China Beer & Cider Market Insights 2024

Beer and Cider Market Insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.

Key insights and drivers behind the Beer and Cider market performance

Scope

• After the Chinese Government lifted its stringent COVID-19 restrictions, the economy recovered considerably in 2023. According to China’s Statistics Bureau, its GDP increased by 5.2% annually in 2023.
• Businesses started operating more freely in light of the relaxation of restrictions and consumers’ purchasing power increased. Consumer prices increased by 0.2%, with inflation easing from 2% in 2022.
• These factors positively influenced the sector’s performance in 2023. Although consumer confidence, especially among low-income consumers, has not recovered completely, high-income consumers and the affluent middle class fueled consumption growth.

Reasons to Buy

• Gain an in-depth understanding of the dynamics and structure of the Chinese beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
• Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
• Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.