North America Running Watches Market Size, Share & Trends Analysis Report By End User (Men and Women), By Type, By Price Point (Medium, Economy, and Premium), By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

The North America Running Watches Market would witness market growth of 4.8% CAGR during the forecast period (2024-2031).

The US market dominated the North America Running Watches Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $674.4 million by 2031. The Canada market is experiencing a CAGR of 7% during 2024-2031. Additionally, the Mexico market would exhibit a CAGR of 6.1% during 2024-2031.



The running watches market has experienced significant growth in recent years, driven by technological innovation, rising health awareness, and the increasing popularity of fitness tracking. Once considered niche products catering to elite athletes, running watches have become mainstream, appealing to a broad demographic, including casual runners, professional athletes, and fitness enthusiasts.

The convergence of advanced features, such as GPS tracking, heart rate monitoring, and real-time data analysis, with sleek, user-friendly designs, has transformed running watches into essential tools for individuals looking to monitor and improve their physical performance. This growth is set against broader trends in wearable technology and the digital health landscape, which have collectively fostered greater demand for devices that help users achieve their fitness goals.

Running watches are in high demand in Mexico due to the growing health awareness of the populace. As the Mexican government and public health organizations emphasize the importance of physical activity to combat rising obesity rates and related health issues, more individuals are adopting fitness routines that include running and walking. This growing focus on health and wellness contributes to the rising demand for running watches in Mexico, making it an important market within the North American region. Hence, the running watches market in North America is experiencing robust growth.

List of Key Companies Profiled

• Garmin Ltd.
• Apple, Inc.
• Fitbit, Inc. (Google LLC)
• Samsung Electronics Co. Ltd
• Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
• Nokia Corporation
• Xiaomi Corporation
• TomTom N.V.
• Polar Electro Oy
• Suunto Oy

Market Report Segmentation

By End User

• Men
• Women

By Type

• Heart Rate Watches
• Pedometer Watches
• GPS Watches
• Multi Sport Watches

By Price Point

• Medium
• Economy
• Premium

By Distribution Channel

• Hypermarkets & Supermarkets
• Specialty Stores
• Online Retail
• Others

By Country

• US
• Canada
• Mexico
• Rest of North America