The Global Keratin Products Market size is expected to reach $2.6 billion by 2031, rising at a market growth of 5.8% CAGR during the forecast period.
North America, there is a strong cultural emphasis on personal appearance and grooming. Consumers are willing to invest in products that enhance their hair and skin, contributing to the popularity of keratin-based solutions. Consequently, the North American region would acquire nearly, 30% of the total market share by 2031.
Consumers increasingly prioritize personal well-being and self-care, focusing more on maintaining healthy hair and skin. In addition, the rise of digital media and access to information has increased consumer education about hair and skin health. Thus, rising awareness of hair and skin health is driving the growth of the market.
Additionally, Consumers are increasingly aware of maintaining a youthful appearance, leading to a higher demand for anti-aging products. Moreover, manufacturers are developing advanced keratin formulations that target specific aging concerns, such as hair thinning and skin elasticity loss. Therefore, rising demand for anti-aging products is propelling the market’s growth.
However, the primary ingredient, keratin, along with other high-quality components used in these products, tends to be expensive. In addition, the production of keratin treatments involves specialized equipment and processes, such as hydrolysis and nano-encapsulation, which are more expensive than those for regular hair care products. Hence, the high cost of keratin treatments and products hamper the market’s growth.
North America, there is a strong cultural emphasis on personal appearance and grooming. Consumers are willing to invest in products that enhance their hair and skin, contributing to the popularity of keratin-based solutions. Consequently, the North American region would acquire nearly, 30% of the total market share by 2031.
Consumers increasingly prioritize personal well-being and self-care, focusing more on maintaining healthy hair and skin. In addition, the rise of digital media and access to information has increased consumer education about hair and skin health. Thus, rising awareness of hair and skin health is driving the growth of the market.
Additionally, Consumers are increasingly aware of maintaining a youthful appearance, leading to a higher demand for anti-aging products. Moreover, manufacturers are developing advanced keratin formulations that target specific aging concerns, such as hair thinning and skin elasticity loss. Therefore, rising demand for anti-aging products is propelling the market’s growth.
However, the primary ingredient, keratin, along with other high-quality components used in these products, tends to be expensive. In addition, the production of keratin treatments involves specialized equipment and processes, such as hydrolysis and nano-encapsulation, which are more expensive than those for regular hair care products. Hence, the high cost of keratin treatments and products hamper the market’s growth.
Driving and Restraining Factors
Drivers
- Rising awareness of hair and skin health
- Increasing demand for anti-aging products
- Expansion of the beauty and personal care industry
Restraints
- High cost of keratin treatments and products
- Potential side effects and health concerns
Opportunities
- Increasing popularity of at-home treatments
- Impact of rising disposable income
Challenges
- Impact of rising disposable income
- Competition from alternative treatments and products
- Environmental concerns and sustainability issues
Form Outlook
On the basis of form, the market is segmented into powder, liquid, and tablet. In 2023, the liquid segment attained 34% revenue share in the market. Liquid products, such as serums, sprays, and conditioners, are often easier to apply and distribute evenly throughout the hair.Product Type Outlook
Based on product type, the market is divided into alpha-keratin, beta-keratin, hydrolyzed keratin, keratin amino acid, and bio peptide keratin. The keratin amino acid segment attained 21% revenue share in the market in 2023. Keratin amino acids are the building blocks of keratin proteins found in hair. These amino acids, such as cysteine, arginine, and lysine, play a crucial role in repairing and strengthening hair.
Application Outlook
By application, the market is divided into hair beauty salon, skin cream, nutraceuticals, pet care & supplement, medical, active pharmaceutical ingredient (API), and others. The skin cream segment procured 21% revenue share in the market in 2023. Keratin is a key structural protein in the skin that contributes to its strength and resilience. When included in skin creams, keratin helps to reinforce the skin barrier, improving its ability to retain moisture and protect against environmental aggressors.Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific region witnessed 37% revenue share in the market in 2023. With its high population density, the region represents a vast consumer base for personal care and beauty products.List of Key Companies Profiled
- Parchem Fine And Specialty Chemicals, Inc.
- Kerline srl
- BASF SE
- NutriScience Innovations, LLC
- Kelisema (S.R.L.)
- Active Concepts, LLC
- BioOrganic Concepts
- Greentech Biochemicals Co., Limited
- Hefei TNJ Chemical Industry Co.,Ltd.
- Croda International Plc
Market Report Segmentation
By Form
- Powder
- Liquid
- Tablet
By Product Type
- Hydrolyzed Keratin
- Keratin Amino Acid
- Alpha-keratin
- Beta-keratin
- Bio Peptide Keratin
By Application
- Hair Beauty Salon
- Skin Cream
- Medical
- Nutraceuticals
- Active Pharmaceutical Ingredient (API)
- Pet Care and Supplement
- Others
By Geography
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Global Keratin Products Market by Form
Chapter 5. Global Keratin Products Market by Product Type
Chapter 6. Global Keratin Products Market by Application
Chapter 7. Global Keratin Products Market by Region
Chapter 8. Company Profiles
Companies Mentioned
- Parchem Fine And Specialty Chemicals, Inc.
- Kerline srl
- BASF SE
- NutriScience Innovations, LLC
- Kelisema (S.R.L.)
- Active Concepts, LLC
- BioOrganic Concepts
- Greentech Biochemicals Co., Limited
- Hefei TNJ Chemical Industry Co.,Ltd.
- Croda International Plc
Methodology
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