The North America Gaming Console Market is expected to witness market growth of 16.5% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 17.63 million units, showcasing a growth of 8.4% (2020-2023).
Residential is a significant end-use segment in the Gaming Console Market, driven by the increasing popularity of home-based gaming as a primary entertainment source. Gaming consoles, such as PlayStation, Xbox, and Nintendo Switch, are widely adopted in households for their ability to provide immersive, high-quality gaming experiences. The convenience of playing games at home, coupled with the availability of advanced features like 4K resolution, virtual reality (VR) support, and online multiplayer, makes residential spaces a key consumer base. Thus, in Canada, 6.12 million units of gaming console are expected to be utilized in residential by the year 2031.
The US market dominated the North America Gaming Console Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $17.33 billion by 2031. The Canada market is exhibiting a CAGR of 17.7% during 2024-2031. Additionally, the Mexico market is expected to experience a CAGR of 17.6% during 2024-2031.
The market is a sector that is swiftly evolving and highly dynamic within the global entertainment industry. Over the decades, it has transformed from a niche hobby for tech enthusiasts into a mainstream cultural phenomenon that attracts millions of players. Gaming consoles have become integral to modern entertainment, offering immersive experiences that blend cutting-edge technology with creative storytelling. Technological advancements, innovative game development, and the growing social and competitive gaming ecosystem integration have driven this evolution. As a result, the market has expanded to encompass a wide range of audiences, from casual players to professional e-sports athletes.
The rise of gaming consoles can be traced back to the early days of home entertainment systems, where rudimentary graphics and simple gameplay marked the beginning of an industry that would later redefine digital interaction. Over the years, advancements in hardware capabilities and software development have enabled consoles to deliver increasingly sophisticated experiences. High-definition visuals, surround sound, and complex gameplay mechanics have elevated gaming into a form of entertainment that rivals cinema and television. Today’s consoles are no longer confined to gaming alone; they have evolved into multifunctional devices catering to various needs, including streaming, virtual reality, and online social interactions. This diversification has helped the market appeal to a broader demographic, breaking down barriers of age, gender, and geographic location.
Mexico’s market is also expanding rapidly, fueled by its youthful population, with a median age of 29.3 years, as the National Institute of Statistics and Geography (INEGI) reported. Younger consumers, more inclined to participate in gaming, have driven demand for consoles and peripherals. Increased competition among manufacturers has made gaming consoles more affordable, broadening accessibility and encouraging adoption across diverse income groups. Hence, these factors, coupled with an expanding consumer base, present lucrative opportunities for growth in Mexico, contributing to North America’s overall dominance in the gaming console industry.
Residential is a significant end-use segment in the Gaming Console Market, driven by the increasing popularity of home-based gaming as a primary entertainment source. Gaming consoles, such as PlayStation, Xbox, and Nintendo Switch, are widely adopted in households for their ability to provide immersive, high-quality gaming experiences. The convenience of playing games at home, coupled with the availability of advanced features like 4K resolution, virtual reality (VR) support, and online multiplayer, makes residential spaces a key consumer base. Thus, in Canada, 6.12 million units of gaming console are expected to be utilized in residential by the year 2031.
The US market dominated the North America Gaming Console Market by country in 2023, and is expected to continue to be a dominant market till 2031; thereby, achieving a market value of $17.33 billion by 2031. The Canada market is exhibiting a CAGR of 17.7% during 2024-2031. Additionally, the Mexico market is expected to experience a CAGR of 17.6% during 2024-2031.
The market is a sector that is swiftly evolving and highly dynamic within the global entertainment industry. Over the decades, it has transformed from a niche hobby for tech enthusiasts into a mainstream cultural phenomenon that attracts millions of players. Gaming consoles have become integral to modern entertainment, offering immersive experiences that blend cutting-edge technology with creative storytelling. Technological advancements, innovative game development, and the growing social and competitive gaming ecosystem integration have driven this evolution. As a result, the market has expanded to encompass a wide range of audiences, from casual players to professional e-sports athletes.
The rise of gaming consoles can be traced back to the early days of home entertainment systems, where rudimentary graphics and simple gameplay marked the beginning of an industry that would later redefine digital interaction. Over the years, advancements in hardware capabilities and software development have enabled consoles to deliver increasingly sophisticated experiences. High-definition visuals, surround sound, and complex gameplay mechanics have elevated gaming into a form of entertainment that rivals cinema and television. Today’s consoles are no longer confined to gaming alone; they have evolved into multifunctional devices catering to various needs, including streaming, virtual reality, and online social interactions. This diversification has helped the market appeal to a broader demographic, breaking down barriers of age, gender, and geographic location.
Mexico’s market is also expanding rapidly, fueled by its youthful population, with a median age of 29.3 years, as the National Institute of Statistics and Geography (INEGI) reported. Younger consumers, more inclined to participate in gaming, have driven demand for consoles and peripherals. Increased competition among manufacturers has made gaming consoles more affordable, broadening accessibility and encouraging adoption across diverse income groups. Hence, these factors, coupled with an expanding consumer base, present lucrative opportunities for growth in Mexico, contributing to North America’s overall dominance in the gaming console industry.
List of Key Companies Profiled
- Corsair Gaming, Inc.
- ASUSTeK Computer Inc.
- Sony Corporation
- Dell Technologies, Inc.
- Microsoft Corporation
- Lenovo Group Limited
- HP, Inc.
- Nintendo Co., Ltd.
- Acer, Inc.
- Logitech International S.A.
Market Report Segmentation
By Type (Volume, Thousand Units, USD Billion, 2020-2031)
- Home Console
- Handheld Console
- Portable
- Non-Portable
By End-use (Volume, Thousand Units, USD Billion, 2020-2031)
- Residential
- Commercial
By Application (Volume, Thousand Units, USD Billion, 2020-2031)
- Gaming
- Non-Gaming
By Country (Volume, Thousand Units, USD Billion, 2020-2031)
- US
- Canada
- Mexico
- Rest of North America
Table of Contents
Chapter 1. Market Scope & Methodology
Chapter 2. Market at a Glance
Chapter 3. Market Overview
Chapter 5. North America Gaming Console Market by Type
Chapter 6. North America Gaming Console Market by End-use
Chapter 7. North America Gaming Console Market by Application
Chapter 8. North America Gaming Console Market by Country
Chapter 9. Company Profiles
Companies Mentioned
- Corsair Gaming, Inc.
- ASUSTeK Computer Inc.
- Sony Corporation
- Dell Technologies, Inc.
- Microsoft Corporation
- Lenovo Group Limited
- HP, Inc.
- Nintendo Co., Ltd.
- Acer, Inc.
- Logitech International S.A.
Methodology
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