The curved televisions market size has grown strongly in recent years. It will grow from $10.69 billion in 2023 to $11.59 billion in 2024 at a compound annual growth rate (CAGR) of 8.4%. Historical growth can be traced to larger screen sizes, the adoption of higher resolution standards, increased content availability, expansion of retail channels, and rising popularity of curved televisions.
The curved televisions market size is expected to see strong growth in the next few years. It will grow to $16.08 billion in 2028 at a compound annual growth rate (CAGR) of 8.5%. The forecasted growth is expected to stem from increasing demand for immersive viewing experiences, rising disposable incomes, a growing preference for online shopping, declining prices of curved television models, and overall economic expansion. Key trends anticipated in the forecast period include improved viewing experiences, advancements in technology and display capabilities, enhanced gaming experiences, and greater integration of consumer electronics.
The growing popularity of online gaming is expected to drive the growth of the curved televisions market. Online gaming involves playing video games via the internet, enabling real-time interaction among players worldwide. Its popularity stems from accessibility, diverse game options, social engagement, competitive play, ongoing innovation, global connectivity, immersive experiences, and affordability. Curved televisions enhance gaming immersion by offering wider views, reduced glare, and comfortable viewing angles for extended play sessions. For instance, the digital gaming industry was valued at $240 billion in 2020 and is projected to reach $294 billion by 2024, with significant international revenue contributing to this growth. As a result, the demand for curved televisions is increasing due to the rise in online gaming.
Leading companies in the curved television market are focusing on technological advancements, such as flexible OLED displays, to cater to consumer needs. These displays utilize OLED technology on flexible substrates such as plastic or metal foil, enabling bendable, rollable, or foldable TV designs. For example, LG Corporation introduced a 48-inch flexible OLED display in January 2021, featuring a tight curvature radius for an immersive gaming experience with consistent viewing distance across the screen. This setup supports variable refresh rates and boasts a quick response time, making it ideal for gaming.
In February 2024, Walmart Inc. acquired VIZIO Holding Corporation for $2.3 billion, gaining access to its SmartCast Operating System (OS) and enhancing their offerings in television and home entertainment. VIZIO Holding Corporation, known for its curved televisions, will enable Walmart to innovate in consumer electronics and entertainment experiences.
Major companies operating in the curved televisions market are Samsung Electronics Co. Ltd., Sony Corporation, LG Electronics Inc., Panasonic Corporation, Haier Group, Xiaomi Corporation, Sharp Corporation, Koninklijke Philips N.V., TCL Electronics Holdings Ltd., Hisense Co. Ltd., Skyworth Group Ltd., Sansui Electric Co. Ltd., SCEPTRE Inc., Mitashi, Stanlee India Enterprises Pvt. Ltd., Wellteck, Oscar, Angel, Krisons, Senao.
North America was the largest region in the curved televisions market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the curved televisions market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the curved televisions market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Curved televisions (TVs) are electronic displays featuring a concave viewing surface, distinct from traditional flat-panel displays. They are marketed for their potential to offer an immersive viewing experience and a wider field of view, although the advantages remain subject to debate. Curved TVs find applications in gaming, digital signage, and movie theaters, aiming to reduce distortion and enhance panoramic views.
Two main types of curved televisions include cable track cables and torsion cables. Cable track cables are specifically designed flexible cables used in cable tracks or drag chains, where they endure significant bending stress. These TVs are available in various screen sizes large, mid-sized, and small catering to commercial, institutional, and residential users alike.
The curved televisions market research report is one of a series of new reports that provides curved televisions market statistics, including curved televisions industry global market size, regional shares, competitors with a curved televisions market share, detailed curved televisions market segments, market trends and opportunities, and any further data you may need to thrive in the curved televisions industry. This curved televisions market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The curved televisions market consists of sales of curved display panels, speakers, mounting brackets, and remote controls. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The curved televisions market size is expected to see strong growth in the next few years. It will grow to $16.08 billion in 2028 at a compound annual growth rate (CAGR) of 8.5%. The forecasted growth is expected to stem from increasing demand for immersive viewing experiences, rising disposable incomes, a growing preference for online shopping, declining prices of curved television models, and overall economic expansion. Key trends anticipated in the forecast period include improved viewing experiences, advancements in technology and display capabilities, enhanced gaming experiences, and greater integration of consumer electronics.
The growing popularity of online gaming is expected to drive the growth of the curved televisions market. Online gaming involves playing video games via the internet, enabling real-time interaction among players worldwide. Its popularity stems from accessibility, diverse game options, social engagement, competitive play, ongoing innovation, global connectivity, immersive experiences, and affordability. Curved televisions enhance gaming immersion by offering wider views, reduced glare, and comfortable viewing angles for extended play sessions. For instance, the digital gaming industry was valued at $240 billion in 2020 and is projected to reach $294 billion by 2024, with significant international revenue contributing to this growth. As a result, the demand for curved televisions is increasing due to the rise in online gaming.
Leading companies in the curved television market are focusing on technological advancements, such as flexible OLED displays, to cater to consumer needs. These displays utilize OLED technology on flexible substrates such as plastic or metal foil, enabling bendable, rollable, or foldable TV designs. For example, LG Corporation introduced a 48-inch flexible OLED display in January 2021, featuring a tight curvature radius for an immersive gaming experience with consistent viewing distance across the screen. This setup supports variable refresh rates and boasts a quick response time, making it ideal for gaming.
In February 2024, Walmart Inc. acquired VIZIO Holding Corporation for $2.3 billion, gaining access to its SmartCast Operating System (OS) and enhancing their offerings in television and home entertainment. VIZIO Holding Corporation, known for its curved televisions, will enable Walmart to innovate in consumer electronics and entertainment experiences.
Major companies operating in the curved televisions market are Samsung Electronics Co. Ltd., Sony Corporation, LG Electronics Inc., Panasonic Corporation, Haier Group, Xiaomi Corporation, Sharp Corporation, Koninklijke Philips N.V., TCL Electronics Holdings Ltd., Hisense Co. Ltd., Skyworth Group Ltd., Sansui Electric Co. Ltd., SCEPTRE Inc., Mitashi, Stanlee India Enterprises Pvt. Ltd., Wellteck, Oscar, Angel, Krisons, Senao.
North America was the largest region in the curved televisions market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the curved televisions market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the curved televisions market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Curved televisions (TVs) are electronic displays featuring a concave viewing surface, distinct from traditional flat-panel displays. They are marketed for their potential to offer an immersive viewing experience and a wider field of view, although the advantages remain subject to debate. Curved TVs find applications in gaming, digital signage, and movie theaters, aiming to reduce distortion and enhance panoramic views.
Two main types of curved televisions include cable track cables and torsion cables. Cable track cables are specifically designed flexible cables used in cable tracks or drag chains, where they endure significant bending stress. These TVs are available in various screen sizes large, mid-sized, and small catering to commercial, institutional, and residential users alike.
The curved televisions market research report is one of a series of new reports that provides curved televisions market statistics, including curved televisions industry global market size, regional shares, competitors with a curved televisions market share, detailed curved televisions market segments, market trends and opportunities, and any further data you may need to thrive in the curved televisions industry. This curved televisions market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The curved televisions market consists of sales of curved display panels, speakers, mounting brackets, and remote controls. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Curved Televisions Market Characteristics3. Curved Televisions Market Trends and Strategies32. Global Curved Televisions Market Competitive Benchmarking33. Global Curved Televisions Market Competitive Dashboard34. Key Mergers and Acquisitions in the Curved Televisions Market
4. Curved Televisions Market - Macro Economic Scenario
5. Global Curved Televisions Market Size and Growth
6. Curved Televisions Market Segmentation
7. Curved Televisions Market Regional and Country Analysis
8. Asia-Pacific Curved Televisions Market
9. China Curved Televisions Market
10. India Curved Televisions Market
11. Japan Curved Televisions Market
12. Australia Curved Televisions Market
13. Indonesia Curved Televisions Market
14. South Korea Curved Televisions Market
15. Western Europe Curved Televisions Market
16. UK Curved Televisions Market
17. Germany Curved Televisions Market
18. France Curved Televisions Market
19. Italy Curved Televisions Market
20. Spain Curved Televisions Market
21. Eastern Europe Curved Televisions Market
22. Russia Curved Televisions Market
23. North America Curved Televisions Market
24. USA Curved Televisions Market
25. Canada Curved Televisions Market
26. South America Curved Televisions Market
27. Brazil Curved Televisions Market
28. Middle East Curved Televisions Market
29. Africa Curved Televisions Market
30. Curved Televisions Market Competitive Landscape and Company Profiles
31. Curved Televisions Market Other Major and Innovative Companies
35. Curved Televisions Market Future Outlook and Potential Analysis
36. Appendix
Executive Summary
Curved Televisions Global Market Report 2024 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on curved televisions market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
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- Measure the impact of high global inflation on market growth.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market shares.
- Benchmark performance against key competitors.
- Suitable for supporting your internal and external presentations with reliable high quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for curved televisions ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The curved televisions market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include:
- The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
- The impact of higher inflation in many countries and the resulting spike in interest rates.
- The continued but declining impact of COVID-19 on supply chains and consumption patterns.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Type: Cable Track Cables; Torsion Cables2) By Screen Size: Large-Sized Curved Televisions; Mid-Sized Curved Televisions; Small-Sized Curved Televisions
3) By End User: Commercial; Institutional; Residential
Key Companies Mentioned: Samsung Electronics Co. Ltd.; Sony Corporation; LG Electronics Inc.; Panasonic Corporation; Haier Group
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 175 |
| Published | September 2024 |
| Forecast Period | 2024 - 2028 |
| Estimated Market Value ( USD | $ 11.59 Billion |
| Forecasted Market Value ( USD | $ 16.08 Billion |
| Compound Annual Growth Rate | 8.5% |
| Regions Covered | Global |
