South Africa Beer and Cider Market Insights 2024

Beer and Cider market insights report provides detailed data and textual analysis of the beer and cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.

Key insights and drivers behind the beer and cider market performance

Scope

• According to Statistics South Africa, GDP grew moderately by 0.6% in 2023. Continuous electricity shortages, operational challenges in the logistics sector, and low prices and demand for its major exports including gold and platinum contributed to the economy’s moderate performance in 2023.
• South Africa’s inflation rate declined to 6% in 2023, owing to a fall in global fuel prices2. Household consumption growth slowed down from 2.8% in 2022 to 0.7% in 2023.
• In 2023, the South African beer & cider sector’s volume sales grew by 4.2% annually, while value sales grew by 16.6%.
• In 2023, the discount segment posted the highest annual volume growth, at 5.7%. It was followed by the mainstream segment with 4.9% growth.

Reasons to Buy

• Gain an in-depth understanding of the dynamics and structure of the South African beer and cider industry, from the latest competitive intelligence of both historical and forecast data to enhance your corporate strategic planning.
• Understand volume vs. value data and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability.
• Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company.