The blanket market size is expected to see steady growth in the next few years. It will grow to $10.88 billion in 2030 at a compound annual growth rate (CAGR) of 5%. The growth in the forecast period can be attributed to increasing demand for energy-efficient electric blankets, rising adoption of eco-friendly fabrics, expansion of online home furnishing sales, growing focus on premium comfort products, increasing demand from healthcare and elderly care facilities. Major trends in the forecast period include increasing demand for sustainable textile materials, rising adoption of electric and smart blankets, growing focus on comfort and thermal efficiency, expansion of customizable blanket designs, enhanced use of advanced synthetic fibers.
The growth of the blanket market is anticipated to be driven by the expansion of the hospitality industry in the coming years. The hospitality industry includes a range of services and businesses that offer travelers and guests lodging, food and beverage, recreation, and entertainment. This industry’s expansion is fueled by increasing global travel, higher disposable incomes, and a rising demand for diverse and unique accommodations. Blankets are utilized in hotel rooms to provide comfort and warmth, improve guest satisfaction, and create a cozy and welcoming environment. For example, in June 2025, according to the UK Parliament, a UK-based supreme legislative body, the UK hospitality sector (accommodation and food services) generated £62.6 billion in 2023, representing about 2.8% of the country’s total economic output. Consequently, the growth of the hospitality industry is supporting the blanket market.
Leading companies in the blanket market are focusing on developing innovative products such as smart electric blankets to improve consumer comfort, convenience, and energy efficiency. Smart electric blankets feature technology that allows for precise temperature control, programmable settings, and integration with smart home systems to enhance comfort and energy efficiency. For instance, in October 2023, Xiaomi Inc., a China-based consumer electronics company, introduced the Mijia Smart Electric Blanket. This blanket offers advanced features and smart home integration, including precise temperature control via a smartphone app, customizable comfort settings remotely, and a quick-heating function for immediate warmth.
In July 2023, Cedar Brands Inc., a US-based modern consumer company specializing in home and lifestyle products, acquired Nuzzie for an undisclosed amount. This acquisition allows Cedar Brands Inc. to expand its presence in the self-care market by utilizing innovative products and eCommerce expertise to boost brand visibility and strengthen customer relationships. Nuzzie, a US-based company, offers sustainable weighted blankets designed to improve sleep quality and deliver soothing pressure.
Major companies operating in the blanket market are Walmart Inc., Medline Industries Inc., Ralph Lauren Home, Hudson’s Bay Company, Pottery Barn, Eddie Bauer LLC, Nautica Home, Beurer GmbH, Pendleton Woolen Mills, Silentnight Group Limited, WestPoint Home, Jarden Corporation, BUDDEMEYER S/A, Boll & Branch Co., Mellanni Fine Linens, American Blanket Company, URBANARA GmbH, Qbedding.com, Cuddledown Inc., Faribault Woolen Mill Co., Morphy Richards Ltd., Biddeford Blankets LLC, Chellco Industries Limited, Kanata Blanket Company.
North America was the largest region in the blanket market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the blanket market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the blanket market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The blanket market consists of sales of weighted blankets, hospital blankets, camping blankets, and baby blankets. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Blanket Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses blanket market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for blanket? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The blanket market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Product Type: Electric Blanket; Regular Blanket2) By Material Type: Wool; Cotton; Polyester; Other Material Types
3) By Sales Channel: Hypermarkets or Supermarkets; Specialty Stores; Multi Brand Stores; Independent Stores Retailers; Online Retailers; Other Sale Channels
4) By End User: Commercial; Residential
Subsegments:
1) By Electric Blanket: Heated Throw Blankets; Heated Electric Blankets With Dual Control; Ultra-Thin Electric Blankets2) By Regular Blanket: Wool Blankets; Cotton Blankets; Fleece Blankets; Microfiber Blankets; Knitted Blankets
Companies Mentioned: Walmart Inc.; Medline Industries Inc.; Ralph Lauren Home; Hudson’s Bay Company; Pottery Barn; Eddie Bauer LLC; Nautica Home; Beurer GmbH; Pendleton Woolen Mills; Silentnight Group Limited; WestPoint Home; Jarden Corporation; BUDDEMEYER S/a; Boll & Branch Co.; Mellanni Fine Linens; American Blanket Company; URBANARA GmbH; Qbedding.com; Cuddledown Inc.; Faribault Woolen Mill Co.; Morphy Richards Ltd.; Biddeford Blankets LLC; Chellco Industries Limited; Kanata Blanket Company
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Blanket market report include:- Walmart Inc.
- Medline Industries Inc.
- Ralph Lauren Home
- Hudson’s Bay Company
- Pottery Barn
- Eddie Bauer LLC
- Nautica Home
- Beurer GmbH
- Pendleton Woolen Mills
- Silentnight Group Limited
- WestPoint Home
- Jarden Corporation
- BUDDEMEYER S/A
- Boll & Branch Co.
- Mellanni Fine Linens
- American Blanket Company
- URBANARA GmbH
- Qbedding.com
- Cuddledown Inc.
- Faribault Woolen Mill Co.
- Morphy Richards Ltd.
- Biddeford Blankets LLC
- Chellco Industries Limited
- Kanata Blanket Company
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 8.96 Billion |
| Forecasted Market Value ( USD | $ 10.88 Billion |
| Compound Annual Growth Rate | 5.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 25 |


