The Turkish cigarettes category accounted for a value share of 0.8% and 14.3%, respectively, in the global and Eastern Europe markets in 2023. Per capita expenditure of cigarettes stood at $78.9 in 2023 in Turkiye, which was lower than the global level ($110.0) and regional level ($187.1).
Scope
- Per capita expenditure of cigarettes was lower in Turkiye than the global and regional levels in 2023
- Serbia was the leading exporter of cigarettes to Turkiye
- Iraq was the largest importer of cigarettes from Turkiye
- Convinience stores was the leading distribution channel in the cigarettes category
- Philip Morris International Inc was the leading company in the cigarettes category
Reasons to Buy
- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities, which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and identify where to compete.
Table of Contents
- Report scope
- Introduction
- Executive Summary
- Market Context
- Value growth analysis by region
- PCC and PCE of Turkiye compared to global and Eastern Europe markets
- Market Size and Structure
- Market size analysis
- Market size analysis - category: cigarettes
- Segment analysis : cigarettes
- Sub-segment analysis: cigarettes
- Production and Trade
- Production - cigarettes
- Imports - cigarettes
- Exports - cigarettes
- Taxation and Pricing
- Taxation - cigarettes
- Retail prices - cigarettes
- Retail Distribution
- Channel share analysis - cigarettes
- Manufacturers and Brands
- Leading companies by volume share - cigarettes
- Brand share analysis of top five companies - cigarettes
- Smoking Population
- Smoking population, by gender
- Packaging Analysis
- Pack Material Growth Analysis
- Pack Type Growth Analysis
- Primary Outer Type Growth Analysis
- Operating Constraints
- Prospects and Forecasts
- Cigarettes growth analysis
- Macroeconomic Analysis
- GDP growth and inflation
- Population growth
- Labor market trend
- Economic summary, labor market trends and demographic trends
- Turkiye risk index (GCRI) 2024
- Turkiye risk analysis - compared to global and Eastern Europe markets
- Methodology
- Definitions
- Appendix
- Leading categories (value), 2023
- Fastest-growing segments (value), 2023
- Leading companies by category (volume), 2023
- Leading channel by category (volume), 2023
- Leading value and volume categories
- Cigarettes - value analysis by segment, 2018-28
- Cigarettes- value analysis by sub-segment, 2018-28
- Cigarettes - volume analysis by sub-segment, 2018-28
- Cigarette production, 2000-15
- Imports of cigarettes, 2021-23
- Imports by country of origin, million pieces, 2021-23
- Imports by country of origin, percentage share (%), 2021-23
- Exports of cigarettes, 2021-23
- Exports by country of destination, million pieces, 2021-23
- Exports by country of destination, percentage share (%), 2021-23
- Taxation - cigarettes
- Retail prices - cigarettes
- Change in distribution share in cigarettes, 2018-23
- Brand volume shares of top five companies by category, 2023
- Performance overview (score: 1-100)
- Sector data, by category
- Per capita consumption (pieces), 2018-28
- Per capita expenditure ($), 2018-28
- Cigarettes volume sales distribution in Turkiye, 2023
- Brand volume share by category, 2023
- Pack material (in million pack units), 2018-2028
- Pack materials by category (in million pack units), 2023
- Pack type (in million pack units), 2018-2028
- Pack types by category (in million pack units), 2023
- Primary outer type (in million pack units), 2018-2028
- Primary outer types by category (in million pack units), 2023
- Nominal GDP (TRY billion) value and annual growth (%), 2020-28
- Consumer price inflation (%), 2020-28
- Employed people (million) and unemployment rate (%), 2020-28
- Nominal household final consumption expenditure and annual growth (%), 2020-28
- Population and annual growth (%), 2020-28
- Population by age group (%)
- Population by gender (%)
- Value share of Turkiye in the global and Eastern European cigarettes category, 2023-28 Per capita expenditure comparison - Turkiye , Eastern Europe, and global, 2018-28
- Market size and growth analysis by value, cigarettes category, 2018-28
- Market size and growth analysis by value and volume, cigarettes category, 2018-28
- Key distribution channels - cigarettes, in million pieces
- Leading companies (in volume million pieces) in the cigarettes category, 2023
- Key Pack Materials in the Turkish cigarettes category by Percentage Share of Pack Units, 2023
- Annual Growth Rate by Key Pack Material, 2018-2028
- Use of Pack Material by Category (in Pack Units), 2023
- Key Pack Types in the Turkish cigarettes category by Percentage Share of Pack Units, 2023
- Annual Growth Rate by Key Pack Type, 2018-2028
- Use of Pack Type by Category (in Pack Units), 2023
- Key Primary Outer Types in the Turkish cigarettes category by Percentage Share of Pack Units, 2023
- Annual Growth Rate by Key Primary Outer Type, 2018-2028
- Use of primary type by category (in pack units), 2023
- Percentages of adult smokers by gender, 2009-28
- Cigarettes consumption, million pieces, 2018-28
- Percentages of adult smokers by gender, 2008-28
- Cigarettes consumption, million pieces, 2018-28
- Real GDP (TRY billion) and annual growth (%)
- Nominal GDP (TRY billion) and annual growth (%)
- Consumer price inflation (%)
- Nominal household final consumption expenditure growth (%) in TRY terms
- Population (million) and annual growth (%)
- Population by age group (%)
- Population by gender (%)
- Population by rural-urban split (%)
- Employed people (million) and unemployment rate (%)
- Five lowest-risk nations in GCRI Q2 2024
- Five highest-risk nations in GCRI Q2 2024
- Turkiye’s performance in country risk analysis in comparison Eastern Europe and world average
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Philip Morris International Inc
- Imperial Brands Plc
- Japan Tobacco Inc
- British American Tobacco Plc
- and Landewyck Group
