Home Exercise Bike Market Report 2026

The home exercise bike market size has grown strongly in recent years. It will grow from $1.57 billion in 2025 to $1.71 billion in 2026 at a compound annual growth rate (CAGR) of 8.6%. The growth in the historic period can be attributed to growth of home-based fitness culture, increasing health and wellness awareness, expansion of online fitness content, availability of affordable home exercise equipment, rising urban living constraints.

The home exercise bike market size is expected to see strong growth in the next few years. It will grow to $2.37 billion in 2030 at a compound annual growth rate (CAGR) of 8.5%. The growth in the forecast period can be attributed to increasing integration of AI-driven fitness coaching, rising demand for connected health ecosystems, expansion of personalized workout analytics, growing adoption of eco-friendly fitness equipment, increasing focus on preventive healthcare. Major trends in the forecast period include increasing adoption of smart connected exercise bikes, rising demand for home fitness solutions, growing popularity of interactive virtual training, expansion of subscription-based fitness platforms, enhanced focus on compact home gym equipment.

Concerns about obesity are anticipated to drive the growth of the home exercise bike market in the future. Obesity, a long-term health issue, involves an excessive accumulation of body fat that can adversely affect health. These rising concerns stem from the easy availability of high-calorie, high-fat, and high-sugar foods, alongside sedentary lifestyles and decreased physical activity. Home exercise bikes present a convenient and effective way to integrate regular physical and cardiovascular exercise into daily routines, offering a low-impact and customizable workout experience. These bikes can assist individuals in achieving and maintaining a healthy weight, thereby contributing to broader obesity management efforts. For instance, in March 2023, the World Heart Foundation, a non-governmental global cardiovascular community based in Switzerland, reported that approximately 2.3 billion adults and children globally are obese or overweight. With the current trend, it is projected that the number of people living with obesity will reach 2.7 billion by 2025. Thus, the growing concerns regarding obesity are fueling the demand for home exercise bikes.

Leading companies in the home exercise bike market are concentrating on creating innovative high-intensity training (HIT) tools to enhance user engagement, boost workout efficiency, and provide more personalized fitness experiences. HIT tools are designed to facilitate short bursts of intense exercise interspersed with brief periods of rest or lower-intensity activity, maximizing workout efficiency by elevating heart rates and promoting quick fat-burning and muscle conditioning. For example, in September 2024, Wattbike, a UK-based exercise equipment manufacturer, introduced an Air bike intended for high-intensity training at home. This bike is engineered to deliver up to 2500W of resistance, making it suitable for explosive high-intensity interval training (HIIT) as well as lower-resistance rehabilitation sessions. It features tailored workouts aimed at optimizing strength and endurance performance, developed in collaboration with world champions and leading gyms.

In July 2025, Interactive Strength Inc., a U.S.-based fitness equipment and connected fitness technology company, acquired Wattbike for an undisclosed amount. Through this acquisition, Interactive Strength sought to expand its connected fitness portfolio and strengthen its position in the global smart cardio and at-home training market by incorporating a performance-focused indoor cycling brand into its offerings. Wattbike Ltd. is a U.K.-based fitness equipment company specializing in the design and manufacture of smart indoor exercise bikes and performance analytics solutions used by home fitness enthusiasts, professional athletes, sports teams, and training centers.

Major companies operating in the home exercise bike market are Peloton Interactive Inc., Johnson Fitness And Wellness, Dyaco International Inc., Cybex International Inc., Echelon Fitness Multimedia LLC, Keiser Corporation, Schwinn Bicycle Company, Sunny Health & Fitness, Aerofit, Diamondback Fitness Inc., JTX Fitness, Tunturi New Fitness B.V., Afton Fitness, Octane Fitness LLC, BowFlex Inc., Stages Cycling, Yosuda, Avon Fitness Machines Private Limited, Cosco Limited, Life Fitness Inc.

North America was the largest region in the home excerise bike market in 2025. The regions covered in the home exercise bike market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the home exercise bike market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The home exercise bike market consists of sales of indoor cycling bikes, fan bikes and magnetic resistance bikes. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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