Digital Signage IoT Applications 4th Edition

Digital signage is an ambiguous term used in reference to a wide range of solutions for presenting media and information on digital displays. There is no universally accepted definition of what the term encompasses, but it generally includes a broad range of solutions as diverse as traffic signs, menu boards and in-flight entertainment displays. The report definition is a system that comprises a connected display screen, a media player and a content management system that are managed over a local network or remotely. Systems that require manual intervention, such as swapping an SD card in the media player to load new content, are left outside of the scope of this report.

The first connected digital signage solutions were commercially launched about three decades ago. Since then, digital signage solutions have found their way into nearly every possible vertical market and a wide variety of application areas. The untapped potential is still vast and the industry is expected to continue to experience strong growth in the coming years. Global shipments of display screens for digital signage will grow from 21.2 million units in 2023 at a compound annual growth rate (CAGR) of 11.6 percent to reach 36.6 million units by 2028. The number of digital signage displays in active use is at the same time estimated to grow at a CAGR of 10.3 percent during the next five years from 91.5 million units in 2023 to 149.4 million units in 2028.

Highlights from the report

• Detailed analysis of the digital signage industry.
• Summary of the latest industry trends and developments.
• Updated in-depth profiles of key players in the digital signage market.
• Reviews of vendor strategies and competitive dynamics.
• Perspectives on the impact of new technological advancements.
• Extensive global and regional market forecasts lasting until 2028

This report answers the following questions

• What are the key applications for digital signage?
• What is the potential market size for digital signage solutions?
• What are the driving forces behind consolidation in the digital signage market?
• Which trends and developments are shaping the market?
• Which are the leading digital signage display, CMS and media player vendors?
• How is the competitive landscape evolving?
• How are technological advancements affecting the industry?

Who should read this report?

Digital Signage IoT Applications is the foremost source of information about the adoption of wireless IoT solutions in the digital signage industry. Whether you are a device vendor, service provider, telecom operator, investor, consultant, or government agency, you will gain valuable insights from our in-depth research.