This report describes and explains the AI in media & entertainment market and covers 2018-2023, termed the historic period and 2023-2028, 2033F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.
The global AI in media & entertainment market reached a value of nearly $13.69 billion in 2023, having grown at a compound annual growth rate (CAGR) of 23.4% since 2018. The market is expected to grow from $13.69 billion in 2023 to $46.25 billion in 2028 at a rate of 27.6%. The market is then expected to grow at a CAGR of 24.4% from 2028 and reach $137.93 billion in 2033.
Growth in the historic period resulted from the growing demand for cloud computing, emergence of virtual influencers and economic growth in emerging markets. Factors that negatively affected growth in the historic period include copyright and licensing issues.
Going forward, favorable government initiatives, rising internet penetration, rising demand for personalized and immersive content experiences and increasing popularity of OTT platforms will drive the market. Factors that could hinder the growth of the AI in media & entertainment market in the future include regulatory challenges and privacy and data security issues.
The AI in media & entertainment market is segmented by solution into hardware/equipment and services. The services market was the largest segment of the AI in media & entertainment market segmented by solution, accounting for 59.7% or $26.12 billion of the total in 2023. Going forward, the hardware/equipment segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by solution, at a CAGR of 29.5% during 2023-2028.
The AI in media & entertainment market is segmented by technology into machine learning (ML), natural language processing (NLP) and other technologies. The machine learning (ML) market was the largest segment of the AI in media & entertainment market segmented by technology, accounting for 50.5% or $6.92 billion of the total in 2023. Going forward, the natural language processing (NLP) segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by technology, at a CAGR of 30.5% during 2023-2028.
The AI in media & entertainment market is segmented by application into gaming, fake story detection, plagiarism detection, production planning & management, sales and marketing, talent identification, content capture and sports automatic productions. The gaming market was the largest segment of the AI in media & entertainment market segmented by application, accounting for 30.5% or $4.17 billion of the total in 2023. Going forward, the sales and marketing segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by application, at a CAGR of 30.3% during 2023-2028.
North America was the largest region in the AI in media & entertainment market, accounting for 39.4% or $5.39 billion of the total in 2023. It was followed by Asia-Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the AI in media & entertainment market will be Asia-Pacific and South America, where growth will be at CAGRs of 30% and 29.6% respectively. These will be followed by Africa and the Middle East where the markets are expected to grow at CAGRs of 27.7% and 27.2% respectively.
The global AI in media & entertainment market is fragmented, with a large number of players operating in the market. The top ten competitors in the market made up to 7.78% of the total market in 2023. Amazon.Com, Inc (Amazon Web Services Inc) was the largest competitor with a 3.97% share of the market, followed by The Walt Disney Company with 1.53%, EVS Broadcast Equipment S.A. with 1.04, Pixellot Ltd. with 0.68%, Production Resource Group, L.L.C. with 0.16%, International Business Machines Corporation with 0.12%, Paramount Pictures with 0.11%, Synthesia Ltd. with 0.09%, Microsoft Corporation with 0.04% and NVIDIA Corporation with 0.03%.
The top opportunities in the AI in media & entertainment market segmented by solution will arise in the services segment, which will gain $17.94 billion of global annual sales by 2028. The top opportunities in the AI in media & entertainment market segmented by technology will arise in the machine learning (ML) segment, which will gain $ 16.59 billion of global annual sales by 2028. The top opportunities in the AI in media & entertainment market segmented by application will arise in the Sales and Marketing segment, which will gain $11.25 billion of global annual sales by 2028. The AI in media & entertainment market size will gain the most in the USA at $9.65 billion.
Market-trend-based strategies for the AI in media & entertainment market include focus on the integration of AI and cloud technology in modern radio broadcasting to personalize content, automate operations and enhance listener engagement, use of image predictive analytics enabling more personalized and efficient content creation and distribution, strategic partnerships to enhance offerings, focus on cloud computing by providing scalable resources and advanced processing capabilities and AI-enabled editing, voice and language recognition technology to enhance efficiency and creativity.
Player-adopted strategies in the AI in media & entertainment market include focus on strengthening business operations through new product developments, strategic partnerships and new product solutions.
To take advantage of the opportunities, the analyst recommends the AI in media & entertainment companies to focus on AI and cloud integration to enhance radio broadcasting, focus on image predictive analytics for enhanced content creation, focus on cloud computing for enhanced AI capabilities, focus on AI-enabled editing and language technologies, focus on the fastest-growing hardware/equipment segment, focus on machine learning segment, expand in emerging markets, focus on strategic partnerships to enhance ai capabilities, provide competitively priced offerings, continue to use B2B promotions, focus on targeted digital marketing campaigns, focus on sales and marketing segment for maximum growth and focus on gaming segment for future expansion.
The global AI in media & entertainment market reached a value of nearly $13.69 billion in 2023, having grown at a compound annual growth rate (CAGR) of 23.4% since 2018. The market is expected to grow from $13.69 billion in 2023 to $46.25 billion in 2028 at a rate of 27.6%. The market is then expected to grow at a CAGR of 24.4% from 2028 and reach $137.93 billion in 2033.
Growth in the historic period resulted from the growing demand for cloud computing, emergence of virtual influencers and economic growth in emerging markets. Factors that negatively affected growth in the historic period include copyright and licensing issues.
Going forward, favorable government initiatives, rising internet penetration, rising demand for personalized and immersive content experiences and increasing popularity of OTT platforms will drive the market. Factors that could hinder the growth of the AI in media & entertainment market in the future include regulatory challenges and privacy and data security issues.
The AI in media & entertainment market is segmented by solution into hardware/equipment and services. The services market was the largest segment of the AI in media & entertainment market segmented by solution, accounting for 59.7% or $26.12 billion of the total in 2023. Going forward, the hardware/equipment segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by solution, at a CAGR of 29.5% during 2023-2028.
The AI in media & entertainment market is segmented by technology into machine learning (ML), natural language processing (NLP) and other technologies. The machine learning (ML) market was the largest segment of the AI in media & entertainment market segmented by technology, accounting for 50.5% or $6.92 billion of the total in 2023. Going forward, the natural language processing (NLP) segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by technology, at a CAGR of 30.5% during 2023-2028.
The AI in media & entertainment market is segmented by application into gaming, fake story detection, plagiarism detection, production planning & management, sales and marketing, talent identification, content capture and sports automatic productions. The gaming market was the largest segment of the AI in media & entertainment market segmented by application, accounting for 30.5% or $4.17 billion of the total in 2023. Going forward, the sales and marketing segment is expected to be the fastest growing segment in the AI in media & entertainment market segmented by application, at a CAGR of 30.3% during 2023-2028.
North America was the largest region in the AI in media & entertainment market, accounting for 39.4% or $5.39 billion of the total in 2023. It was followed by Asia-Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the AI in media & entertainment market will be Asia-Pacific and South America, where growth will be at CAGRs of 30% and 29.6% respectively. These will be followed by Africa and the Middle East where the markets are expected to grow at CAGRs of 27.7% and 27.2% respectively.
The global AI in media & entertainment market is fragmented, with a large number of players operating in the market. The top ten competitors in the market made up to 7.78% of the total market in 2023. Amazon.Com, Inc (Amazon Web Services Inc) was the largest competitor with a 3.97% share of the market, followed by The Walt Disney Company with 1.53%, EVS Broadcast Equipment S.A. with 1.04, Pixellot Ltd. with 0.68%, Production Resource Group, L.L.C. with 0.16%, International Business Machines Corporation with 0.12%, Paramount Pictures with 0.11%, Synthesia Ltd. with 0.09%, Microsoft Corporation with 0.04% and NVIDIA Corporation with 0.03%.
The top opportunities in the AI in media & entertainment market segmented by solution will arise in the services segment, which will gain $17.94 billion of global annual sales by 2028. The top opportunities in the AI in media & entertainment market segmented by technology will arise in the machine learning (ML) segment, which will gain $ 16.59 billion of global annual sales by 2028. The top opportunities in the AI in media & entertainment market segmented by application will arise in the Sales and Marketing segment, which will gain $11.25 billion of global annual sales by 2028. The AI in media & entertainment market size will gain the most in the USA at $9.65 billion.
Market-trend-based strategies for the AI in media & entertainment market include focus on the integration of AI and cloud technology in modern radio broadcasting to personalize content, automate operations and enhance listener engagement, use of image predictive analytics enabling more personalized and efficient content creation and distribution, strategic partnerships to enhance offerings, focus on cloud computing by providing scalable resources and advanced processing capabilities and AI-enabled editing, voice and language recognition technology to enhance efficiency and creativity.
Player-adopted strategies in the AI in media & entertainment market include focus on strengthening business operations through new product developments, strategic partnerships and new product solutions.
To take advantage of the opportunities, the analyst recommends the AI in media & entertainment companies to focus on AI and cloud integration to enhance radio broadcasting, focus on image predictive analytics for enhanced content creation, focus on cloud computing for enhanced AI capabilities, focus on AI-enabled editing and language technologies, focus on the fastest-growing hardware/equipment segment, focus on machine learning segment, expand in emerging markets, focus on strategic partnerships to enhance ai capabilities, provide competitively priced offerings, continue to use B2B promotions, focus on targeted digital marketing campaigns, focus on sales and marketing segment for maximum growth and focus on gaming segment for future expansion.
Table of Contents
1 Executive Summary
6 Market Characteristics
7 Major Market Trends
8 AI in Media & Entertainment Market - Macro Economic Scenario
9 Global Market Size and Growth
10 Global AI in Media & Entertainment Market Segmentation
11 AI in Media & Entertainment Market, Regional and Country Analysis
12 Asia-Pacific Market
13 Western Europe Market
14 Eastern Europe Market
15 North America Market
16 South America Market
17 Middle East Market
18 Africa Market
19 Competitive Landscape and Company Profiles
20 Other Major and Innovative Companies
23 Key Mergers and Acquisitions
24 Opportunities and Strategies
25 AI in Media & Entertainment Market, Conclusions and Recommendations
26 Appendix
Executive Summary
AI In Media & Entertainment Global Market Opportunities And Strategies To 2033 provides the strategists; marketers and senior management with the critical information they need to assess the global AI in media & entertainment market as it emerges from the COVID-19 shut down.Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market research findings.
- Benchmark performance against key competitors.
- Utilize the relationships between key data sets for superior strategizing.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis.
Description
Where is the largest and fastest-growing market for AI in media & entertainment? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The AI in media & entertainment market global report answers all these questions and many more.The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider AI in media & entertainment market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics- Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by solution, by technology and by application.
- Key Trends- Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Macro-Economic Scenario- The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on global and regional markets, providing strategic insights for businesses in the AI in media & entertainment market.
- Global Market Size And Growth- Global historic (2018-2023) and forecast (2023-2028, 2033F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional And Country Analysis- Historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison by region and country.
- Market Segmentation- Contains the market values (2018-2023) (2023-2028, 2033F) and analysis for each segment by solution, by technology and by application in the market. Historic (2018-2023) and forecast (2023-2028) and (2028-2033) market values and growth and market share comparison by region market.
- Regional Market Size and Growth- Regional market size (2023), historic (2018-2023) and forecast (2023-2028, 2033F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape- Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies Details on the company profiles of other major and innovative companies.
- Competitive Benchmarking- Briefs on the financials comparison between major players in the market.
- Competitive Dashboard- Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions- Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Market Opportunities And Strategies- Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations- This section includes recommendations for AI in media & entertainment providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix- This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
1) By Solution: Hardware/Equipment; Services2) By Technology: Machine Learning (ML); Natural Language Processing (NLP); Other Technologies
3) By Application: Gaming; Fake Story Detection; Plagiarism Detection; Production Planning And Management; Sales And Marketing; Talent Acquisition; Content Capture; Sports Automatic Production
Key Companies Mentioned: Amazon.Com, Inc (Amazon Web Services Inc); The Walt Disney Company; EVS Broadcast Equipment S.A.; Pixellot Ltd.; Production Resource Group, L.L.C.
Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; Italy; Spain; UK; Russia
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; AI in media & entertainment indicators comparison.
Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Companies Mentioned
- Amazon.Com, Inc (Amazon Web Services Inc)
- The Walt Disney Company
- EVS Broadcast Equipment S.A.
- Pixellot Ltd.
- Production Resource Group, L.L.C.
- International Business Machines Corporation
- Paramount Pictures
- Synthesia Ltd.
- Microsoft Corporation
- NVIDIA Corporation.
- NetEase, Inc.
- Toonz Media Group
- DD Kisan channel
- China Media Group
- KT Corp
- ByteDance Ltd.
- iQIYI, Inc.
- OpenAI
- Infosys
- Vivendi
- Canal+ Group
- ProSiebenSat.1 Media
- ZDF (Zweites Deutsches Fernsehen)
- Axel Springer SE
- Sony Music
- Mediaset
- Sky Group
- Ethical Journalism Network
- Reporters Without Borders (RSF)
- Capgemini
- Mainstream Media AG
- Humans.ai
- WPP plc
- Endemol Shine Group
- Sogou, Inc.
- Yandex
- Genezio
- CCC Group
- Vizrt Group AS
- Neuron Soundware
- Rossum
- Deep.BI
- Symmetrical
- UiPath Inc.
- Zitec's
- DRUID AI
- DataSentics
- Autodesk, Inc.
- TLM Partners
- Endava PLC
- Kings Entertainment Group Inc.
- Zille Media Ltd.
- Braight AI Technologies Inc.
- MulticoreWare Inc.
- SymphonyAI
- Salesforce, Inc.
- MuleSoft, LLC
- GrowthLoop
- Wonder Dynamics
- GrayMeta, Inc.
- LMG, LLC.
- Veritone, Inc.
- Intel Corporation
- Oracle Corporation
- Clarín
- Pinterest Inc.
- Genius Sports Ltd.
- Grupo Globo
- Fox Networks Group
- Suffescom Solutions Inc.
- Yango Group Co. Ltd.
- CNN Academy
- Sentech
- iROKOtv
- Molotov
- Dopal
- Tencent
Methodology
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Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 315 |
| Published | September 2024 |
| Forecast Period | 2023 - 2033 |
| Estimated Market Value ( USD | $ 13.7 Billion |
| Forecasted Market Value ( USD | $ 137.9 Billion |
| Compound Annual Growth Rate | 26.0% |
| Regions Covered | Global |
| No. of Companies Mentioned | 77 |
