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Artificial Intelligence (AI) in Social Media Market - Forecasts from 2024 to 2029

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    Report

  • 140 Pages
  • September 2024
  • Region: Global
  • Knowledge Sourcing Intelligence LLP
  • ID: 6014287
The AI in social media market is expected to grow at a CAGR of 28.53%, reaching a market size of US$6.74 billion in 2029 from US$1.92 billion in 2024.

AI is altering the landscape of social media at breakneck speed. Indeed, social networking sites, companies, and individuals are leveraging AI systems to boost their events. With AI, social media platforms can recommend pertinent content more accurately, detect and remove toxic postings, as well as personalize their environment for users. Specifically, AI powers personalized recommendation tools and newsfeed features among others.

Moreover, it deletes spam messages as well as harmful comments like those that incite hate speech. In addition to that, businesses utilize AI to enhance their online marketing efforts through customer relationship management. Some of the tasks performed include post creation and scheduling; replying to comments or messages; analyzing social data among others. Personalized Ads in different forms are also designed by these systems to cater for client needs.

Individuals too have adopted an approach involving the use of this technology to improve how they use their accounts within such platforms. Content-producing tools powered by artificial intelligence help in filtering undesired messages plus multitasking across various web spaces whereby a single user utilizes numerous profiles all at once. Users are further safeguarded from cyber scams and stalking with this technology used in social media.

AI in social media Market Drivers:

  • Content personalization is anticipated to increase the market demand
nowadays social media platforms use AI algorithms to examine the preferences, behaviours and data of users. In this way, tailor-made news feeds, targeted ads and suggested posts are presented to its users. User engagement is enhanced by these personalised experiences that also translate into longer tasks on such platforms resulting in increased ad revenues. In general, social media platforms seeking user experience optimization and financial success consider AI technology as an invaluable resource.

AI in Social Media Market Geographical Outlook

  • Asia Pacific is witnessing exponential growth during the forecast period
In the foreseeable future, significant growth is anticipated for AI within the social media market in the Asia Pacific region. Various fields, including artificial intelligence, robotics, and automation, have historically been characterized by high levels of innovation in this particular region contributing to a conducive environment for AI’s expansion into the social media sector. Increasingly online platforms are being adopted by an increasing number of companies and individuals as digital trade progresses. As such adoption of features powered by AI on social media networks can henceforth be expected within this particular context.
Moreover, advances in digital infrastructure like improved internet connectivity, data centres and cloud computing enable more efficient processing of AI in the Asia Pacific region. To enhance financial cooperation among trade partners involved as well as integrating markets governments have also urged for togetherness and interconnectivity.

Reasons for buying this report::

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2029
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The AI in social media market is segmented and analyzed as follows:

  • By Technology
    • Machine Learning and Deep Learning
    • Natural Language Processing (NLP)
  • By Application
    • Sales and Marketing
    • Customer Experience Management
    • Predictive Risk Assessment
    • Image recognition
  • By End User
    • Retail
    • BFSI
    • E-commerce
    • Media and Advertising
    • Others
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Others
    • Europe
      • United Kingdom
      • Germany
      • France
      • Spain
      • Others
    • Middle East and Africa
      • Saudi Arabia
      • UAE
      • Israel
      • Others
    • Asia Pacific
      • Japan
      • China
      • India
      • South Korea
      • Indonesia
      • Thailand
      • Others

Table of Contents

1. INTRODUCTION
1.1. Market Overview
1.2. Market Definition
1.3. Scope of the Study
1.4. Market Segmentation
1.5. Currency
1.6. Assumptions
1.7. Base and Forecast Years Timeline
1.8. Key Benefits to the Stakeholder
2. RESEARCH METHODOLOGY
2.1. Research Design
2.2. Research Processes
3. EXECUTIVE SUMMARY
3.1. Key Findings
3.2. CXO Perspective
4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porter’s Five Forces Analysis
4.3.1. Bargaining Power of Suppliers
4.3.2. Bargaining Power of Buyers
4.3.3. Threat of New Entrants
4.3.4. Threat of Substitutes
4.3.5. Competitive Rivalry in the Industry
4.4. Industry Value Chain Analysis
4.5. Analyst View
5. AI IN SOCIAL MEDIA MARKET BY TECHNOLOGY
5.1. Introduction
5.2. Machine Learning and Deep Learning
5.3. Natural Language Processing (NLP)
6. AI IN SOCIAL MEDIA MARKET BY APPLICATION
6.1. Introduction
6.2. Sales and Marketing
6.3. Customer Experience Management
6.4. Predictive Risk Assessment
6.5. Image recognition
7. AI IN SOCIAL MEDIA MARKET BY END-USER
7.1. Introduction
7.2. Retail
7.3. BFSI
7.4. E-commerce
7.5. Media and Advertising
7.6. Others
8. AI IN SOCIAL MEDIA MARKET BY GEOGRAPHY
8.1. Introduction
8.2. North America
8.2.1. By Technology
8.2.2. By Application
8.2.3. By End-User
8.2.4. By Country
8.2.4.1. United States
8.2.4.2. Canada
8.2.4.3. Mexico
8.3. South America
8.3.1. By Technology
8.3.2. By Application
8.3.3. By End-User
8.3.4. By Country
8.3.4.1. Brazil
8.3.4.2. Argentina
8.3.4.3. Others
8.4. Europe
8.4.1. By Technology
8.4.2. By Application
8.4.3. By End-User
8.4.4. By Country
8.4.4.1. United Kingdom
8.4.4.2. Germany
8.4.4.3. France
8.4.4.4. Italy
8.4.4.5. Spain
8.4.4.6. Others
8.5. Middle East and Africa
8.5.1. By Technology
8.5.2. By Application
8.5.3. By End-User
8.5.4. By Country
8.5.4.1. Saudi Arabia
8.5.4.2. UAE
8.5.4.3. Others
8.6. Asia Pacific
8.6.1. By Technology
8.6.2. By Application
8.6.3. By End-User
8.6.4. By Country
8.6.4.1. Japan
8.6.4.2. China
8.6.4.3. India
8.6.4.4. South Korea
8.6.4.5. Taiwan
8.6.4.6. Thailand
8.6.4.7. Indonesia
8.6.4.8. Others
9. COMPETITIVE ENVIRONMENT AND ANALYSIS
9.1. Major Players and Strategy Analysis
9.2. Market Share Analysis
9.3. Mergers, Acquisitions, Agreements, and Collaborations
9.4. Competitive Dashboard
10. COMPANY PROFILES
10.1. Adobe
10.2. AWS
10.3. Google LLC
10.4. IBM Corp.
10.5. Meta
10.6. Microsoft
10.7. Salesforce Inc.

Companies Mentioned

Some of the key companies profiled in this Artificial Intelligence (AI) in Social Media Market report include:
  • Adobe
  • AWS
  • Google LLC
  • IBM Corp.
  • Meta
  • Microsoft
  • Salesforce Inc.

Methodology

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Table Information