Artificial Intelligence (AI) in Digital Transformation Market Report 2025

This Artificial Intelligence (AI) in Digital Transformation market report provides a comprehensive analysis of the market’s characteristics, size, and growth, including segmentation, regional and country-level breakdowns, competitive landscape, market shares, trends, and strategies. It also tracks historical and forecasted market growth across various geographies.

The artificial intelligence (AI) in digital transformation market size has grown exponentially in recent years. It will grow from $321.89 billion in 2024 to $424.75 billion in 2025 at a compound annual growth rate (CAGR) of 32%. The growth in the historic period can be attributed to enhancing risk management, exponential growth of data, proliferation of IoT devices, fraud detection, and improving customer insights and engagement.

The artificial intelligence (AI) in digital transformation market size is expected to see exponential growth in the next few years. It will grow to $1.27 trillion in 2029 at a compound annual growth rate (CAGR) of 31.7%. The growth in the forecast period can be attributed to cybersecurity enhancement, need to reduce operational costs, healthcare improvements, development of smart cities, and shortage of skilled professionals. Major trends in the forecast period include advances in natural language processing, adoption of AI-as-a-service, deployment of AI-powered autonomous vehicles, AI chatbots, and integrated with blockchain technology.

The increasing adoption of cloud services is anticipated to drive the growth of the AI in digital transformation market in the future. Cloud services provide computing resources, including servers, storage, databases, networking, software, and analytics, over the Internet. These services offer scalable and flexible resources, allowing users to access and manage them on demand without relying on physical infrastructure. The integration of AI into digital transformation accelerates cloud service adoption by showcasing the advantages of cloud-based AI tools, which improve operational efficiency, data analysis, and digital transformation efforts. For example, in December 2023, the European Commission reported that 42.5% of enterprises in the European Union (EU) adopted cloud computing services in 2023, reflecting a 4.2% increase from 2021. Thus, the growing use of cloud services is fueling the expansion of AI in the digital transformation market.

Leading companies in the AI in digital transformation market are focusing on developing AI-powered DevSecOps platforms to boost security, streamline development processes, and ensure compliance. These platforms utilize AI to automate security testing, detect vulnerabilities, and provide real-time threat detection throughout the development lifecycle. For instance, in October 2023, Digital.ai, a technology company based in the US, introduced Denali, an open AI-powered DevSecOps platform. Denali aims to accelerate enterprise software delivery by enhancing security for web applications and automating software delivery processes. Its features include ARM protection for iOS applications and expanded test coverage, which help teams deliver secure and high-quality applications at scale.

In January 2024, Accenture, an Ireland-based technology company, acquired Navisite for an undisclosed amount. This acquisition is expected to strengthen Accenture’s managed services for applications and infrastructure, enhancing its support for North American clients in cloud transformations and IT modernization for the AI era. Navisite, a US-based provider of digital transformation and managed services, uses AI and machine learning to help organizations predict outcomes and improve decision-making.

Major companies operating in the artificial intelligence (AI) in digital transformation market are Amazon.com Inc., Google LLC, Microsoft Corporation, Dell Technologies Inc., Huawei Technologies Co. Ltd., Siemens AG, General Electric Company, Accenture plc, Intel Corporation, International Business Machines Corporation, Cisco Systems Inc., Qualcomm Incorporated, Oracle Corporation, Fujitsu Limited, SAP SE, Salesforce Inc., ABB Ltd., Tata Consultancy Services Limited, Hewlett Packard Enterprise Company, Nvidia Corporation, Capgemini SE, Cognizant Technology Solutions Corporation, Infosys Limited, Adobe Inc., Vmware LLC, Wipro Limited, Hitachi Vantara Corporation.

North America was the largest region in the AI in digital transformation market in 2023. The regions covered in the artificial intelligence (AI) in digital transformation market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the artificial intelligence (AI) in digital transformation market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

Artificial intelligence (AI) in digital transformation involves integrating AI technologies into business processes to boost efficiency, innovation, and customer experience. AI facilitates the automation of repetitive tasks, data-driven decision-making, and personalized customer interactions. It also enhances operations, strengthens cybersecurity, and speeds up product development, contributing to overall business growth and competitiveness.

The key components in the AI digital transformation market are solutions and services. Solutions include both pre-packaged and custom-designed software and tools that help organizations incorporate AI into their operations. These solutions leverage various technologies such as machine learning (ML), natural language processing (NLP), and computer vision, with deployment options available in both cloud-based and on-premise environments. The market serves a wide range of industry verticals, including banking, financial services, and insurance (BFSI), information technology (IT) and telecommunications, government and public sector, healthcare, manufacturing, retail, and more.

The AI in digital transformation market research report is one of a series of new reports that provides AI in digital transformation market statistics, including the AI in digital transformation industry global market size, regional shares, competitors with AI in digital transformation market share, detailed AI in digital transformation market segments, market trends, and opportunities, and any further data you may need to thrive in the AI in digital transformation industry. These AI in digital transformation market research reports deliver a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The AI in digital transformation market consists of revenues earned by entities by providing services such as AI-driven analytics, automation solutions, and predictive maintenance. The market value includes the value of related goods sold by the service provider or included within the service offering. The AI in digital transformation market also includes sales of edge computing devices, tensor processing units, and graphics processing units. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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