Hologram Market Report 2024

The hologram market size has grown strongly in recent years. It will grow from $41.53 billion in 2023 to $44.3 billion in 2024 at a compound annual growth rate (CAGR) of 6.7%. The rise in the historic period can be ascribed to the global increase in motorcycle and scooter sales, urbanization, growing demand for natural and organic products, a higher prevalence of chronic diseases, and a surge in the production of all-wheel-drive and four-wheel-drive vehicles.

The hologram market size is expected to see strong growth in the next few years. It will grow to $58.06 billion in 2028 at a compound annual growth rate (CAGR) of 7%. The anticipated growth during the forecast period is driven by a higher demand for 3D visualization, expanding use in automotive heads-up displays, increasing application of holograms in entertainment and gaming, greater investment in research and development, and heightened consumer awareness. Key trends expected in the forecast period include advancements in technology, the incorporation of fingerprint recognition, the adoption of predictive braking technologies, the use of biologics, and the integration of antilock braking systems.

The increasing adoption of augmented reality (AR) is poised to drive the growth of the hologram market in the coming years. Augmented reality (AR) enhances the user's real-world environment by overlaying computer-generated images, information, or elements, thereby enriching the user's perception of reality. This adoption of AR is propelled by advancements in smartphones, tablets, and AR glasses, faster internet speeds with technologies such as 5G, and the diverse range of applications and use cases it supports. Holograms play a crucial role in AR by enhancing the realism and interactivity of digital content projected onto physical surroundings. For instance, the Department for Business and Trade in the UK forecasts a 78.3% increase in spending on AR by 2030, reaching £62.5 billion ($80.55 billion), underscoring AR's significant impact on driving growth within the hologram market.

Key players in the hologram market are actively developing advanced solutions, including AR-based holograms, to enhance user experiences and broaden market applications. AR-based holograms are interactive, three-dimensional visual representations that integrate seamlessly into the real world through AR technology, creating immersive experiences for users. For example, Cisco Systems Inc., a US-based technology company, launched Webex Hologram in October 2021, a real-time meeting solution that leverages AR technology within the Webex ecosystem. This innovative platform enables lifelike holographic representations of meeting participants, fostering a heightened sense of presence and engagement during virtual meetings. Real-time interaction within a shared virtual environment enhances communication and collaboration, offering a more natural meeting experience.

In August 2021, Meta Materials Inc., a Canada-based developer of advanced materials, acquired Nanotech Security Corp. for $91 million to bolster its expertise in advanced security technologies. This acquisition aims to integrate Nanotech's proficiency in nanotechnology-based optical thin films and holographic solutions into Meta Materials' product portfolio. Nanotech Security Corp., based in Canada, specializes in using nanotechnology to produce security holograms for government ID cards and banknotes, adding significant capabilities to Meta Materials' offerings in the hologram market.

Major companies operating in the hologram market are Microsoft Corporation, Intel Corporation, Qualcomm Technologies Inc., Konica Minolta Inc., Magic Leap Inc., Holotech Switzerland AG, Eon Reality Inc., zSpace Inc., Looking Glass Factory Inc., Mach7 Technologies Ltd., Leia Inc., HYPERVSN, Lyncee Tec SA, HoloVis International Ltd., Light Field Lab Inc., Quince Imaging Inc., MDH Hologram Ltd., VividQ Limited, EchoPixel Inc., Voxon Photonics, Jasper Display Corporation, Animmersion UK Ltd., SeeReal Technologies S.A., Nanolive SA, Holoxica Ltd., Fraunhofer IPM, RealView Imaging Ltd.

North America was the largest region in the hologram market in 2023. The regions covered in the hologram market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the hologram market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

A hologram is a three-dimensional image produced using laser light, which creates the effect of depth and can be viewed from various angles, simulating the presence of a solid object. Holograms are utilized in various fields, including security, entertainment, medical imaging, data storage, and education, highlighting their broad applicability and technological importance.

The primary elements of a hologram include software, hardware, services, and additional components. Software encompasses the programs and algorithms responsible for generating, processing, and displaying holographic images. This includes tools for 3D modeling, rendering, and real-time rendering for interactive holograms. Technologies such as semi-transparent, laser, reflection holography, and transmission holography are employed across multiple industries, including consumer electronics, retail, medical, and industrial sectors.

The hologram market research report is one of a series of new reports that provides hologram market statistics, including hologram industry global market size, regional shares, competitors with a hologram market share, detailed hologram market segments, market trends, and opportunities, and any further data you may need to thrive in the hologram industry. This hologram research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The hologram market consist of revenues earned by entities by providing custom hologram creation, 3D modeling and animation, and holographic video production. The market value includes the value of related goods sold by the service provider or included within the service offering. The hologram market also includes sales of holographic displays, holographic projectors, holographic content creation tools, and holographic security products. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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