North America Surveillance IP Camera - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029)

The North America Surveillance IP Camera Market size is estimated at USD 3.70 billion in 2024, and is expected to reach USD 7.30 billion by 2029, growing at a CAGR of 14.30% during the forecast period (2024-2029).

Key Highlights

• IP cameras transmit video footage through an IP network, eliminating the need for a local recording device. They rely solely on a local network and feature a built-in processing chip that compresses real-time video footage. Notably, higher camera resolutions result in larger data sizes per recording, necessitating increased storage and bandwidth for transmission.
• Advancements in image sensor resolution, low-light performance, and data compression have elevated IP camera video quality above legacy analog systems. New technologies, such as high-definition (HD), 4K, and 360-degree cameras, offer enhanced surveillance coverage and intelligence. Moreover, with AI and machine learning, IP cameras boast analytical capabilities, allowing them to detect and respond to events, thereby bolstering security autonomously.
• Organizations are swiftly shifting from antiquated analog CCTV setups to contemporary, network-centric IP camera solutions. IP cameras present advantages such as remote accessibility, streamlined management, and seamless integration with security systems and IT frameworks. This move towards IP surveillance is primarily motivated by the pursuit of scalability, adaptability, and the assurance of future-ready security systems.
• Furthermore, retail, hospitality, education, transportation, and healthcare industries are turning to IP camera systems to bolster security, oversee operations, and glean business insights. The surge in IP camera adoption is propelled by imperatives such as thwarting theft, refining customer experiences, and adhering to regulations. Retail outlets harness IP cameras for tasks ranging from people counting and queue management to inventory oversight.
• However, network-connected IP camera systems face significant cybersecurity risks, including hacking, data breaches, and malware. Safeguarding the privacy and integrity of video data emerges as a pivotal concern for both end-users and manufacturers. Moreover, adhering to stringent data protection laws, notably the General Data Protection Regulation (GDPR), further complicates fortifying these systems.
• The North American surveillance IP camera market's performance hinges significantly on the region's economic health. In times of economic uncertainty, organizations often prioritize cost-cutting, potentially delaying or scaling back investments in IP camera systems. Moreover, escalating inflation and supply chain hurdles, like component shortages and shipping delays, can elevate IP camera system costs and hinder their availability. Consequently, the uptake of IP camera technology may decelerate, exerting pressure on manufacturers’ and service providers' profit margins.

North America Surveillance IP Camera Market Trends

Banking End-User Industry is Expected to Hold a Significant Share

• The regional banking industry is a linchpin in the global financial system, underscoring the importance of safeguarding its assets to uphold the regional economy. Notably, JPMorgan Chase, Bank of America, Wells Fargo, and Citigroup have emerged as the dominant forces in the banking landscape, commanding the domestic sphere and holding top positions on the global banking stage. By December 2023, US-based JPMorgan Chase held the top position with a market capitalization of USD 491.76 billion.
• Banks and financial institutions grapple with a looming threat of criminal activities, from robberies and fraud to cyber intrusions. These illicit acts jeopardize assets and sensitive customer data and cast shadows on the institutions' hard-earned reputations. Consequently, surveillance IP cameras have emerged as pivotal tools for deterring crimes, bolstering investigative capabilities, and fortifying the security fabric of banking establishments.
• The financial landscape in North America operates under the watchful eye of stringent regulations, notably the Gramm-Leach-Bliley Act and the Bank Secrecy Act. These mandates necessitate robust security measures, including the deployment of surveillance systems. Banks and credit unions must integrate surveillance IP cameras to align with these regulations and mitigate legal and reputational risks. Non-compliance carries weighty consequences, including substantial fines, underscoring the imperative nature of these cameras in the banking realm.
• Integrating video analytics with surveillance IP cameras in the banking sector enables automated monitoring, detection of suspicious activities, and swift incident responses. The amalgamation boosts operational efficiency and proactively empowers banks to manage risks and fine-tune their security protocols. With automation handling key security functions, banks can reallocate resources strategically, prioritizing their primary business operations.

United States is Expected To Witness Significant Growth

• The US is North America's economic powerhouse with its expansive landmass, diverse industries, and significant population. This robust backdrop creates a lucrative landscape for surveillance IP camera solutions, catering to many sectors, such as commercial, industrial, and governmental applications.
• In the United States, major metropolitan areas and critical infrastructure facilities grapple with rising crime rates, terrorism threats, and the specter of natural disasters. Consequently, there's a surging need for sophisticated IP cameras for surveillance. These systems are pivotal in bolstering threat detection, improving situational awareness, and refining emergency response protocols.
• In addition, as per Everytown for Gun Safety, gun violence has surged in the United States in recent years. Since 2016, the US has witnessed over 10,000 firearm-related homicides annually. This trend underscores a concerning rise in gun violence nationwide. As of 2024, Mississippi led the nation with the highest gun violence rate, standing at 29.7%, followed closely by Louisiana at 28.2%. In stark contrast, Rhode Island reported the lowest rate, a mere 3.1%.
• Furthermore, the US government mandates that video surveillance systems, especially IP cameras, be necessary in critical infrastructure, public spaces, and commercial establishments. This regulatory push is a key factor propelling the widespread adoption of IP camera solutions nationwide. For instance, Florida law generally permits using security cameras in public areas, including business premises. Specifically, Florida Statute 810.145(3)(c) sanctions video surveillance in public spaces, with the condition that the cameras are visible and the public is duly notified, often through signage. This regulation underscores the legal stance that individuals have no reasonable expectation of privacy in public settings.

North America Surveillance IP Camera Industry Overview

The North American surveillance IP Camera market, with several global players, is fragmented by nature. Some significant market players are Hangzhou Hikvision Digital Technology Co. Ltd, Vivotek Inc. (a Delta Group Company), Honeywell Security, Avigilon Corporation, and Tyco. The market players strive to innovate new products through extensive investments in R&D, collaborations, and mergers to cater to consumers' evolving demands.

• June 2024: Hikvision unveils a lineup of five advanced 4K IP camera kits bundled with NVRs. Some of these kits boast Hikvision’s innovative Colorvu-enabled panoramic turret cameras. These kits are meticulously crafted to deliver high-end performance, effortless usability, and exceptional value. They have state-of-the-art features such as 4K resolution, Smart Motion Detection, and 180° Colorvu 24/7 panoramic views.
• May 2024: VIVOTEK, to bolster its AI security portfolio, unveiled the 9383-Series network camera. This camera, part of their AI entry-tier lineup, affordably offers advanced AI video analytics. Users can now easily discern attributes of individuals and vehicles, leading to heightened operational efficiencies. The camera seamlessly pairs with the Core+ AI Network Video Recorder (Core+ AI NVR) or the VAST Security Station (VSS) system. The "Case Vault" feature is an addition that enhances VSS' capabilities. This feature enables VSS to swiftly compile and present critical video data, addressing the historical challenge of time-consuming data organization. This move underscores VIVOTEK's commitment to providing a holistic security solution, blending cutting-edge hardware with intelligent software.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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