This Banking Customer Relationship Management (CRM) Software market report provides a comprehensive analysis of the market’s characteristics, size, and growth, including segmentation, regional and country-level breakdowns, competitive landscape, market shares, trends, and strategies. It also tracks historical and forecasted market growth across various geographies.
The banking customer relationship management (CRM) software market size has grown rapidly in recent years. It will grow from $15.4 billion in 2024 to $18.14 billion in 2025 at a compound annual growth rate (CAGR) of 17.8%. The growth in the historic period can be attributed to increasing demand for self-service banking, increasing demand for automated customer insights software, increasing demand for cloud solutions, increasing demand by funding research and development initiatives, and rising desire for improved customer service.
The banking customer relationship management (CRM) software market size is expected to see rapid growth in the next few years. It will grow to $34.48 billion in 2029 at a compound annual growth rate (CAGR) of 17.4%. The growth in the forecast period can be attributed to rising product demand from small and medium-sized businesses, growing, competitors in the customer relationship management (CRM) software industry, increasing use of internet banking, increasing digitalization of the banking sector, and rising popularity of mobile banking. Major trends in the forecast period include technology development, digital technology, innovative products, incorporating artificial intelligence (AI) and machine learning (ML), integration of advanced analytics and business intelligence (BI) tools, and use of blockchain technology in customer relationship management (CRM) systems.
The expansion of online banking services is anticipated to drive growth in the banking customer relationship management (CRM) software market. Online banking provides a convenient and efficient means for customers to manage their finances and conduct various banking transactions electronically through secure online platforms. The increasing prominence of online banking is attributed to its convenience, security, and easy access to a broad range of financial services. Banking CRM software is designed to manage and analyze customer interactions and data across digital channels, thereby enhancing customer service, personalizing experiences, and improving operational efficiency. For example, in July 2024, Worldmetrics, a UK-based organization, reported that online banking transactions totaled $9.8 billion in 2024 and are projected to grow to $161.6 billion by 2028. Thus, the rise in online banking services is propelling the growth of the banking CRM software market.
Leading companies in the banking CRM software market are incorporating artificial intelligence (AI) to enhance the efficiency of transaction dispute management. AI integration can significantly improve efficiency by automating the detection and resolution of disputes. AI algorithms analyze transaction data to identify patterns and anomalies, facilitating quicker and more accurate identification of fraudulent activities or errors. For instance, in June 2024, Salesforce, a US-based cloud computing company, introduced new AI-driven features aimed at boosting transaction dispute management efficiency for banks. These features include AI-powered Transaction Dispute Management, which streamlines the dispute resolution process from initiation to conclusion, and Einstein Copilot Banking Actions, an AI assistant that automates tasks and enhances communication with customers and stakeholders. These tools integrate banking transaction data with Salesforce customer information, reducing manual tasks and errors while improving customer interactions.
In July 2024, Infor, a US-based provider of enterprise software solutions, acquired Acumen for an undisclosed amount. This acquisition is intended to enhance Infor's offerings in innovative enterprise software solutions, supporting digital transformation across various industries. Acumen is a US-based company specializing in banking CRM software.
Major companies operating in the banking customer relationship management (CRM) software market are Microsoft Corporation, Oracle Corporation, Salesforce Inc., Fiserv Inc., Infor Global Solutions, Sage Group, Genesys Cloud Services Inc., HubSpot Inc., Zoho Corporation, Pegasystems Inc., Temenos AG, Acidaes Solutions Private Limited (CRMNEXT), Creatio, SAP SE, Doxim Inc., SugarCRM Inc., Kapture CX, NexJ Systems Inc., Leadsquared Inc., Claritysoft LLC, Liferay Inc.
North America was the largest region in the banking customer relationship management (CRM) software market in 2024. The regions covered in the banking customer relationship management (CRM) software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the banking customer relationship management (CRM) software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Banking customer relationship management (CRM) software is a specialized system designed to assist financial institutions in managing their interactions with both current and potential customers. This software helps banks streamline and enhance customer service, improve customer retention, and boost sales growth by centralizing and analyzing customer data.
The main offerings of banking CRM software include solutions and services. Banking CRM software solutions are comprehensive sets of tools and applications specifically designed for financial institutions to handle customer relationships. These solutions can be deployed either on-premises or in the cloud. They are used in various applications, including customer service, customer experience management, CRM analytics, marketing automation, salesforce automation, and more.
The banking customer relationship management (CRM) software market research report is one of a series of new reports that provides banking customer relationship management (CRM) software market statistics, including banking customer relationship management (CRM) software industry global market size, regional shares, competitors with a banking customer relationship management (CRM) software market share, detailed banking customer relationship management (CRM) software market segments, market trends, and opportunities, and any further data you may need to thrive in the banking customer relationship management (CRM) software industry. This banking customer relationship management (CRM) software research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The banking customer relationship management (CRM) software market includes revenues earned by entities by providing customer data management, sales management, customer service and support, and integration capabilities. The market value includes the value of related goods sold by the service provider or included within the service offering. The banking CRM software market also consists of sales of financial CRM, social CRM, and mobile CRM. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
The banking customer relationship management (CRM) software market size has grown rapidly in recent years. It will grow from $15.4 billion in 2024 to $18.14 billion in 2025 at a compound annual growth rate (CAGR) of 17.8%. The growth in the historic period can be attributed to increasing demand for self-service banking, increasing demand for automated customer insights software, increasing demand for cloud solutions, increasing demand by funding research and development initiatives, and rising desire for improved customer service.
The banking customer relationship management (CRM) software market size is expected to see rapid growth in the next few years. It will grow to $34.48 billion in 2029 at a compound annual growth rate (CAGR) of 17.4%. The growth in the forecast period can be attributed to rising product demand from small and medium-sized businesses, growing, competitors in the customer relationship management (CRM) software industry, increasing use of internet banking, increasing digitalization of the banking sector, and rising popularity of mobile banking. Major trends in the forecast period include technology development, digital technology, innovative products, incorporating artificial intelligence (AI) and machine learning (ML), integration of advanced analytics and business intelligence (BI) tools, and use of blockchain technology in customer relationship management (CRM) systems.
The expansion of online banking services is anticipated to drive growth in the banking customer relationship management (CRM) software market. Online banking provides a convenient and efficient means for customers to manage their finances and conduct various banking transactions electronically through secure online platforms. The increasing prominence of online banking is attributed to its convenience, security, and easy access to a broad range of financial services. Banking CRM software is designed to manage and analyze customer interactions and data across digital channels, thereby enhancing customer service, personalizing experiences, and improving operational efficiency. For example, in July 2024, Worldmetrics, a UK-based organization, reported that online banking transactions totaled $9.8 billion in 2024 and are projected to grow to $161.6 billion by 2028. Thus, the rise in online banking services is propelling the growth of the banking CRM software market.
Leading companies in the banking CRM software market are incorporating artificial intelligence (AI) to enhance the efficiency of transaction dispute management. AI integration can significantly improve efficiency by automating the detection and resolution of disputes. AI algorithms analyze transaction data to identify patterns and anomalies, facilitating quicker and more accurate identification of fraudulent activities or errors. For instance, in June 2024, Salesforce, a US-based cloud computing company, introduced new AI-driven features aimed at boosting transaction dispute management efficiency for banks. These features include AI-powered Transaction Dispute Management, which streamlines the dispute resolution process from initiation to conclusion, and Einstein Copilot Banking Actions, an AI assistant that automates tasks and enhances communication with customers and stakeholders. These tools integrate banking transaction data with Salesforce customer information, reducing manual tasks and errors while improving customer interactions.
In July 2024, Infor, a US-based provider of enterprise software solutions, acquired Acumen for an undisclosed amount. This acquisition is intended to enhance Infor's offerings in innovative enterprise software solutions, supporting digital transformation across various industries. Acumen is a US-based company specializing in banking CRM software.
Major companies operating in the banking customer relationship management (CRM) software market are Microsoft Corporation, Oracle Corporation, Salesforce Inc., Fiserv Inc., Infor Global Solutions, Sage Group, Genesys Cloud Services Inc., HubSpot Inc., Zoho Corporation, Pegasystems Inc., Temenos AG, Acidaes Solutions Private Limited (CRMNEXT), Creatio, SAP SE, Doxim Inc., SugarCRM Inc., Kapture CX, NexJ Systems Inc., Leadsquared Inc., Claritysoft LLC, Liferay Inc.
North America was the largest region in the banking customer relationship management (CRM) software market in 2024. The regions covered in the banking customer relationship management (CRM) software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the banking customer relationship management (CRM) software market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
Banking customer relationship management (CRM) software is a specialized system designed to assist financial institutions in managing their interactions with both current and potential customers. This software helps banks streamline and enhance customer service, improve customer retention, and boost sales growth by centralizing and analyzing customer data.
The main offerings of banking CRM software include solutions and services. Banking CRM software solutions are comprehensive sets of tools and applications specifically designed for financial institutions to handle customer relationships. These solutions can be deployed either on-premises or in the cloud. They are used in various applications, including customer service, customer experience management, CRM analytics, marketing automation, salesforce automation, and more.
The banking customer relationship management (CRM) software market research report is one of a series of new reports that provides banking customer relationship management (CRM) software market statistics, including banking customer relationship management (CRM) software industry global market size, regional shares, competitors with a banking customer relationship management (CRM) software market share, detailed banking customer relationship management (CRM) software market segments, market trends, and opportunities, and any further data you may need to thrive in the banking customer relationship management (CRM) software industry. This banking customer relationship management (CRM) software research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.
The banking customer relationship management (CRM) software market includes revenues earned by entities by providing customer data management, sales management, customer service and support, and integration capabilities. The market value includes the value of related goods sold by the service provider or included within the service offering. The banking CRM software market also consists of sales of financial CRM, social CRM, and mobile CRM. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 3-5 business days.
Table of Contents
1. Executive Summary2. Banking Customer Relationship Management (CRM) Software Market Characteristics3. Banking Customer Relationship Management (CRM) Software Market Trends and Strategies4. Banking Customer Relationship Management (CRM) Software Market - Macro Economic Scenario Including the Impact of Interest Rates, Inflation, Geopolitics, and the Recovery from COVID-19 on the Market32. Global Banking Customer Relationship Management (CRM) Software Market Competitive Benchmarking and Dashboard33. Key Mergers and Acquisitions in the Banking Customer Relationship Management (CRM) Software Market34. Recent Developments in the Banking Customer Relationship Management (CRM) Software Market
5. Global Banking Customer Relationship Management (CRM) Software Growth Analysis and Strategic Analysis Framework
6. Banking Customer Relationship Management (CRM) Software Market Segmentation
7. Banking Customer Relationship Management (CRM) Software Market Regional and Country Analysis
8. Asia-Pacific Banking Customer Relationship Management (CRM) Software Market
9. China Banking Customer Relationship Management (CRM) Software Market
10. India Banking Customer Relationship Management (CRM) Software Market
11. Japan Banking Customer Relationship Management (CRM) Software Market
12. Australia Banking Customer Relationship Management (CRM) Software Market
13. Indonesia Banking Customer Relationship Management (CRM) Software Market
14. South Korea Banking Customer Relationship Management (CRM) Software Market
15. Western Europe Banking Customer Relationship Management (CRM) Software Market
16. UK Banking Customer Relationship Management (CRM) Software Market
17. Germany Banking Customer Relationship Management (CRM) Software Market
18. France Banking Customer Relationship Management (CRM) Software Market
19. Italy Banking Customer Relationship Management (CRM) Software Market
20. Spain Banking Customer Relationship Management (CRM) Software Market
21. Eastern Europe Banking Customer Relationship Management (CRM) Software Market
22. Russia Banking Customer Relationship Management (CRM) Software Market
23. North America Banking Customer Relationship Management (CRM) Software Market
24. USA Banking Customer Relationship Management (CRM) Software Market
25. Canada Banking Customer Relationship Management (CRM) Software Market
26. South America Banking Customer Relationship Management (CRM) Software Market
27. Brazil Banking Customer Relationship Management (CRM) Software Market
28. Middle East Banking Customer Relationship Management (CRM) Software Market
29. Africa Banking Customer Relationship Management (CRM) Software Market
30. Banking Customer Relationship Management (CRM) Software Market Competitive Landscape and Company Profiles
31. Banking Customer Relationship Management (CRM) Software Market Other Major and Innovative Companies
35. Banking Customer Relationship Management (CRM) Software Market High Potential Countries, Segments and Strategies
36. Appendix
Executive Summary
Banking Customer Relationship Management (CRM) Software Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on banking customer relationship management (crm) software market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for banking customer relationship management (crm) software ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The banking customer relationship management (crm) software market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include: the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Offering: Solution; Services2) By Deployment Mode: on-Premises; Cloud
3) By Application: Customer Service; Customer Experience Management; Customer Relationship Management (CRM) Analytics; Marketing Automation; Salesforce Automation; Other Applications
Subsegments:
1) By Solution: Cloud-Based CRM Solutions; on-Premise CRM Solutions; Mobile CRM Solutions; Integrated CRM Solutions With Core Banking Systems; AI-Driven CRM Solutions; Data Analytics and Reporting Solutions for CRM2) By Services: Implementation Services; Integration Services; Training and Consulting Services; Support and Maintenance Services; Customization and Configuration Services; Managed Services for CRM Systems
Key Companies Mentioned: Microsoft Corporation; Oracle Corporation; Salesforce Inc.; Fiserv Inc.; Infor Global Solutions
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
The major companies featured in this Banking Customer Relationship Management (CRM) Software market report include:- Microsoft Corporation
- Oracle Corporation
- Salesforce Inc.
- Fiserv Inc.
- Infor Global Solutions
- Sage Group
- Genesys Cloud Services Inc.
- HubSpot Inc.
- Zoho Corporation
- Pegasystems Inc.
- Temenos AG
- Acidaes Solutions Private Limited (CRMNEXT)
- Creatio
- SAP SE
- Doxim Inc.
- SugarCRM Inc.
- Kapture CX
- NexJ Systems Inc.
- Leadsquared Inc.
- Claritysoft LLC
- Liferay Inc.
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 200 |
Published | April 2025 |
Forecast Period | 2025 - 2029 |
Estimated Market Value ( USD | $ 18.14 Billion |
Forecasted Market Value ( USD | $ 34.48 Billion |
Compound Annual Growth Rate | 17.4% |
Regions Covered | Global |
No. of Companies Mentioned | 21 |