Poland Data Center Storage - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

The Poland Data Center Storage Market size is estimated at USD 0.57 billion in 2024, and is expected to reach USD 1.01 billion by 2029, growing at a CAGR of 11.70% during the forecast period (2024-2029).

The increasing demand for cloud computing among SMEs, government regulations for local data security, and growing investment by domestic players are some of the major factors driving the demand for data centers in the country.

• Under Construction IT Load Capacity: The upcoming IT load capacity of the Poland data center market is expected to reach more than 560 MW by 2029.
• Under Construction Raised Floor Space: The country's construction of raised floor area is expected to increase above 3.7 million sq. ft by 2029.
• Planned Racks: The country's total number of racks to be installed is expected to reach above 187K units by 2029. Warsaw is expected to house the maximum number of racks by 2029.
• Planned Submarine Cables: Close to 2 submarine cable systems are connecting Poland, and a few are under construction.
• An increasing need for data storage has resulted in an upsurge in the number of data centers nationwide. Several factors contribute to the demand for data centers and their growth within Poland, reflected by the country's evolving IT landscape, business activities, and technological initiatives. Key drivers that propel the development of data centers in the nation include Digital Transformation, Cloud Computing Adoption, E-commerce & Digital Services, Renewable Energy & Sustainability, and Smart Cities & IoT Initiatives. Hence, such factors are expected to drive market growth during the forecast period.

Poland Data Center Storage Market Trends

IT & Telecommunication Segment holds the major share

• Cloud services are growing in popularity in Poland. The need for big data integration and the demand for more remote work and data migration to the cloud are driving the use of domestic cloud data centers.
• Cloud has software and databases installed on servers located in data centers that can be accessed through the internet. Cloud computing helps businesses reduce their IT costs by managing physical servers and running software applications. For instance, employees working in different locations could easily access their files that are already stored in the cloud. The market share for cloud as an end user is expected to reach around 24% by 2029 from the market share of 23.12% in 2023.
• The increased flexibility and ease of accommodating website traffic fluctuations have led businesses to gain an inclination toward cloud service. Seeing the numerous benefits offered by cloud infrastructure, companies have increasingly adopted cloud services, leading to their growth.
• Website traffic during online shopping events has led companies to experience a sudden surge in traffic, which can lead to crashing their website. Adopting cloud services by the companies has helped these websites easily accommodate these fluctuations in website traffic and conduct monetary transactions smoothly.
• The retail industry is the major adopter of cloud services and is expected to reach an annual value of USD 2.3 billion by 2030. The adoption of cloud technology infrastructure by the retail sector is expected to make a contribution of 3.3% to Poland's GDP by 2030. Such instances in the market are expected to create more need for data centers, resulting in rising demand for data center storage solutions in the coming years.

Hybrid Storage is Expected to Hold a Significant Market Share

• The combination of on-premises and cloud storage solutions is called hybrid storage in data centers. This approach leverages the strengths of both environments, offering the flexibility to store and manage data on-premises and in the cloud.
• The data protection rules are stringent in Poland, as they are in a number of other countries. Hybrid data centers enable organizations to maintain confidential information on-premises while using cloud services to meet domestic privacy laws.
• Businesses in Poland and around the world are applying digital transformation. In support of a phased and strategic approach toward Digitalisation, hybrid data centers are facilitating the integration of old systems with new cloud-based technologies.
• Furthermore, Infrastructural developments in the country are expected to pave the way for better 5G adoption in the future. Major telecom service providers like T-Mobile introduced about 3,000 5G base stations to cover about 25% of Poland by September 2021 and further claimed to have reached about 40% of the population with 5G services by August 2022. The country would greatly benefit from initiatives by service providers, facilitating faster data transfer rates for higher transfer of data sets, thus boosting the demand for computational servers and data storage facilities.
• The key players in the market focus on improving the data center storage solutions to meet the market demand. In June 2023, to provide customers with greater speed, agility, flexibility, and choice in their hybrid cloud strategy, Hewlett Packard Enterprise (HPE) and Equinix announced an expanded partnership to preconfigure HPE GreenLake for Private Cloud Enterprise and HPE GreenLake for Private Cloud Business Edition in Equinix data centers worldwide.

Poland Data Center Storage Industry Overview

The upcoming DC construction projects in the country will increase the demand for the Poland data center storage market in the coming years. The Poland data center storage market is moderately consolidated with some players in the market, including Dell Inc., Hewlett Packard Enterprise, Huawei Technologies Co. Ltd, Hitachi Vantara LLC, and Kingston Technology Company Inc. These major players, with a prominent market share, focus on expanding their regional customer base.

• June 2023: Hitachi Vantara, a prominent infrastructure, data management, and digital solutions subsidiary of Hitachi Ltd, announced its two new global partnership agreements with Cisco. These agreements will enable Hitachi Vantara to seamlessly integrate Cisco technologies into its storage products and position it as a leading provider of data center infrastructure and hybrid cloud-managed services by bringing it into the Vantara Service Provider and Technology Integrator (STI) Partner programs.
• April 2023: Hewlett Packard Enterprise (HPE) announced new file, disaster, block, and backup recovery data services designed to assist customers in eliminating data silos, reduce cost and complexity, and improve performance. The new file storage data services deliver scale-out, enterprise-intensive performance for data workloads, and the expanded block services provide mission-critical, midrange storage economics.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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