Semi-Permanent Hair Dye Market Report 2024

This Semi-Permanent Hair Dye market report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The semi-permanent hair dye market size has grown strongly in recent years. It will grow from $20.1 billion in 2023 to $21.59 billion in 2024 at a compound annual growth rate (CAGR) of 7.4%. The growth observed during the historical period can be attributed to emerging fashion trends, heightened consumer demand for temporary color choices, the impact of celebrity endorsements, a growing preference for hair products that are less damaging, and changing consumer attitudes toward experimenting with bold colors.

The semi-permanent hair dye market size is expected to see strong growth in the next few years. It will grow to $29.05 billion in 2028 at a compound annual growth rate (CAGR) of 7.7%. The anticipated growth during the forecast period can be linked to the rising demand for eco-friendly and natural ingredients, an increasing emphasis on vegan and cruelty-free products, the growing popularity of gender-neutral beauty items, the expansion of e-commerce platforms, and the increasing impact of social media-driven beauty trends. Key trends expected in this period include innovations in eco-friendly packaging, the influence of clean beauty movements, the rising use of temporary color experimentation through influencers, a shift toward vibrant and bold color options, and the emergence of subscription-based hair color services.

The increasing demand for hair care products is projected to drive the growth of the semi-permanent hair dye market in the future. Hair care products are specially formulated to clean, condition, style, and protect hair, catering to various hair types and concerns to promote overall health and appearance. This demand is bolstered by a growing awareness of personal grooming, a desire for self-expression through hairstyles, and the availability of tailored products that address diverse hair needs. Semi-permanent hair dye offers vibrant color options that allow individuals to express their style while preserving hair health, as these dyes usually contain conditioning agents and lack harsh chemicals such as ammonia. For instance, CrodaBeauty, a UK-based cosmetic manufacturing organization, reported in January 2023 that approximately 26.9% of hair product launches in Europe, the Middle East, and Africa (EMEA) in 2022 featured claims related to damaged hair, reflecting an 8.6% increase from previous years. Additionally, 23% of consumers prioritize healthy scalp care, leading to a 41% increase in the launch of scalp care products. Therefore, the rising demand for hair care products significantly contributes to the growth of the semi-permanent hair dye market.

Key players in the semi-permanent hair dye market are concentrating on creating innovative products in a variety of colors and customizations to meet the increasing consumer demand for unique and personalized hair solutions that encourage self-expression and creativity in hairstyling choices. The ability to customize hair colors allows users to change their hair color temporarily without a long-term commitment. For example, in May 2024, 2. Oh!, an India-based hair care brand, introduced an exclusive line of semi-permanent hair dyes to celebrate Pride Month. This vibrant collection features shades such as Aquamarine, Lavender, Pastel Pink, Fuchsia, and Steel Grey. The curated collection promotes self-expression and creativity through hair color, supported by the "Color Me Happy" campaign, which emphasizes inclusivity and joy.

In February 2022, Avon Products Inc., a UK-based cosmetics and personal care company, partnered with Arctic Fox Hair Color Inc. to strengthen its presence in the semi-permanent hair dye market. This collaboration targets consumers looking for ethical and premium hair color options by leveraging Arctic Fox's bold, cruelty-free products. Arctic Fox Hair Color Inc. is a US-based company offering a diverse range of semi-permanent hair dyes in vibrant colors.

Major companies operating in the semi-permanent hair dye market are L'Oréal S.A., Kao Corporation, Avon Products Inc., Aveda Corporation, John Paul Mitchell Systems, Schwarzkopf, Garnier LLC, Clairol, Joico, Hoyu America Co. Ltd., Vidal Sassoon, Pravana, XpertBeauty, Kenra Professional, Lime Crime, Tressa, Manic Panic, Naturtint, Splat, Bigen USA, N rage, Oriana, Adore.

North America was the largest region in the semi-permanent hair dye market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the semi-permanent hair dye market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the semi-permanent hair dye market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Semi-permanent hair dye is a type of hair coloring product that offers a temporary change in color, typically lasting between 4 to 12 washes. This dye enhances natural hair color, covers gray hair, or allows individuals to experiment with vibrant shades without the need for a long-term commitment. The color gradually fades over time, providing flexibility and ease of maintenance.

The main types of semi-permanent hair dye include hair shampoos, hair coloring solutions, hair color mousses, hair gels, hair creams, hair sprays, and hair masks. Hair shampoos are specifically formulated to cleanse the hair and scalp by removing dirt, oil, and product buildup. The ingredients can range from natural or organic options to chemical-based formulations and ammonia-free varieties, delivering effects such as long-lasting results, gradual fading, and color maintenance. These products are suitable for individuals of all genders, male, female, and unisex - and can be used in various settings, including at home, in commercial environments, professional salons, and beauty institutes.

The semi-permanent hair dye market research report is one of a series of new reports that provides semi-permanent hair dye market statistics, including semi-permanent hair dye industry global market size, regional shares, competitors with a semi-permanent hair dye market share, detailed semi-permanent hair dye market segments, market trends, and opportunities, and any further data you may need to thrive in the semi-permanent hair dye industry. This semi-permanent hair dye market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The semi-permanent hair dye market consists of sales of color washes, crayons or sticks, temporary color chalks, foams, and wash-out dyes. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


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