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Italy Cashback Programs Market Opportunities Databook - 50+ KPIs on Cashback Market Size, By Business Model, By Channel, By Cashback Program Type, By End Use Sector - Q3 2024 Update

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    Report

  • 108 Pages
  • October 2024
  • Region: Italy
  • PayNXT360
  • ID: 6011158
The cashback spending through cashback programs is expected to experience significant growth, with spending projected to surge by 14.6% annually.

The medium to long-term outlook for cashback spending in the country remains robust, with adoption anticipated to increase steadily over the forecast period. This is expected to record a compound annual growth rate (CAGR) of 12.5% from 2024-2029. The value for cashback spending is forecasted to increase from US$5.34 billion in 2023 to US$11.05 billion by 2029.

The report encompasses detailed insights into multiple dimensions of the cashback market, including:

  • Market Size and Growth Dynamics: Analyzing total cashback issued, spend patterns, average cashback per transaction, redemption rates, customer acquisition costs (CAC), and average order values (AOV) for cashback programs.
  • Segmentation by Business Model: Evaluating cashback spend dynamics across different business models.
  • Channel Analysis: Investigating cashback spend through various channels including online, in-store, and mobile apps.
  • Program Type Insights: Offering a breakdown of cashback spend by program types such as percentage-based, flat-rate, tiered programs, and more.
  • End-Use Sector Analysis: Detailing cashback spend by sectors such as retail, financial services, healthcare, restaurants, travel, media, and entertainment.
  • Demographic Insights: Understanding consumer behavior through demographic segments including age groups, income levels, and gender.
Additionally, the report highlights key cashback programs operating within the market, offering insights into their structure and performance. This comprehensive analysis equips stakeholders with a robust understanding of the cashback landscape, facilitating informed decision-making for future strategies.

The publisher’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

Scope

This report provides an in-depth data-centric analysis of the cashback spending in Italy through 70+ tables and 90+ charts. Below is a summary of key market segments.

Total Transaction Value of Cashback

Total Transaction Value of Cashbacks by Business Model

  • Retail Firms
  • Partner Programs
  • Financial Services Firms

Cashback Spend Market Size and Future Growth Dynamics

Key Performance Metrics of Cashback Programs

Cashback Spend Market Size and Future Growth Dynamics by Business Model

  • Retail Firms
  • Partner Programs
  • Financial Services Firms

Cashback Spend Market Size and Future Growth Dynamics by Channel

  • Online
  • In-store
  • Mobile App

Cashback Spend Market Size and Future Growth Dynamics by Cashback Program Type

  • Percentage-Based Cashback
  • Flat-Rate Cashback Programs
  • Tiered Cashback Programs
  • Introductory Cashback
  • Rotating Categories
  • Bonus Category Cashback Programs
  • Customizable Cashback Programs
  • App-Based Cashback Programs
  • Loyalty Program Cashback
  • Affiliate Cashback Programs
  • Other Cashback Programs

Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Media & Entertainment
  • Others

Online Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Media & Entertainment
  • Others

In-store Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Media & Entertainment
  • Others

Mobile App Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector

  • Retail
  • Financial Services
  • Healthcare & Wellness
  • Restaurants & Food Delivery
  • Travel & Hospitality (Cabs, Hotels, Airlines)
  • Media & Entertainment
  • Others

Retail Sector Cashback Spend Market Size and Future Growth Dynamics

  • E-commerce
  • Department Stores
  • Specialty Stores
  • Clothing, Footwear & Accessories
  • Supermarket and Convenience Store
  • Home Improvement
  • Others

Financial Services Cashback Spend Market Size and Future Growth Dynamics

  • Credit Cards
  • Debit Cards
  • Digital Wallets
  • Banking Apps
  • Prepaid Cards
  • Cash Vouchers

Healthcare & Wellness Cashback Spend Market Size and Future Growth Dynamics

  • Health Products
  • Fitness Services

Restaurants & Food Delivery Cashback Spend Market Size and Future Growth Dynamics

  • Food Delivery Apps
  • Food Delivery Apps

Travel & Hospitality (Cabs, Hotels, Airlines) Cashback Spend Market Size and Future Growth Dynamics

  • Airlines
  • Hotels
  • Cabs and Rideshares

Media & Entertainment Cashback Spend Market Size and Future Growth Dynamics

  • Streaming Services
  • Digital Content Purchases

Cashback Spend Market Size and Future Growth Dynamics by Consumer Demographics & Behaviour

  • By Age Group
  • By Income Level
  • By Gender
  • By Key Indicators

Reasons to buy

  • Comprehensive Market Insights: Gain a thorough understanding of the Total Cashback Issued Market Size and Future Growth Dynamics from 2020 to 2029, empowering strategic planning and informed decision-making.
  • Extensive Data Coverage: Access over 50+ key performance indicators (KPIs) at the country level, providing detailed analysis of market trends, customer behaviors, and spending patterns.
  • Segmented Analysis: Explore insights segmented by business models and channels (online, in-store, mobile), by end use sector, by channel*end use sector enabling targeted marketing strategies and optimized customer engagement.
  • Consumer Demographics Understanding: Leverage insights into consumer demographics (age, income, gender) to tailor your marketing efforts and enhance customer acquisition strategies.
  • Competitive Benchmarking: Learn about leading cashback programs in Italy to identify best practices and refine your own offerings for a competitive edge.
  • Forecasting and Growth Opportunities: Utilize market size forecasts and growth dynamics to anticipate trends and adjust your business strategies for sustained success in the cashback market.

Table of Contents

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Cashback Reward Programs Definitions
1.4 Disclaimer
2 Italy Total Transaction Value of Cashback, 2020-2029
3 Italy Total Transaction Value of Cashback by Business Model, 2020-2029
3.1 Italy Total Transaction Value of Cashback Market Share by Business Model, 2023
3.2 Italy Total Transaction Value of Cashback by Retail Firms, 2020-2029
3.3 Italy Total Transaction Value of Cashback by Cashback Apps and Partner Programs, 2020-2029
3.4 Italy Total Transaction Value of Cashback by Financial Services Firms, 2020-2029
4 Italy Cashback Program Sector Statistics: Key Performance Indicators
4.1 Italy Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
4.2 Italy Key Performance Metrics of Cashback Programs, 2023
5 Italy Cashback Spend Market Size and Future Growth Dynamics by Business Model, 2020-2029
5.1 Italy Cashback Spend Market Share by Business Model, 2023
5.2 Italy Cashback Spend by Retail Firms, 2020-2029
5.3 Italy Cashback Spend by Cashback Apps and Partner Programs, 2020-2029
5.4 Italy Cashback Spend by Financial Services Firms, 2020-2029
6 Italy Cashback Spend Market Size and Future Growth Dynamics by Channel, 2020-2029
6.1 Italy Cashback Spend Market Share by Channel, 2023
6.2 Italy Cashback Spend by Online, 2020-2029
6.3 Italy Cashback Spend by In-store, 2020-2029
6.4 Italy Cashback Spend by Mobile App, 2020-2029
7 Italy Cashback Spend Market Size and Future Growth Dynamics by Cashback Program Type, 2020-2029
7.1 Italy Cashback Spend Market Share by Cashback Program Type, 2023
7.2 Italy Cashback Spend by Percentage-Based Cashback, 2020-2029
7.3 Italy Cashback Spend by Flat-Rate Cashback Programs, 2020-2029
7.4 Italy Cashback Spend by Tiered Cashback Programs, 2020-2029
7.5 Italy Cashback Spend by Introductory Cashback, 2020-2029
7.6 Italy Cashback Spend by Rotating Categories, 2020-2029
7.7 Italy Cashback Spend by Bonus Category Cashback Programs, 2020-2029
7.8 Italy Cashback Spend by Customizable Cashback Programs, 2020-2029
7.9 Italy Cashback Spend by App-Based Cashback Programs, 2020-2029
7.10 Italy Cashback Spend by Loyalty Program Cashback, 2020-2029
7.11 Italy Cashback Spend by Affiliate Cashback Programs, 2020-2029
7.12 Italy Cashback Spend by Other Cashback Programs, 2020-2029
8 Italy Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector, 2020-2029
8.1 Italy Cashback Spend Market Share by End-Use Sector, 2023
8.2 Italy Cashback Spend by Retail, 2020-2029
8.3 Italy Cashback Spend by Financial Services, 2020-2029
8.5 Italy Cashback Spend by Healthcare & Wellness, 2020-2029
8.6 Italy Cashback Spend by Restaurants & Food Delivery, 2020-2029
8.7 Italy Cashback Spend by Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
8.8 Italy Cashback Spend by Media & Entertainment, 2020-2029
8.9 Italy Cashback Spend by Others, 2020-2029
9 Italy Online Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector, 2020-2029
9.1 Italy Online Cashback Spend Market Share by End-Use Sector, 2023
9.2 Italy Online Cashback Spend by Retail, 2020-2029
9.3 Italy Online Cashback Spend by Financial Services, 2020-2029
9.5 Italy Online Cashback Spend by Healthcare & Wellness, 2020-2029
9.6 Italy Online Cashback Spend by Restaurants & Food Delivery, 2020-2029
9.7 Italy Online Cashback Spend by Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
9.8 Italy Online Cashback Spend by Media & Entertainment, 2020-2029
9.9 Italy Online Cashback Spend by Others, 2020-2029
10 Italy In-store Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector, 2020-2029
10.1 Italy In-store Cashback Spend Market Share by End-Use Sector, 2023
10.2 Italy In-store Cashback Spend by Retail, 2020-2029
10.3 Italy In-store Cashback Spend by Financial Services, 2020-2029
10.5 Italy In-store Cashback Spend by Healthcare & Wellness, 2020-2029
10.6 Italy In-store Cashback Spend by Restaurants & Food Delivery, 2020-2029
10.7 Italy In-store Cashback Spend by Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
10.8 Italy In-store Cashback Spend by Media & Entertainment, 2020-2029
10.9 Italy In-store Cashback Spend by Others, 2020-2029
11 Italy Mobile App Cashback Spend Market Size and Future Growth Dynamics by End-Use Sector, 2020-2029
11.1 Italy Mobile App Cashback Spend Market Share by End-Use Sector, 2023
11.2 Italy Mobile App Cashback Spend by Retail, 2020-2029
11.3 Italy Mobile App Cashback Spend by Financial Services, 2020-2029
11.5 Italy Mobile App Cashback Spend by Healthcare & Wellness, 2020-2029
11.6 Italy Mobile App Cashback Spend by Restaurants & Food Delivery, 2020-2029
11.7 Italy Mobile App Cashback Spend by Travel & Hospitality (Cabs, Hotels, Airlines), 2020-2029
11.8 Italy Mobile App Cashback Spend by Media & Entertainment, 2020-2029
11.9 Italy Mobile App Cashback Spend by Others, 2020-2029
12 Italy Retail Sector Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
12.1 Italy Retail Sector Cashback Spend Market Share by Segments, 2023
12.2 Italy Cashback Spend by E-commerce, 2020-2029
12.3 Italy Cashback Spend by Department Stores, 2020-2029
12.4 Italy Cashback Spend by Specialty Stores, 2020-2029
12.5 Italy Cashback Spend by Clothing, Footwear & Accessories, 2020-2029
12.6 Italy Cashback Spend by Supermarket and Convenience Store, 2020-2029
12.7 Italy Cashback Spend by Home Improvement, 2020-2029
12.8 Italy Cashback Spend by Others, 2020-2029
13 Italy Financial Services Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
13.1 Italy Financial Services Cashback Spend Market Share by Segments, 2023
13.2 Italy Cashback Spend by Credit Cards, 2020-2029
13.3 Italy Cashback Spend by Debit Cards, 2020-2029
13.4 Italy Cashback Spend by Digital Wallets, 2020-2029
13.5 Italy Cashback Spend by Banking Apps, 2020-2029
13.6 Italy Cashback Spend by Prepaid Cards, 2020-2029
13.7 Italy Cashback Spend by Cash Vouchers, 2020-2029
14 Italy Healthcare & Wellness Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
14.1 Italy Healthcare & Wellness Cashback Spend Market Share by Segments, 2023
14.2 Italy Cashback Spend by Health Products, 2020-2029
14.3 Italy Cashback Spend by Fitness Services, 2020-2029
15 Italy Restaurants & Food Delivery Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
15.1 Italy Restaurants & Food Delivery Cashback Spend Market Share by Segments, 2023
15.2 Italy Cashback Spend by Food Delivery Apps, 2020-2029
15.3 Italy Cashback Spend by Dinning Out, 2020-2029
16 Italy Travel & Hospitality (Cabs, Hotels, Airlines) Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
16.1 Italy Travel & Hospitality (Cabs, Hotels, Airlines) Cashback Spend Market Share by Segments, 2023
16.2 Italy Cashback Spend by Airlines, 2020-2029
16.3 Italy Cashback Spend by Hotels, 2020-2029
16.4 Italy Cashback Spend by Cabs and Rideshares, 2020-2029
17 Italy Media & Entertainment Cashback Spend Market Size and Future Growth Dynamics, 2020-2029
17.1 Italy Media & Entertainment Cashback Spend Market Share by Segments, 2023
17.2 Italy Cashback Spend by Streaming Services, 2020-2029
17.3 Italy Cashback Spend by Digital Content Purchases, 2020-2029
18 Italy Cashback Spend Market Size and Future Growth Dynamics by Consumer Demographics & Behaviour, 2020-2029
18.1 Italy Cashback Spend Market Share by Age Group, 2023
18.2 Italy Cashback Spend Market Share by Income Level, 2023
18.3 Italy Cashback Spend Market Share by Gender, 2023
19 Key Company Profiles in Italy’s Cashback Market
19.1 Cashback Company Profile: Company 1
19.2 Cashback Company Profile: Company 2
19.3 Cashback Company Profile: Company 3
19.4 Cashback Company Profile: Company 4
19.5 Cashback Company Profile: Company 5

Table Information