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Debit Cards in Ukraine

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    Report

  • 18 Pages
  • January 2025
  • Region: Ukraine
  • Euromonitor International
  • ID: 6049168
Debit cards remained the dominant form of payment in Ukraine in 2024, particularly as consumers continued to increasingly shift away from cash. Virtually all newly issued debit cards in Ukraine now feature contactless functionality, and the majority of point-of-sale (POS) terminals are equipped to support these payments. Contactless transactions are especially prevalent in public transportation, where their adoption has grown significantly.

The Debit Card Transactions in Ukraine report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Debit Card Transactions market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Debit cards remains largest category, with contactless payments now the norm
  • Strategic shift to digital wallets continues, driven by convenience and security of biometric authentication
  • National cashback program aims to support local players
PROSPECTS AND OPPORTUNITIES
  • Financial inclusion presents challenge and opportunity
  • Digitalisation will accelerate throughout forecast period
  • Payment tokenisation set to reinforce security and boost e-commerce payments
CATEGORY DATA
  • Table 1 Debit Cards: Number of Cards in Circulation 2019-2024
  • Table 2 Debit Cards Transactions 2019-2024
  • Table 3 Debit Cards in Circulation: % Growth 2019-2024
  • Table 4 Debit Cards Transactions: % Growth 2019-2024
  • Table 5 Debit Cards: Number of Cards by Issuer 2019-2023
  • Table 6 Debit Cards: Number of Cards by Operator 2019-2023
  • Table 7 Debit Cards Payment Transaction Value by Issuer 2019-2023
  • Table 8 Debit Cards Payment Transaction Value by Operator 2019-2023
  • Table 9 Forecast Debit Cards: Number of Cards in Circulation 2024-2029
  • Table 10 Forecast Debit Cards Transactions 2024-2029
  • Table 11 Forecast Debit Cards in Circulation: % Growth 2024-2029
  • Table 12 Forecast Debit Cards Transactions: % Growth 2024-2029
FINANCIAL CARDS AND PAYMENTS IN UKRAINE
EXECUTIVE SUMMARY
  • Financial cards and payments in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • What next for financial cards and payments?
MARKET INDICATORS
  • Table 13 Number of POS Terminals: Units 2019-2024
  • Table 14 Number of ATMs: Units 2019-2024
  • Table 15 Value Lost to Fraud 2019-2024
  • Table 16 Card Expenditure by Location 2024
  • Table 17 Financial Cards in Circulation by Type: % Number of Cards 2019-2024
  • Table 18 Domestic versus Foreign Spend 2024
MARKET DATA
  • Table 19 Financial Cards by Category: Number of Cards in Circulation 2019-2024
  • Table 20 Financial Cards by Category: Number of Accounts 2019-2024
  • Table 21 Financial Cards Transactions by Category: Value 2019-2024
  • Table 22 Financial Cards by Category: Number of Transactions 2019-2024
  • Table 23 Consumer Payments by Category: Value 2019-2024
  • Table 24 Consumer Payments by Category: Number of Transactions 2019-2024
  • Table 25 M-Commerce by Category: Value 2019-2024
  • Table 26 M-Commerce by Category: % Value Growth 2019-2024
  • Table 27 Financial Cards: Number of Cards by Issuer 2019-2023
  • Table 28 Financial Cards: Number of Cards by Operator 2019-2023
  • Table 29 Financial Cards: Card Payment Transactions Value by Operator 2019-2023
  • Table 30 Financial Cards: Card Payment Transactions Value by Issuer 2019-2023
  • Table 31 Forecast Financial Cards by Category: Number of Cards in Circulation 2024-2029
  • Table 32 Forecast Financial Cards by Category: Number of Accounts 2024-2029
  • Table 33 Forecast Financial Cards Transactions by Category: Value 2024-2029
  • Table 34 Forecast Financial Cards by Category: Number of Transactions 2024-2029
  • Table 35 Forecast Consumer Payments by Category: Value 2024-2029
  • Table 36 Forecast Consumer Payments by Category: Number of Transactions 2024-2029
  • Table 37 Forecast M-Commerce by Category: Value 2024-2029
  • Table 38 Forecast M-Commerce by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources