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Air Freshener Dispenser Market Size, Share and Trends Analysis Report by End-use (Commercial, Residential), Distribution Channel (Supermarkets & Hypermarkets, General Stores), and Region 2024-2030

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    Report

  • 80 Pages
  • September 2024
  • Region: Global
  • Grand View Research
  • ID: 6009806
The global air freshener dispenser market size is expected to reach USD 7.01 billion by 2030, registering to grow at a CAGR of 5.2% from 2024 to 2030 . Growing preferences for high-end lifestyles, coupled with demand for convenient devices that help in hassle free air care, has been providing lucrative opportunities for the global market.

Consumers’ demand for automated utility products is driving the popularity of air freshener dispensers. Electric dispensers are commonly used across the residential and commercial sectors. Features such as effective functionality, compact designs, portability, and convenient use are resulting in increasing traction of this product. Wall mounted dispensers, which serve as a handy gadget, have the highest acceptance due to their easy installation. For instance, Qbic is a brand owned by CGS Stores LTD, a company that specializes in online stores. This store offers a wide range of electric air freshener dispensers sourced from Europe, Asia, and U.S.

Online distribution channel is expected to expand at the fastest CAGR of 5.6% over the forecast period. Companies are tying up with online retailers as well as introducing their e portals. For instnace, Alibaba, Hygiene Supplies Direct U.K., Amazon, and Walmart tied up with leading home fragrance manufactures. Brands such as Airwick by Reckitt Benckiser are widely available on retailer websites such as ASDA, TESCO, Sainsbury’s, Morrisons, Waitrose, Ocado, and Amazon in U.K.

The residential end user segment accounted for a major share of more than 76.7% in 2023. Growing need to maintain healthy indoor air quality, consumers’ busy lifestyle, and increasing preferences for automated products have resulted in increased popularity of air freshener dispensers. Companies are continuously focusing on offering modified features and technology that eliminates the need for any manual intervention. The commercial end user segment is expected to witness the highest growth over the forecast period owing to growing importance of maintaining hygiene in the public areas with minimal manual operations.

Europe accounted for the largest market share in 2023. Effective retail infrastructure, presence of large number of online retailers, and high purchasing power of the consumers are some of the factors contributing to the market growth in Europe. The market in Asia Pacific is expected to witness the highest growth during the forecast period. The market is expected to be driven by improvement in lifestyle, coupled with increasing purchasing power in countries such as China and India.

Air Freshener Dispenser Market Report Highlights

  • The residential segment dominated the market with 76.7% of revenue share in 2023. The increasing emphasis on home hygiene and aesthetics has led to a surge investment in premium products that enhance overall living experience.
  • Supermarkets & hypermarkets dominated the market with 41.9% share in 2023. This is due to the convenience and accessibility these retail formats offer to consumers. Consumers often purchase these products on impulse while doing their regular grocery shopping.
  • The online segment is projected to grow at a CAGR of 5.6% over the forecast period due to the increasing penetration of the internet and the convenience it offers to consumers. Online platforms provide a vast selection of products, detailed product information, customer reviews, and easy comparison options.

The leading players in the Air Freshener Dispenser market include:

  • Vectair Systems Ltd.
  • Reckitt Benckiser Group PLC
  • Qingdao Anyfeel Electric Co., Ltd.
  • Jarden Corporation
  • Farcent Enterprise Co., Ltd.
  • S.C. Johnson & Son Inc.
  • Church & Dwight Co., Inc.
  • Procter & Gamble
  • Henkel AG & Co. KGaA
  • Airance

Why should you buy this report?

  • Comprehensive Market Analysis: Gain detailed insights into the global market across major regions and segments.
  • Competitive Landscape: Explore the market presence of key players worldwide.
  • Future Trends: Discover the pivotal trends and drivers shaping the future of the global market.
  • Actionable Recommendations: Utilize insights to uncover new revenue streams and guide strategic business decisions.

This report addresses:

  • Market intelligence to enable effective decision-making
  • Market estimates and forecasts from 2018 to 2030
  • Growth opportunities and trend analyses
  • Segment and regional revenue forecasts for market assessment
  • Competition strategy and market share analysis
  • Product innovation listing for you to stay ahead of the curve
  • COVID-19's impact and how to sustain in these fast-evolving markets


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Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Market Definitions
1.3. Research Methodology
1.3.1. Information Procurement
1.3.2. Information or Data Analysis
1.3.3. Market Formulation & Data Visualization
1.3.4. Data Validation & Publishing
1.4. Research Scope and Assumptions
1.4.1. List of Data Sources
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights
Chapter 3. Air Freshener Dispenser Market Variables, Trends, & Scope
3.1. Market Introduction/Lineage Outlook
3.2. Market Size and Growth Prospects (USD Million)
3.3. Market Dynamics
3.3.1. Market Drivers Analysis
3.3.2. Market Restraints Analysis
3.4. Air Freshener Dispenser Market Analysis Tools
3.4.1. Porter’s Analysis
3.4.1.1. Bargaining power of the suppliers
3.4.1.2. Bargaining power of the buyers
3.4.1.3. Threats of substitution
3.4.1.4. Threats from new entrants
3.4.1.5. Competitive rivalry
3.4.2. PESTEL Analysis
3.4.2.1. Political landscape
3.4.2.2. Economic and Social landscape
3.4.2.3. Technological landscape
3.4.2.4. Environmental landscape
3.4.2.5. Legal landscape
Chapter 4. Air Freshener Dispenser Market: End Use Estimates & Trend Analysis
4.1. Segment Dashboard
4.2. Air Freshener Dispenser Market: End Use Movement Analysis, 2023 & 2030 (USD Million)
4.3. Commercial
4.3.1. Commercial Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
4.4. Residential
4.4.1. Residential Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. Air Freshener Dispenser Market: Distribution Channel Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. Air Freshener Dispenser Market: Distribution Channel Movement Analysis, 2023 & 2030 (USD Million)
5.3. Supermarkets & Hypermarkets
5.3.1. Supermarkets & Hypermarkets Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
5.4. General Stores
5.4.1. General Stores Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
5.5. Online
5.5.1. Online Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. Air Freshener Dispenser Market: Regional Estimates & Trend Analysis
6.1. Air Freshener Dispenser Market Share, By Region, 2023 & 2030 (USD Million)
6.2. North America
6.2.1. North America Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.2.2. U.S.
6.2.2.1. U.S. Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.2.3. Canada
6.2.3.1. Canada Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.2.4. Mexico
6.2.4.1. Mexico Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3. Europe
6.3.1. Europe Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3.2. UK
6.3.2.1. UK Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3.3. Germany
6.3.3.1. Germany Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3.4. France
6.3.4.1. France Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3.5. Italy
6.3.5.1. Italy Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.3.6. Spain
6.3.6.1. Spain Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4. Asia Pacific
6.4.1. Asia Pacific Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4.2. China
6.4.2.1. China Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4.3. Japan
6.4.3.1. Japan Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4.4. India
6.4.4.1. India Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4.5. Australia & New Zealand
6.4.5.1. Australia & New Zealand Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.4.6. South Korea
6.4.6.1. South Korea Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.5. Latin America
6.5.1. Latin America Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.5.2. Brazil
6.5.2.1. Brazil Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.6. Middle East and Africa
6.6.1. Middle East and Africa Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
6.6.2. South Africa
6.6.2.1. South Africa Air Freshener Dispenser Market Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 7. Competitive Landscape
7.1. Recent Developments & Impact Analysis by Key Market Participants
7.2. Company Categorization
7.3. Company Heat Map Analysis
7.4. Company Profiles
7.4.1. Vectair Systems Ltd.
7.4.1.1. Participant’s Overview
7.4.1.2. Financial Performance
7.4.1.3. Product Benchmarking
7.4.1.4. Recent Developments/ Strategic Initiatives
7.4.2. Reckitt Benckiser Group PLC
7.4.2.1. Participant’s Overview
7.4.2.2. Financial Performance
7.4.2.3. Product Benchmarking
7.4.2.4. Recent Developments/ Strategic Initiatives
7.4.3. Qingdao Anyfeel Electric Co., Ltd.
7.4.3.1. Participant’s Overview
7.4.3.2. Financial Performance
7.4.3.3. Product Benchmarking
7.4.3.4. Recent Developments/ Strategic Initiatives
7.4.4. Jarden Corporation
7.4.4.1. Participant’s Overview
7.4.4.2. Financial Performance
7.4.4.3. Product Benchmarking
7.4.4.4. Recent Developments/ Strategic Initiatives
7.4.5. Farcent Enterprise Co., Ltd.
7.4.5.1. Participant’s Overview
7.4.5.2. Financial Performance
7.4.5.3. Product Benchmarking
7.4.5.4. Recent Developments/ Strategic Initiatives
7.4.6. S.C. Johnson & Son Inc.
7.4.6.1. Participant’s Overview
7.4.6.2. Financial Performance
7.4.6.3. Product Benchmarking
7.4.6.4. Recent Developments/ Strategic Initiatives
7.4.7. Church & Dwight Co., Inc.
7.4.7.1. Participant’s Overview
7.4.7.2. Financial Performance
7.4.7.3. Product Benchmarking
7.4.7.4. Recent Developments/ Strategic Initiatives
7.4.8. Procter & Gamble
7.4.8.1. Participant’s Overview
7.4.8.2. Financial Performance
7.4.8.3. Product Benchmarking
7.4.8.4. Recent Developments/ Strategic Initiatives
7.4.9. Henkel AG & Co. KGaA
7.4.9.1. Participant’s Overview
7.4.9.2. Financial Performance
7.4.9.3. Product Benchmarking
7.4.9.4. Recent Developments/ Strategic Initiatives
7.4.10. Airance
7.4.10.1. Participant’s Overview
7.4.10.2. Financial Performance
7.4.10.3. Product Benchmarking
7.4.10.4. Recent Developments/ Strategic Initiatives

Companies Mentioned

The leading players in the Air Freshener Dispenser market include:
  • Vectair Systems Ltd.
  • Reckitt Benckiser Group PLC
  • Qingdao Anyfeel Electric Co., Ltd.
  • Jarden Corporation
  • Farcent Enterprise Co., Ltd.
  • S.C. Johnson & Son Inc.
  • Church & Dwight Co., Inc.
  • Procter & Gamble
  • Henkel AG & Co. KGaA
  • Airance

Methodology

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Table Information