forecast period can be attributed to growing demand for contactless banking services, expansion of ai-enabled customer support, increased investment in cloud banking infrastructure, rising focus on cybersecurity compliance, adoption of immersive digital banking interfaces. Major trends in the forecast period include increasing adoption of remote customer onboarding, rising integration of ai-based video authentication, growing demand for omnichannel banking experiences, expansion of cloud-based video banking platforms, enhanced focus on secure customer interactions.

The increasing use of mobile phones is expected to drive the growth of the video banking service market in the coming years. Mobile phones are portable electronic devices that allow users to make calls, send messages, and access the internet wirelessly. Their growing adoption is fueled by convenience, portability, and multifunctional capabilities, enabling easy communication, access to information, and entertainment on the go. Mobile phones also facilitate seamless access to video banking services, allowing customers to conduct face-to-face banking anytime and anywhere without visiting a branch. For example, in January 2024, Ofcom, a UK-based regulatory authority for broadcasting, telecommunications, and postal services, reported that the number of active mobile subscriptions (excluding M2M) reached 88.7 million at the end of Q3 2023, up 1.5 million (1.7%) from the previous year. Additionally, mobile telephony services generated $4.67 billion (£3.51 billion) in retail revenues in Q3 2023, marking a $191.7 million (£144.2 million) or 4.3% increase from the prior year. As a result, the growing use of mobile phones is fueling the expansion of the video banking service market.

Leading companies in the video banking service market are focusing on innovative offerings such as face-to-face interactions via video with banking representatives to enhance customer engagement and accessibility. These interactions involve live video calls that simulate in-person meetings for banking transactions and consultations. For example, AU Small Finance Bank Limited launched a 24x7 video banking service in August 2023, allowing customers to engage face-to-face with bankers through video calls anytime, including weekends and holidays. This service aims to provide a seamless and personalized banking experience, particularly beneficial in areas with limited infrastructure and resources.

In October 2025, Computer Services, Inc., a US-based financial software and technology company, acquired Apiture for an undisclosed amount. Through this acquisition, CSI aims to enhance its digital banking capabilities by integrating Apiture’s advanced digital banking platform into its core banking, customer engagement, and lending suite, strengthening its ability to deliver a unified, modern banking technology stack that deepens customer relationships and supports revenue growth across the entire account-holder lifecycle. Apiture Inc. is a US-based provider of digital banking solutions, offering API-first consumer and business banking platforms that help financial institutions transform their online and mobile banking experiences.

Major companies operating in the video banking service market are Bank of America Corporation, Morgan Stanley, American Express Company, Cisco Systems Inc., Barclays PLC, U.S. Bank, MasterCard Inc., NatWest Group Plc, Merrill Lynch & Company Inc., Zoom Video Communications Inc., Tata Communications Limited, Guaranty Trust Bank Limited, AU Small Finance Bank Limited, Yealink Network Technology Co. Ltd., Enghouse Systems, STAR Financial Bank, Pexip AS, Glia Technologies Inc., Vidyard, StonehamBank, TrueConf LLC, Sirma Group.

North America was the largest region in the video banking service market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the video banking service market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the video banking service market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The video banking service market includes revenues earned by entities by providing services such as financial advisory and consultation, transaction assistance, and fraud prevention and resolution. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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