Learn why effective training programs are worth the investment and how to evaluate them to make sure they accelerate performance and engagement.
Managers often wonder what benefits the organization gains from training and worry that money invested is wasted. Training is often the first thing cut when the business cycle goes south. Managers often worry that employees will utilize the company’s investment in training and leverage those investments into better-paying jobs with other organizations (including competitors). This information will help those responsible for training to make the business case for evaluating it and review common and new ways to think about training evaluation.
Learning Objectives
- You will be able to define training evaluation.
- You will be able to recognize how to conceptualize approaches to training evaluation.
- You will be able to identify why, who, what, when, where, and how to evaluate.
- You will be able to review new thinking in training evaluation.
Agenda
Defining Training Evaluation
- Explaining What Training Evaluation Is and What It Is Not
- Placing Training Evaluation Within the Broader Context of Training Design
- Making the Business Case for Training Evaluation and Overcoming Common Objections to It
- Evaluating Training
- Conceptualizing Approaches to Training Evaluation: Levels of Evaluation and Evaluation Issues
- Conceptualizing Why to Evaluate
- Conceptualizing Who to Evaluate and Who Wants the Evaluation
- Conceptualizing What to Evaluate
- Conceptualizing When to Evaluate
- Conceptualizing Where to Evaluate
- Conceptualizing How to Evaluate
- Conceptualizing How Much to Spend on Evaluation
- New Thinking in Training Evaluation
Speakers
William J. Rothwell, Ph.D., SPHR, SHRM-SCP, RODC, CPTD Fellow,
Rothwell & Associates, Inc.- President of Rothwell & Associates, Inc. (www.rothwellandassociates.com) and professor, Penn State University, University Park
- Practice emphasizes all aspects of talent management and succession planning
- Conducts regular seminars on talent management, succession planning, and organization development
- Wrote 127 books; Organization Development Interventions: Executing Effective Organizational Change (Routledge, 2021), Virtual Coaching to Improve Group Relationships (Routledge, 2021); Increasing Learning and Development’s Impact Through Accreditation (Palgrave, 2020); Adult Learning Basics, 2nd ed. (ATD Press, 2020); The Essential HR Guide for Small Businesses and StartUps (Society for Human Resource Management, 2020); Workforce Development: Guidelines for Community College Professionals (Rowman-Littlefield, 2020); Innovation Leadership (Routledge, 2018); Human Performance Improvement: Building Practitioner Competence, 3rd ed. (Routledge, 2018); Evaluating Organization Development: How to Ensure and Sustain the Successful Transformation (CRC Press, 2017); Marketing Organization Development Consulting: A How-To Guide for OD Consultants (CRC Press, 2017); Assessment and Diagnosis for Organization Development: Powerful Tools and Perspectives for the OD practitioner (CRC Press, 2017); Community College Leaders on Workforce Development (Rowman & Littlefield, 2017); Organization Development in Practice (ODNetwork, 2016); Mastering the Instructional Design Process (Wiley, 2016); Practicing Organization Development, 4th ed. (Wiley, 2015); Effective Succession Planning, 5th ed. (AMACOM, 2015); The Competency Toolkit, 2 vols., 2nd ed. (HRD Press, 2015); Beyond Training and Development, 3rd ed. (HRD Press, 2015); The Leader’s Daily Role in Talent Management (McGraw-Hill, 2015); Organization Development Fundamentals (ATD, 2015); Creating Engaged Employees (ATD, 2014); Becoming An Effective Mentoring Leader: Proven Strategies for Building Excellence in Your Organization (McGraw-Hill, 2013); Talent Management: A Step-by-Step Action-Oriented Approach Based on Best Practice (HRD Press, 2012); the edited three-volume Encyclopedia of Human Resource Management (Wiley/Pfeiffer, 2012); Lean But Agile: Rethink Workforce Planning and Gain a True Competitive Advantage (AMACOM, 2012); Invaluable Knowledge: Securing Your Company’s Technical Expertise-Recruiting and Retaining Top Talent, Transferring Technical Knowledge, Engaging High Performers (AMACOM, 2011); Competency-Based Training Basics (ASTD Press, 2010); Effective Succession Planning: Ensuring Leadership Continuity and Building Talent from Within, 4th ed. (AMACOM, 2010); Practicing Organization Development, 3rd ed. (Pfeiffer, 2009); The Manager’s Guide to Maximizing Employee Potential: Quick and Easy Ways to Build Talent Every Day (AMACOM, 2009); Basics of Adult Learning (ASTD, 2009); HR Transformation (Davies-Black, 2008) and Working Longer (AMACOM, 2008)
- Member of Association for Talent Development and the Society for Human Resource Management
- Can be contacted at 814-234-6888 or wjr9@psu.edu
Who Should Attend
This live webinar is designed for human resource managers, trainers, personnel managers, supervisors, team leaders, and business owners, and managers.
