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U.S. Wine & Wine Beverage Packaging Market 2024-2027

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    Report

  • 154 Pages
  • March 2024
  • Region: United States
  • The Freedonia Group
  • ID: 6006831

Wine Packaging Formats Continue to Diversify Beyond Glass Bottles and Corks

This study analyzes the US market for wine and wine beverage packaging, including:

  • primary packaging containers
  • packaging accessories
  • secondary packaging
Demand for beverage packaging includes both captive and merchant production.

Primary packaging containers include:

  • aseptic cartons
  • bag-in-box containers (BIB)
  • bottles and jugs
  • cans
  • cups
  • pouches

Wine and wine beverage packaging can be made from a variety of materials, including:

  • glass
  • metal (aluminum or steel)
  • molded fiber
  • paper and paperboard
  • plastic
Wine includes still, sparkling, and nonalcoholic wines. Wine beverages include coolers, flavored wines, and packaged sangria.

Also excluded from this report are all bulk containers not intended primarily for in-home or consumer use including drums, rigid bulk containers, and barrels.

Historical data (2012, 2017, and 2022) and forecasts for 2027 are presented for demand for wine and wine beverage packaging by value in current dollars (including inflation), as well as units; demand data by market is presented in current dollars and units. In addition, annual data from 2019 to 2026 is also presented. “Demand” (or sales) is defined as all shipments from US plants, plus imports minus exports.

Data from the US Census Bureau were consulted in the preparation of this study and a list of related codes is presented here for informational purposes. However, these codes may not include all products covered in this report or may exclude some products of interest and the data have thus been adjusted accordingly.

Table of Contents


1. Executive Summary
2. About This Report
  • Report Details
  • Market Scope & Product Description
  • Short-Term Wine & Wine Beverage Packaging Trends
3. Overview
  • Historical Market Trends
  • Packaging Product Trends
  • Materials Competition
  • Pricing Trends
  • Foreign Trade
4. Factors Impacting Wine & Wine Beverage Packaging Demand
  • Wine & Wine Beverage Production Outlook
  • Retail Sales Trends
  • Foodservice Industry Outlook
  • Container Size Trends
  • Multipack Options
  • Sustainability Initiatives
  • Recycling & Recycled Content
  • Source Reduction/Lightweighting
  • Biodegradability & Compostability
  • Reporting & Disclosure
  • Product Innovation
  • Consumer Preferences
  • Beverage Packaging Priorities
  • Sustainability of Materials
  • Packaging Design
  • Size of Packaging
  • Wine & Wine Cooler Purchasing By Packaging Type
  • Wine & Wine Cooler Purchasing By Size of Packaging
5. Wine & Wine Beverage Containers
  • Demand by Container Type
  • Bottles & Jugs
  • Scope & Product Description
  • Demand by Material
  • Glass Wine & Wine Beverage Bottles & Jugs
  • Plastic Wine & Wine Beverage Bottles
  • Leading Suppliers
  • Bag-in-Box
  • Scope & Product Description
  • Demand Outlook
  • Leading Suppliers
  • Aseptic Cartons
  • Scope & Product Description
  • Demand Outlook
  • Leading Suppliers
  • Pouches
  • Scope & Product Description
  • Demand Outlook
  • Leading Suppliers
  • Other Wine & Wine Beverage Containers
  • Scope & Product Description
  • Demand Outlook
  • Leading Suppliers
6. Wine & Wine Beverage Packaging Accessories & Multipack Packaging
  • Demand by Type
  • Caps & Closures
  • Scope & Product Description
  • Demand by Type & Material
  • Leading Suppliers
  • Labels
  • Scope & Product Description
  • Demand by Type & Material
  • Leading Suppliers
  • Other Accessories (Capsules & Lidding)
  • Scope & Product Description
  • Demand by Type & Material
  • Leading Suppliers
  • Corrugated Boxes
  • Scope & Product Description
  • Demand Forecast
  • Leading Suppliers
  • Folding Cartons
  • Scope & Product Description
  • Demand Forecast
  • Leading Suppliers
7. Key Suppliers & Industry Structure
  • Industry Composition
  • Key Suppliers
8. Appendix
  • Scope
  • Definitions
  • Methodology
  • Study-Specific Methodology
  • Sources
  • Associations & Agencies
  • Related Studies & Reports
  • Macroeconomic Assumptions
  • Economic Environment
  • Demographic Trends
  • Consumer Spending
  • Retail Sales
List of Tables
2. About This Report
Table 2-1. Annual Wine & Wine Beverage Packaging Demand by Material, 2020 - 2024 (million dollars & million units)
3. Overview
Table 3-1. Wine & Wine Beverage Packaging Demand, 2012 - 2022 (million dollars & million units)
Table 3-2. Wine & Wine Beverage Packaging Demand by Product, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 3-3. Annual Wine & Wine Beverage Packaging Demand by Product, 2019 - 2026 (million dollars & million units)
Table 3-4. Wine & Wine Beverage Packaging Demand by Material, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 3-5. Annual Wine & Wine Beverage Packaging Demand by Material, 2019 - 2026 (million dollars & million units)
Table 3-6. Selected Wine & Wine Beverage Packaging Product Pricing, 2012, 2017, 2022, & 2027 (cents per unit)
Table 3-7. Annual Selected Wine & Wine Beverage Packaging Product Pricing, 2019 - 2026 (cents per unit)
4. Factors Impacting Wine & Wine Beverage Packaging Demand
Table 4-1. Wine & Wine Beverage Consumption & Production, 2012, 2017, 2022, & 2027 (million gallons)
Table 4-2. Priority of Sustainability Features in Beverage Packaging, 2023 (% of respondents)
Table 4-3. Priority of Packaging Design Features in Beverage Packaging, 2023 (% of respondents)
Table 4-4. Priority of Packaging Sizes in Beverage Packaging, 2023 (% of respondents)
Table 4-5. Wine & Wine Cooler Purchases by Packaging Type, 2023 (% of respondents)
Table 4-6. Wine & Wine Cooler Purchases by Packaging Size, 2023 (% of respondents)
5. Wine & Wine Beverage Containers
Table 5-1. Wine & Wine Beverage Container Demand by Product, 2012, 2017, 2022, & 2027 (million dollars)
Table 5-2. Wine & Wine Beverage Container Demand by Product, 2012, 2017, 2022, & 2027 (million units)
Table 5-3. Annual Wine & Wine Beverage Container Demand by Product, 2019 - 2026 (million dollars)
Table 5-4. Annual Wine & Wine Beverage Container Demand by Product, 2019 - 2026 (million units)
Table 5-5. Wine & Wine Beverage Bottle & Jug Demand by Material, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-6. Annual Wine & Wine Beverage Bottle & Jug Demand by Material, 2019 - 2026 (million dollars & million units)
Table 5-7. Glass Wine & Wine Beverage Bottle & Jug Demand, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-8. Annual Glass Wine & Wine Beverage Bottle & Jug Demand, 2019 - 2026 (million dollars & million units)
Table 5-9. Plastic Wine & Wine Beverage Bottle & Jug Demand, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 5-10. Annual Plastic Wine & Wine Beverage Bottle & Jug Demand, 2019 - 2026 (million dollars & million units)
Table 5-11. Wine & Wine Beverage Bag-in-Box Demand, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-12. Annual Wine & Wine Beverage Bag-in-Box Demand, 2019 - 2026 (million dollars & million units)
Table 5-13. Wine & Wine Beverage Aseptic Carton Demand, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-14. Annual Wine & Wine Beverage Aseptic Carton Demand, 2019 - 2026 (million dollars & million units)
Table 5-15. Wine & Wine Beverage Plastic Pouch Demand, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-16. Annual Wine & Wine Beverage Plastic Pouch Demand, 2019 - 2026 (million dollars & million units)
Table 5-17. Other Wine & Wine Beverage Container Demand by Product, 2012, 2017, 2022, & 2027 (million dollars & million units)
Table 5-18. Annual Other Wine & Wine Beverage Container Demand by Product, 2019 - 2026 (million dollars & million units)
6. Wine & Wine Beverage Packaging Accessories & Multipack Packaging
Table 6-1. Wine & Wine Beverage Packaging Accessory & Multipack Packaging Demand by Type, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-2. Annual Wine & Wine Beverage Packaging Accessory & Multipack Packaging Demand by Type, 2019 - 2026 (million dollars & billion units)
Table 6-3. Wine & Wine Beverage Cap & Closure Demand by Type & Material, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-4. Annual Wine & Wine Beverage Cap & Closure Demand by Type & Material, 2019 - 2026 (million dollars & billion units)
Table 6-5. Wine & Wine Beverage Label Demand by Type & Material, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-6. Annual Wine & Wine Beverage Label Demand by Type & Material, 2019 - 2026 (million dollars & billion units)
Table 6-7. Wine & Wine Beverage Packaging Accessory (Capsules & Lidding) Demand by Type & Material, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-8. Annual Wine & Wine Beverage Packaging Accessory (Capsules & Lidding) Demand by Type & Material, 2019 - 2026 (million dollars & billion units)
Table 6-9. Wine & Wine Beverage Corrugated Box Demand, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-10. Annual Wine & Wine Beverage Corrugated Box Demand, 2019 - 2026 (million dollars & billion units)
Table 6-11. Wine & Wine Beverage Folding Carton Demand by Product, 2012, 2017, 2022, & 2027 (million dollars & billion units)
Table 6-12. Annual Wine & Wine Beverage Folding Carton Demand by Product, 2019 - 2026 (million dollars & billion units)
8. Appendix
Table 8-1. Industry Codes Related to Wine & Wine Beverage Packaging
Table 8-2. Macroeconomic Indicators, 2012, 2017, 2022, & 2027 (billion 2012 dollars)
Table 8-3. Population & Households, 2012, 2017, 2022, & 2027 (million persons)
Table 8-4. Personal Consumption Expenditures & Retail Sales, 2012, 2017, 2022, & 2027 (billion dollars)
Table 8-5. Nondurable Goods Retail Sales, 2012, 2017, 2022, & 2027 (billion dollars)

List of Figures
1. Executive Summary
Figure 1-1. Wine & Wine Beverage Packaging Market Outlook
2. About This Report
Figure 2-1. Wine & Wine Beverage Packaging Value & Volume Growth, 2020 - 2025 (% annual growth)
3. Overview
Figure 3-1. Wine & Wine Beverage Packaging Demand, 2000 - 2022 (billion units)
Figure 3-2. Wine & Wine Beverage Packaging Demand by Product, 2012, 2017, 2022, & 2027 (million units)
Figure 3-3. Wine & Wine Beverage Packaging Demand by Material, 2012, 2017, 2022, & 2027 (million units)
Figure 3-4. Average Wine & Wine Beverage Packaging Product Pricing, 2012 - 2027 (cents per unit)
4. Factors Impacting Wine & Wine Beverage Packaging Demand
Figure 4-1. US Wine & Wine Beverage Production, 2012, 2017, 2022, & 2027 (million gallons)
Figure 4-2. Foodservice Revenues, 2012 - 2027 (billion dollars)
Figure 4-3. Wine & Wine Beverage Packaging Innovation: Product Examples
5. Wine & Wine Beverage Containers
Figure 5-1. Wine & Wine Beverage Container Demand by Product, 2012, 2017, 2022, & 2027 (million units)
Figure 5-2. Wine & Wine Beverage Bottles & Jugs: Product Examples
Figure 5-3. Wine & Wine Beverage Bottle & Jug Demand by Material, 2012, 2017, 2022, & 2027 (million units)
Figure 5-4. Bag-in-Box Packaging for Wine & Wine Beverages: Product Examples
Figure 5-5. Aseptic Cartons for Wine & Wine Beverages: Product Examples
Figure 5-6. Wine & Wine Beverage Pouches: Product Examples
Figure 5-7. Other Wine & Wine Beverage Containers: Product Examples
6. Wine & Wine Beverage Packaging Accessories & Multipack Packaging
Figure 6-1. Wine & Wine Beverage Packaging Accessory Demand by Type, 2012, 2017, 2022, & 2027 (million units)
Figure 6-2. Wine & Wine Beverage Caps & Closures: Product Examples
Figure 6-3. Wine & Wine Beverage Labels: Product Examples
Figure 6-4. Other Wine & Wine Beverage Packaging Accessories: Product Examples
Figure 6-5. Corrugated Boxes for Wine & Wine Beverages: Product Examples
Figure 6-6. Folding Cartons Wine & Wine Beverage: Product Examples