The interdental cleaning products market size is expected to see steady growth in the next few years. It will grow to $4.02 billion in 2030 at a compound annual growth rate (CAGR) of 4.8%. The growth in the forecast period can be attributed to increasing demand for sustainable dental products, rising penetration of e-commerce oral care sales, growing focus on preventive healthcare, expansion of premium dental care adoption, increasing innovation in interdental product formats. Major trends in the forecast period include growing demand for preventive oral care products, rising adoption of eco-friendly interdental products, expansion of premium oral hygiene solutions, increased focus on gum health awareness, enhanced product innovation and design.
The increasing prevalence of dental issues is expected to drive the growth of the interdental cleaning products market. Dental issues encompass various conditions affecting the teeth, gums, and oral cavity, such as cavities, tooth decay, gingivitis, and periodontitis. Factors contributing to the rising prevalence of dental issues include poor oral hygiene, genetic factors, hormonal changes, smoking, and chronic diseases. Interdental cleaning products help eliminate plaque and food particles between teeth, reducing the risk of dental issues and gum diseases. For example, in September 2023, the National Board of Health and Welfare, a Sweden-based government agency, reported that about 3.94 million people aged 24 and older sought dental care in 2023. This number comprises 2.11 million women and 1.82 million men, showing a modest increase compared to 2022. Thus, the growing prevalence of dental issues is driving the interdental cleaning products market.
Leading companies in the interdental cleaning products market are concentrating on delivering innovative solutions, such as handheld oral healthcare devices, to improve convenience and effectiveness. A handheld oral healthcare device is a compact, battery-operated tool designed to assist in cleaning and maintaining oral hygiene. For example, in November 2023, ICPA Health Products Ltd., a pharmaceutical company based in India, introduced the Plakoff Water Flosser. The Plakoff Water Flosser efficiently removes plaque and food particles between teeth and along the gum line, making it especially useful for individuals with braces or those with limited dexterity. Its gentle, pulsating water action promotes gum health while remaining easy to use and portable. Featuring multiple cleaning modes, it enhances overall oral hygiene and serves as a valuable complement to traditional dental care routines.
In April 2024, Behrman Capital, a US-based investment firm, acquired Vista Apex for an undisclosed amount. This acquisition aims to leverage innovative capabilities and customer relationships to expand the company's product portfolio. Vista Apex is a US-based manufacturer of consumable dental and interdental products.
Major companies operating in the interdental cleaning products market are Procter & Gamble, Johnson & Johnson, Koninklijke Philips N.V., Colgate-Palmolive Company, Lion Corp, Sunstar Americas Inc., Prestige Consumer Healthcare Inc., TRISA AG, Dentaid Ltd, Curaprox SA, TePe Munhygienprodukter AB, Wisdom Toothbrushes Ltd, Sensodyne, Dent-O-Care Ltd, Caredent, Plackers, M+C Schiffer GmbH, Dentalpro Co. Ltd., Luoro GmbH, BURST Oral Care, Lactona, Esro AG, Tandex A/S.
Europe was the largest region in the interdental cleaning products market in 2025. The regions covered in the interdental cleaning products market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the interdental cleaning products market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The interdental cleaning products market consists of sales of small brushes with bristles, water flossers, and water flossers. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Interdental Cleaning Products Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses interdental cleaning products market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for interdental cleaning products? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The interdental cleaning products market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Type: Toothpicks; Dental Floss; Dental Tape; Other Types2) By Price Range: Mass or Economy; Premium
3) By Distribution Channel: Convenience Stores; Modern Trade; Departmental Stores; E-commerce; Drug Stores
4) By End-User: 7-19 Years; 20-40 Years; 41-65 Years; Above 65 Years
Subsegments:
1) By Toothpicks: Wooden Toothpicks; Plastic Toothpicks; Disposable Toothpicks2) By Dental Floss: Waxed Dental Floss; Unwaxed Dental Floss; Flavored Dental Floss; Expanding Dental Floss
3) By Dental Tape: Waxed Dental Tape; Unwaxed Dental Tape
4) By Other Types: Interdental Brushes; Soft Picks; Stimulators
Companies Mentioned: Procter & Gamble; Johnson & Johnson; Koninklijke Philips N.V.; Colgate-Palmolive Company; Lion Corp; Sunstar Americas Inc.; Prestige Consumer Healthcare Inc.; TRISA AG; Dentaid Ltd; Curaprox SA; TePe Munhygienprodukter AB; Wisdom Toothbrushes Ltd; Sensodyne; Dent-O-Care Ltd; Caredent; Plackers; M+C Schiffer GmbH; Dentalpro Co. Ltd.; Luoro GmbH; BURST Oral Care; Lactona; Esro AG; Tandex a/S
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Taiwan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Interdental Cleaning Products market report include:- Procter & Gamble
- Johnson & Johnson
- Koninklijke Philips N.V.
- Colgate-Palmolive Company
- Lion Corp
- Sunstar Americas Inc.
- Prestige Consumer Healthcare Inc.
- TRISA AG
- Dentaid Ltd
- Curaprox SA
- TePe Munhygienprodukter AB
- Wisdom Toothbrushes Ltd
- Sensodyne
- Dent-O-Care Ltd
- Caredent
- Plackers
- M+C Schiffer GmbH
- Dentalpro Co. Ltd.
- Luoro GmbH
- BURST Oral Care
- Lactona
- Esro AG
- Tandex A/S
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 3.33 Billion |
| Forecasted Market Value ( USD | $ 4.02 Billion |
| Compound Annual Growth Rate | 4.8% |
| Regions Covered | Global |
| No. of Companies Mentioned | 24 |


