Media in Scandinavia - Research and Markets

Media in Scandinavia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment.
The Scandinavian media industry recorded revenues of $24.1 billion in 2023, representing a negative compound annual growth rate (CAGR) of 1.4% between 2018 and 2023.
The advertising segment accounted for the industry's largest proportion in 2023, with total revenues of $10.3 billion, equivalent to 42.5% of the industry's overall value.
According to GlobalData, Sweden dominated the Scandinavian media industry in 2023, accounting for the largest share of 28.4% in 2023, followed by Finland, capturing a share of 25.3%.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Scandinavia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Scandinavia
Leading company profiles reveal details of key media market players’ global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Scandinavia media market with five year forecasts by both value and volume

Reasons to Buy

What was the size of the Scandinavia media market by value in 2023?
What will be the size of the Scandinavia media market in 2028?
What factors are affecting the strength of competition in the Scandinavia media market?
How has the market performed over the last five years?
Who are the top competitors in Scandinavia's media market?

1 Executive Summary

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape

2 Market Overview

2.1. Market definition
2.2. Market analysis

3 Market Data

3.1. Market value

4 Market Segmentation

4.1. Category segmentation
4.2. Geography segmentation

5 Market Outlook

5.1. Market value forecast

6 Five Forces Analysis

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 Competitive Landscape

7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the strengths of the leading player?
7.4. What have been the most recent market developments?

8 Company Profiles

8.1. Publicis Groupe SA
8.2. Danish Broadcasting Corporation
8.3. Bonnier Group AB
8.4. Nordisk Film AS

9 Macroeconomic Indicators

9.1. Country data

10 Appendix

10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher

List of Tables

Table 1: Scandinavia media industry value: $ billion, 2018-23
Table 2: Scandinavia media industry category segmentation: % share, by value, 2018-23
Table 3: Scandinavia media industry category segmentation: $ billion, 2018-23
Table 4: Scandinavia media industry geography segmentation: $ billion, 2023
Table 5: Scandinavia media industry value forecast: $ billion, 2023-28
Table 6: Publicis Groupe SA: Key Facts
Table 7: Publicis Groupe SA: Annual Financial Ratios
Table 8: Publicis Groupe SA: Key Employees
Table 9: Publicis Groupe SA: Key Employees Continued
Table 10: Publicis Groupe SA: Key Employees Continued
Table 11: Publicis Groupe SA: Key Employees Continued
Table 12: Danish Broadcasting Corporation: Key Facts
Table 13: Danish Broadcasting Corporation: Key Employees
Table 14: Bonnier Group AB: Key Facts
Table 15: Bonnier Group AB: Key Employees
Table 16: Nordisk Film AS: Key Facts
Table 17: Nordisk Film AS: Key Employees
Table 18: Scandinavia Exchange Rate, 2018-23

List of Figures

Figure 1: Scandinavia media industry value: $ billion, 2018-23
Figure 2: Scandinavia media industry category segmentation: $ billion, 2018-23
Figure 3: Scandinavia media industry geography segmentation: % share, by value, 2023
Figure 4: Scandinavia media industry value forecast: $ billion, 2023-28
Figure 5: Forces driving competition in the media industry in Scandinavia, 2023
Figure 6: Drivers of buyer power in the media industry in Scandinavia, 2023
Figure 7: Drivers of supplier power in the media industry in Scandinavia, 2023
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Scandinavia, 2023
Figure 9: Factors influencing the threat of substitutes in the media industry in Scandinavia, 2023
Figure 10: Drivers of degree of rivalry in the media industry in Scandinavia, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Publicis Groupe SA
Danish Broadcasting Corporation
Bonnier Group AB
Nordisk Film AS

License	Format	Properties	Price
SINGLE USER LICENSE PDF	The product is a PDF.	This is a single user license, allowing one user access to the product.	€348EUR$350USD£289GBP
SITE LICENSE PDF	The product is a PDF.	This is a site license, allowing all users within a given geographical location of your organization access to the product.	€523EUR$525USD£433GBP
ENTERPRISE LICENSE PDF	The product is a PDF.	This is an enterprise license, allowing all employees within your organization access to the product.	€697EUR$700USD£578GBP

Key Highlights

Scope

Reasons to Buy

Table of Contents

Companies Mentioned (Partial List)

Related Topics

Related Reports

Scandinavia Media Market Summary and Forecast

Media in Europe

Nordic Media Agencies - Industry Report

Media Buying Agencies and Representative Firms Global Market Report 2024

Global Technology, Media, and Telecom (TMT) M&A Deals 2023 (Top Themes and Predictions) - Thematic Research