The Global Tomato Powder Market size is expected to reach $3.7 billion by 2031, rising at a market growth of 11.6% CAGR during the forecast period. In the year 2023, the market attained a volume of 41,459.3 tonnes, experiencing a growth of 5.4% (2020-2023).
Countries across the region are seeing an increasing preference for convenient, ready-to-use products, and tomato powder offers an ideal solution with its long shelf life, ease of use, and ability to enhance flavor in a wide range of dishes. The demand for tomato powder has steadily increased in India, particularly due to the nation's love for rich, flavorful curries and gravies. With tomatoes playing a key role in Indian cuisine, tomato powder has become a convenient alternative to fresh tomatoes, especially in regions where fresh produce may not be readily available year-round. Thus, the Asia Pacific region acquired 25% revenue share in the market 2023. In terms of volume the Asia Pacific region is expected to utilize 36,832.3 tonnes of tomato powder by 2031.
The consumption of ready-to-eat (RTE) and easy-to-prepare meals has increased because of the increasing pace of urbanization and the hectic work schedules that characterize contemporary lifestyles. Consumers are in search of food alternatives that are both flavorful and nutritious yet also simple and fast to prepare. Additionally, the growing snack food segment has also been a key area where tomato powder has seen increased utilization. With the rise in demand for healthy, savory snacks, tomato powder is used as a seasoning in chips, crackers, and extruded snacks. Its ability to deliver a robust tomato flavor without needing fresh ingredients or artificial additives aligns with the consumer preference for healthier and more natural snack options. Therefore, the rapid expansion of the processed food industry has significantly boosted the demand for tomato powder.
However, alternatives like canned tomatoes, tomato paste, fresh tomatoes, and tomato puree are often more widely available in retail and food service sectors, making them a familiar and easily accessible choice for consumers. The widespread availability of these substitutes in supermarkets, grocery stores, and online platforms provides consumers multiple options, often pushing tomato powder down the preference list, especially in regions where fresh or canned products are more popular. Thus, these elevated processing costs directly impact the pricing of tomato powder in the market.
Countries across the region are seeing an increasing preference for convenient, ready-to-use products, and tomato powder offers an ideal solution with its long shelf life, ease of use, and ability to enhance flavor in a wide range of dishes. The demand for tomato powder has steadily increased in India, particularly due to the nation's love for rich, flavorful curries and gravies. With tomatoes playing a key role in Indian cuisine, tomato powder has become a convenient alternative to fresh tomatoes, especially in regions where fresh produce may not be readily available year-round. Thus, the Asia Pacific region acquired 25% revenue share in the market 2023. In terms of volume the Asia Pacific region is expected to utilize 36,832.3 tonnes of tomato powder by 2031.
The consumption of ready-to-eat (RTE) and easy-to-prepare meals has increased because of the increasing pace of urbanization and the hectic work schedules that characterize contemporary lifestyles. Consumers are in search of food alternatives that are both flavorful and nutritious yet also simple and fast to prepare. Additionally, the growing snack food segment has also been a key area where tomato powder has seen increased utilization. With the rise in demand for healthy, savory snacks, tomato powder is used as a seasoning in chips, crackers, and extruded snacks. Its ability to deliver a robust tomato flavor without needing fresh ingredients or artificial additives aligns with the consumer preference for healthier and more natural snack options. Therefore, the rapid expansion of the processed food industry has significantly boosted the demand for tomato powder.
However, alternatives like canned tomatoes, tomato paste, fresh tomatoes, and tomato puree are often more widely available in retail and food service sectors, making them a familiar and easily accessible choice for consumers. The widespread availability of these substitutes in supermarkets, grocery stores, and online platforms provides consumers multiple options, often pushing tomato powder down the preference list, especially in regions where fresh or canned products are more popular. Thus, these elevated processing costs directly impact the pricing of tomato powder in the market.
Driving and Restraining Factors
Drivers- Rising demand for convenience foods
- Increasing preference among health-conscious consumers
- Growth of the processed food industry
- Stiff competition from other tomato-based products
- High cost associated with its production
- Technological advancements in drying and dehydration processes
- Rising popularity of vegan and plant-based diets
- Short shelf life of raw tomatoes
- Susceptibility to adulteration and variations in consistency
Product Type Outlook
On the basis of product type, the market is classified as organic and conventional. The organic segment acquired 28% revenue share in the market in 2023. In terms of volume, 19,232.7 tonnes of organic are expected to be utilized by 2031. With a growing preference for clean-label, pesticide-free products, particularly in developed markets, organic has gained traction. Consumers are increasingly prioritizing natural and sustainably produced food, fueled by the demand for organic certification and transparency in the supply chain.Application Outlook
By application, the market is divided into bakery & confectionery, beverages, sweet & savory snacks, soups, sauces, & gravies, and others. The soups, sauces, and gravies segment witnessed 42% revenue share in the market in 2023. In terms of volume, 31,977.9 tonnes of tomato powder are expected to be utilized in soups, sauces, and gravies application by 2031. Tomato powder’s ability to impart rich flavor, thickness, and vibrant color makes preparing various sauces, gravies, and soups essential.
Distribution Channel Outlook
Based on distribution channel, the market is divided into hypermarkets & supermarkets, convenience stores, specialty stores, online, and others. The hypermarkets & supermarkets segment garnered 40% revenue share in the market in 2023. In terms of volume, 30,658.0 tonnes of Hypermarkets and supermarkets provide a convenient shopping experience with a vast variety of product options, including different brands and packaging sizes of tomato powder.Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment garnered 36% revenue share in the market in 2023. This growth is due to the region's robust infrastructure for e-commerce and digital platforms, which are critical distribution channels for SexTech products, and its relatively open cultural attitude toward sexual wellness. The U.S. and Canada, in particular, have seen increasing demand for innovative products, supported by a tech-savvy population and the presence of leading SexTech companies.List of Key Companies Profiled
- BCFoods, Inc.
- Kanegrade Ltd.
- Archer Daniels Midland Company
- Aarkay Food Products Ltd.
- Tianjin Bin He Xuan International Trade Co.,Ltd.
- AE Naturals Pvt. Ltd.
- Bechef
- Agraz S.A.
- Shalimar Group
- Silva International, Inc.
Market Report Segmentation
By Product Type (Volume, Tonnes, USD Billion, 2020-2031)- Conventional
- Organic
- Soups, Sauces, & Gravies
- Beverage
- Sweet & Savory Snacks
- Bakery & Confectionery
- Other Applications
- Hypermarkets & Supermarkets
- Convenience Stores
- Specialty Stores
- Online
- Other Distribution Channels
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 4. Global Tomato Powder Market by Product Type
Chapter 5. Global Tomato Powder Market by Application
Chapter 6. Global Tomato Powder Market by Distribution Channel
Chapter 7. Global Tomato Powder Market by Region
Chapter 8. Company Profiles
Companies Mentioned
Some of the key companies profiled in this Tomato Powder Market include:- BCFoods, Inc.
- Kanegrade Ltd.
- Archer Daniels Midland Company
- Aarkay Food Products Ltd.
- Tianjin Bin He Xuan International Trade Co.,Ltd.
- AE Naturals Pvt. Ltd.
- Bechef
- Agraz S.A.
- Shalimar Group
- Silva International, Inc
Methodology
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