The sexual wellness market size has grown strongly in recent years. It will grow from $43.44 billion in 2023 to $47.27 billion in 2024 at a compound annual growth rate (CAGR) of 8.8%. The growth observed in the historical period can be attributed to shifts in societal attitudes towards sex and sexual health, an increased focus on overall health and well-being, advancements in sexual education, and greater acceptance of sexual wellness products and practices.
The sexual wellness market size is expected to see strong growth in the next few years. It will grow to $66.52 billion in 2028 at a compound annual growth rate (CAGR) of 8.9%. The anticipated growth in the forecast period can be attributed to several factors, a rising prevalence of STDs, increasing acceptance and openness in discussions about sexuality, a broader range of product offerings, expanding online shopping options with discreet purchasing choices, and enhanced marketing strategies. Key trends expected during this period include the integration of IoT technology in sexual wellness products, smart sex toys, the application of VR technology to enhance immersive sexual experiences, AI-powered advancements in sex toys, and the adoption of teledildonics.
The sexual wellness market is experiencing growth due to the rising prevalence of sexually transmitted diseases (STDs). These diseases, transmitted through sexual contact and caused by bacteria, viruses, or parasites, are on the rise primarily due to high-risk behaviors and insufficient awareness about prevention methods. This trend underscores the importance of sexual wellness, which encourages proactive approaches to sexual health. By empowering individuals to make informed decisions and adopt safer behaviors, sexual wellness initiatives aim to minimize the risk of STDs while promoting overall well-being.
Major companies in the sexual wellness sector are focusing on developing innovative products to meet consumer demand. For example, desire-boost gummies have emerged as popular dietary supplements designed to enhance libido and sexual desire. These gummies contain a blend of ingredients such as vitamins, minerals, herbal extracts, and amino acids known for their support of sexual health and vitality. Companies such as Setu Nutrition Private Limited have launched products such as Desire Boost gummies, formulated with clinically-backed, plant-derived ingredients such as Ashwagandha, Gokshura, Korean Ginseng, Shatavari, L-Arginine, and L-Citrulline. These gummies are caffeine-free, GMO-free, and designed for daily use without side effects, catering to the growing demand for natural solutions promoting sexual health.
In May 2023, Sirona Hygiene, known for its sanitary and menstrual hygiene products, acquired Bleu, an India-based company specializing in sexual wellness products, including vegan condoms made from natural latex. This acquisition allows Sirona to expand its product portfolio into the sexual wellness category, leveraging Bleu's innovative offerings to complement its existing feminine care products.
Major companies operating in the sexual wellness market are Reckitt Benckiser Group plc, Okamoto Industries Inc., LELO, Mankind Pharma, Doc Johnson Enterprises, Karex Berhad, Tenga Co. Ltd., California Exotic Novelties LLC, Veru Inc., Blush Novelties Inc., OhMiBod LLC, LifeStyles Healthcare Pte. Ltd., AdvaCare Pharma, BioFilm Inc., Pjur Group Luxembourg S.A., Wicked Sensual Care, HLL Lifecare Limited (HLL), Church & Dwight, Bijoux Indiscrets SL, CC Wellness, Hot Octopuss, Satisfyer (EIS GmbH), Womanizer Group Management GmbH, Humanwell Group.
North America was the largest region in the sexual wellness market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sexual wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the sexual wellness market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Sexual wellness pertains to the overall condition of physical, emotional, mental, and social well-being concerning sexuality. It encompasses various elements such as sexual health, satisfaction, and relationships, focusing on both the prevention of illness and the promotion of positive, respectful, and fulfilling experiences in sexual interactions and relationships.
The primary categories of products in sexual wellness include antifungal agents, sex toys or vibrators, condoms and female contraceptives, personal lubricants, erotic lingerie, pregnancy testing products, and others. Antifungal agents are medications or substances utilized to treat fungal infections in humans, animals, or plants. These products are packaged in blister packs, bottles and dispensers, clamshell packaging, tubes, cardboard boxes, jars, sachets, and pump bottles tailored for both men and women. They are available through various channels such as modern trade, convenience stores, department stores, specialty stores, mono-brand outlets, online retailers, and drug stores.
The sexual wellness market research report is one of a series of new reports that provides sexual wellness market statistics, including sexual wellness industry global market size, regional shares, competitors with a sexual wellness market share, detailed sexual wellness market segments, market trends and opportunities, and any further data you may need to thrive in the sexual wellness industry. This sexual wellness market research report delivers a complete perspective on everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The sexual wellness market includes revenues earned by entities by providing services such as sexual health education, contraceptive counseling, sex therapy, and relationship counseling. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The sexual wellness market size is expected to see strong growth in the next few years. It will grow to $66.52 billion in 2028 at a compound annual growth rate (CAGR) of 8.9%. The anticipated growth in the forecast period can be attributed to several factors, a rising prevalence of STDs, increasing acceptance and openness in discussions about sexuality, a broader range of product offerings, expanding online shopping options with discreet purchasing choices, and enhanced marketing strategies. Key trends expected during this period include the integration of IoT technology in sexual wellness products, smart sex toys, the application of VR technology to enhance immersive sexual experiences, AI-powered advancements in sex toys, and the adoption of teledildonics.
The sexual wellness market is experiencing growth due to the rising prevalence of sexually transmitted diseases (STDs). These diseases, transmitted through sexual contact and caused by bacteria, viruses, or parasites, are on the rise primarily due to high-risk behaviors and insufficient awareness about prevention methods. This trend underscores the importance of sexual wellness, which encourages proactive approaches to sexual health. By empowering individuals to make informed decisions and adopt safer behaviors, sexual wellness initiatives aim to minimize the risk of STDs while promoting overall well-being.
Major companies in the sexual wellness sector are focusing on developing innovative products to meet consumer demand. For example, desire-boost gummies have emerged as popular dietary supplements designed to enhance libido and sexual desire. These gummies contain a blend of ingredients such as vitamins, minerals, herbal extracts, and amino acids known for their support of sexual health and vitality. Companies such as Setu Nutrition Private Limited have launched products such as Desire Boost gummies, formulated with clinically-backed, plant-derived ingredients such as Ashwagandha, Gokshura, Korean Ginseng, Shatavari, L-Arginine, and L-Citrulline. These gummies are caffeine-free, GMO-free, and designed for daily use without side effects, catering to the growing demand for natural solutions promoting sexual health.
In May 2023, Sirona Hygiene, known for its sanitary and menstrual hygiene products, acquired Bleu, an India-based company specializing in sexual wellness products, including vegan condoms made from natural latex. This acquisition allows Sirona to expand its product portfolio into the sexual wellness category, leveraging Bleu's innovative offerings to complement its existing feminine care products.
Major companies operating in the sexual wellness market are Reckitt Benckiser Group plc, Okamoto Industries Inc., LELO, Mankind Pharma, Doc Johnson Enterprises, Karex Berhad, Tenga Co. Ltd., California Exotic Novelties LLC, Veru Inc., Blush Novelties Inc., OhMiBod LLC, LifeStyles Healthcare Pte. Ltd., AdvaCare Pharma, BioFilm Inc., Pjur Group Luxembourg S.A., Wicked Sensual Care, HLL Lifecare Limited (HLL), Church & Dwight, Bijoux Indiscrets SL, CC Wellness, Hot Octopuss, Satisfyer (EIS GmbH), Womanizer Group Management GmbH, Humanwell Group.
North America was the largest region in the sexual wellness market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sexual wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the sexual wellness market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Sexual wellness pertains to the overall condition of physical, emotional, mental, and social well-being concerning sexuality. It encompasses various elements such as sexual health, satisfaction, and relationships, focusing on both the prevention of illness and the promotion of positive, respectful, and fulfilling experiences in sexual interactions and relationships.
The primary categories of products in sexual wellness include antifungal agents, sex toys or vibrators, condoms and female contraceptives, personal lubricants, erotic lingerie, pregnancy testing products, and others. Antifungal agents are medications or substances utilized to treat fungal infections in humans, animals, or plants. These products are packaged in blister packs, bottles and dispensers, clamshell packaging, tubes, cardboard boxes, jars, sachets, and pump bottles tailored for both men and women. They are available through various channels such as modern trade, convenience stores, department stores, specialty stores, mono-brand outlets, online retailers, and drug stores.
The sexual wellness market research report is one of a series of new reports that provides sexual wellness market statistics, including sexual wellness industry global market size, regional shares, competitors with a sexual wellness market share, detailed sexual wellness market segments, market trends and opportunities, and any further data you may need to thrive in the sexual wellness industry. This sexual wellness market research report delivers a complete perspective on everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The sexual wellness market includes revenues earned by entities by providing services such as sexual health education, contraceptive counseling, sex therapy, and relationship counseling. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Sexual Wellness Market Characteristics3. Sexual Wellness Market Trends and Strategies32. Global Sexual Wellness Market Competitive Benchmarking33. Global Sexual Wellness Market Competitive Dashboard34. Key Mergers and Acquisitions in the Sexual Wellness Market
4. Sexual Wellness Market - Macro Economic Scenario
5. Global Sexual Wellness Market Size and Growth
6. Sexual Wellness Market Segmentation
7. Sexual Wellness Market Regional and Country Analysis
8. Asia-Pacific Sexual Wellness Market
9. China Sexual Wellness Market
10. India Sexual Wellness Market
11. Japan Sexual Wellness Market
12. Australia Sexual Wellness Market
13. Indonesia Sexual Wellness Market
14. South Korea Sexual Wellness Market
15. Western Europe Sexual Wellness Market
16. UK Sexual Wellness Market
17. Germany Sexual Wellness Market
18. France Sexual Wellness Market
19. Italy Sexual Wellness Market
20. Spain Sexual Wellness Market
21. Eastern Europe Sexual Wellness Market
22. Russia Sexual Wellness Market
23. North America Sexual Wellness Market
24. USA Sexual Wellness Market
25. Canada Sexual Wellness Market
26. South America Sexual Wellness Market
27. Brazil Sexual Wellness Market
28. Middle East Sexual Wellness Market
29. Africa Sexual Wellness Market
30. Sexual Wellness Market Competitive Landscape and Company Profiles
31. Sexual Wellness Market Other Major and Innovative Companies
35. Sexual Wellness Market Future Outlook and Potential Analysis
36. Appendix
Executive Summary
Sexual Wellness Global Market Report 2024 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on sexual wellness market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
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- Assess the Russia - Ukraine war’s impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
- Measure the impact of high global inflation on market growth.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for sexual wellness? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The sexual wellness market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
- The impact of higher inflation in many countries and the resulting spike in interest rates.
- The continued but declining impact of COVID-19 on supply chains and consumption patterns.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Product: Antifungal Agents; Sex Toys Or Vibrators; Condoms And Female Contraceptives; Personal Lubricants; Erotic Lingerie; Pregnancy Testing Products; Other Sexual Wellness Products2) By Packaging Type: Blister Packs; Bottles And Dispensers; Clamshell Packaging; Tubes; Cardboard Boxes; Jars; Sachets; Pump Bottles
3) By Consumer Orientation: Men; Women
4) By Distribution Channel: Modern Trade; Convenience Stores; Departmental Stores; Specialty Stores; Mono Brand Stores; Online Retailers; Drug Stores
Key Companies Mentioned: Reckitt Benckiser Group plc; Okamoto Industries Inc.; LELO; Mankind Pharma; Doc Johnson Enterprises
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
- Reckitt Benckiser Group plc
- Okamoto Industries Inc.
- LELO
- Mankind Pharma
- Doc Johnson Enterprises
- Karex Berhad
- Tenga Co. Ltd.
- California Exotic Novelties LLC
- Veru Inc.
- Blush Novelties Inc.
- OhMiBod LLC
- LifeStyles Healthcare Pte. Ltd.
- AdvaCare Pharma
- BioFilm Inc.
- Pjur Group Luxembourg S.A.
- Wicked Sensual Care
- HLL Lifecare Limited (HLL)
- Church & Dwight
- Bijoux Indiscrets SL
- CC Wellness
- Hot Octopuss
- Satisfyer (EIS GmbH)
- Womanizer Group Management GmbH
- Humanwell Group
Methodology
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 175 |
Published | August 2024 |
Forecast Period | 2024 - 2028 |
Estimated Market Value ( USD | $ 47.27 Billion |
Forecasted Market Value ( USD | $ 66.52 Billion |
Compound Annual Growth Rate | 8.9% |
Regions Covered | Global |
No. of Companies Mentioned | 24 |