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Optical Brighteners Market Size, Share & Trends Analysis Report By Application (Paper, Detergents & Soaps, Fabrics), By End-use (Consumer Products, Security & Safety, Textiles & Apparel), By Region, And Segment Forecasts, 2025 - 2030

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    Report

  • 100 Pages
  • January 2025
  • Region: Global
  • Grand View Research
  • ID: 6052266
The global optical brighteners market size is expected to reach USD 2.48 billion by 2030, registering a CAGR of 5.7% from 2025 to 2030. Optical brighteners are dyes that can absorb light in the ultraviolet and violet band (between 340 nm and 370 nm of the electromagnetic spectrum) and re-emit it in the blue band (ranging from 420 nm to 470 nm). Rapid growth in industries such as paper, textile, and detergent and soap is anticipated to drive the market demand.

Optical brighteners find applications in paper brightening, detergents and soaps, fabrics, and synthetics and plastics. They are also used in various end-use sectors including cosmetics, textile, and industries. Soaps and detergent industry is experiencing a strong demand from the emerging economies. At present, optical brighteners are the most widely used chemicals in detergents and soaps. Use of optical brighteners in laundry detergents makes clothes look cleaner and brighter and this factor is expected to boost their demand over the forecast period.

There has been significant a rise in the consumption of detergents in the global household sector, thus, manufacturers are increasing their production capacities. This is also anticipated to have a positive impact on the market growth. The market is segmented on the basis of end-use, which includes consumer products, safety and security, textiles and apparels, packaging, and others. Consumer products led the overall market in the past and is expected to witness a significant rise in the coming years.

This growth is attributed to their wide range of applications in various household products including washing, cosmetics, laundry detergents, and soaps. In the last few years, global market has witnessed a sudden increase in demand from various companies and institutions for the purpose of R&D of optical brighteners, thereby, augmenting the market expansion.

Optical Brighteners Market Report Highlights

  • Detergents & soaps dominated the market in 2024 due to their capability to enhance fabric brightness and cleanliness. Optical brighteners absorb UV light and emit blue light, rendering clothes whiter and more vibrant.
  • Consumer products held the largest market share in 2024, owing to their ability to enhance the visual appeal of cosmetics and personal care items.
  • Asia Pacific optical brighteners market dominated the global market with the largest revenue share in 2024. This region, recognized for its thriving textile and apparel industry, significantly boosts demand for optical brighteners.

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Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Insights
2.2. Segmental Outlook
2.3. Competitive Outlook
Chapter 3. Optical Brighteners Market Variables, Trends & Scope
3.1. Global Optical Brighteners Market Outlook
3.2. Industry Value Chain Analysis
3.3. Technology Overview
3.4. Average Price Trend Analysis
3.5. Supply-Demand GAP Analysis, 2024
3.6. Regulatory Framework
3.6.1. Policies and Incentive Plans
3.6.2. Standards and Compliances
3.6.3. Regulatory Impact Analysis
3.7. Market Dynamics
3.7.1. Market Driver Analysis
3.7.2. Market Restraint Analysis
3.7.3. Industry Challenges
3.8. Porter’s Five Forces Analysis
3.8.1. Supplier Power
3.8.2. Buyer Power
3.8.3. Substitution Threat
3.8.4. Threat from New Entrant
3.8.5. Competitive Rivalry
3.9. PESTEL Analysis
3.9.1. Political Landscape
3.9.2. Economic Landscape
3.9.3. Social Landscape
3.9.4. Technological Landscape
3.9.5. Environmental Landscape
3.9.6. Legal Landscape
Chapter 4. Optical Brighteners Market: Application Outlook Estimates & Forecasts
4.1. Optical Brighteners Market: Application Movement Analysis, 2024 & 2030
4.1.1. Paper
4.1.1.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
4.1.2. Detergents & Soaps
4.1.2.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
4.1.3. Fabrics
4.1.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
4.1.4. Synthetics & Plastics
4.1.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
4.1.5. Others
4.1.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
Chapter 5. Optical Brighteners Market: End Use Outlook Estimates & Forecasts
5.1. Optical Brighteners Market: End Use Movement Analysis, 2024 & 2030
5.1.1. Consumer Products
5.1.1.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
5.1.2. Security & Safety
5.1.2.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
5.1.3. Textiles & Apparel
5.1.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
5.1.4. Packaging
5.1.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
5.1.5. Others
5.1.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
Chapter 6. Optical Brighteners Market Regional Outlook Estimates & Forecasts
6.1. Regional Snapshot
6.2. Optical Brighteners Market: Regional Movement Analysis, 2024 & 2030
6.3. North America
6.3.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.3.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.3.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.3.4. U.S.
6.3.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.3.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.3.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.3.5. Canada
6.3.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.3.5.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.3.5.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.3.6. Mexico
6.3.6.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.3.6.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.3.6.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4. Europe
6.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4.4. UK
6.4.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4.5. Germany
6.4.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.5.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.5.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4.6. France
6.4.6.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.6.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.6.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4.7. Italy
6.4.7.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.7.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.7.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.4.8. Spain
6.4.8.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.4.8.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.4.8.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5. Asia Pacific
6.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5.4. China
6.5.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5.5. India
6.5.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.5.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.5.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5.6. Japan
6.5.6.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.6.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.6.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5.7. Australia
6.5.7.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.7.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.7.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.5.8. South Korea
6.5.8.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.5.8.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.5.8.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.6. Latin America
6.6.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.6.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.6.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.6.4. Brazil
6.6.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.6.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.6.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.7. Middle East & Africa
6.7.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.7.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.7.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.7.4. South Africa
6.7.4.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.7.4.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.7.4.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
6.7.5. Saudi Arabia
6.7.5.1. Market Estimates And Forecast, 2018 - 2030 (USD Million)
6.7.5.2. Market Estimates And Forecast, By Application, 2018 - 2030 (USD Million)
6.7.5.3. Market Estimates And Forecast, By End Use, 2018 - 2030 (USD Million)
Chapter 7. Competitive Landscape
7.1. Recent Developments & Impact Analysis, By Key Market Participants
7.2. Vendor Landscape
7.2.1. Company categorization
7.2.2. List of Key Distributors and channel Partners
7.2.3. List of Potential Customers/End Users
7.3. Competitive Dynamics
7.3.1. Competitive Benchmarking
7.3.2. Strategy Mapping
7.3.3. Heat Map Analysis
7.4. Company Profiles/Listing
7.4.1. BASF
7.4.1.1. Participant’s Overview
7.4.1.2. Financial Performance
7.4.1.3. Product Benchmarking
7.4.1.4. Strategic Initiatives
7.4.2. Huntsman International LLC
7.4.2.1. Participant’s Overview
7.4.2.2. Financial Performance
7.4.2.3. Product Benchmarking
7.4.2.4. Strategic Initiatives
7.4.3. Archroma
7.4.3.1. Participant’s Overview
7.4.3.2. Financial Performance
7.4.3.3. Product Benchmarking
7.4.3.4. Strategic Initiatives
7.4.4. Milliken & Company
7.4.4.1. Participant’s Overview
7.4.4.2. Financial Performance
7.4.4.3. Product Benchmarking
7.4.4.4. Strategic Initiatives
7.4.5. 3V Sigma S.p.A.
7.4.5.1. Participant’s Overview
7.4.5.2. Financial Performance
7.4.5.3. Product Benchmarking
7.4.5.4. Strategic Initiatives
7.4.6. CLARIANT
7.4.6.1. Participant’s Overview
7.4.6.2. Financial Performance
7.4.6.3. Product Benchmarking
7.4.6.4. Strategic Initiatives
7.4.7. Aron Universal Limited
7.4.7.1. Participant’s Overview
7.4.7.2. Financial Performance
7.4.7.3. Product Benchmarking
7.4.7.4. Strategic Initiatives
7.4.8. RPM International Inc.
7.4.8.1. Participant’s Overview
7.4.8.2. Financial Performance
7.4.8.3. Product Benchmarking
7.4.8.4. Strategic Initiatives
7.4.9. Teh Fong Min International CO.LTD.
7.4.9.1. Participant’s Overview
7.4.9.2. Financial Performance
7.4.9.3. Product Benchmarking
7.4.9.4. Strategic Initiatives
7.4.10. BRILLIANT COLORS INC.
7.4.10.1. Participant’s Overview
7.4.10.2. Financial Performance
7.4.10.3. Product Benchmarking
7.4.10.4. Strategic Initiatives
List of Tables
Table 1. List of abbreviations
Table 2. Optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 3. Optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 4. Optical brighteners market estimates and forecasts, by region, 2018 - 2030 (USD Million)
Table 5. North America optical brighteners market estimates and forecasts, by country, 2018 - 2030 (USD Million)
Table 6. North America optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 7. North America optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 8. U.S. optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 9. U.S. optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 10. Canada optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 11. Canada optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 12. Mexico optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 13. Mexico optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 14. Europe optical brighteners market estimates and forecasts, by country, 2018 - 2030 (USD Million)
Table 15. Europe optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 16. Europe optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 17. UK optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 18. UK optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 19. Germany optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 20. Germany optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 21. France optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 22. France optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 23. Italy optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 24. Italy optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 25. Spain optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 26. Spain optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 27. Asia Pacific optical brighteners market estimates and forecasts, by country, 2018 - 2030 (USD Million)
Table 28. Asia Pacific optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 29. Asia Pacific optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 30. China optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 31. China optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 32. India optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 33. India optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 34. Japan optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 35. Japan optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 36. Australia optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 37. Australia optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 38. South Korea optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 39. South Korea optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 40. Latin America optical brighteners market estimates and forecasts, by country, 2018 - 2030 (USD Million)
Table 41. Latin America optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 42. Latin America optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 43. Brazil optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 44. Brazil optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 45. Middle East & Africa optical brighteners market estimates and forecasts, by country, 2018 - 2030 (USD Million)
Table 46. Middle East & Africa optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 47. Middle East & Africa optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 48. South Africa optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 49. South Africa optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
Table 50. Saudi Arabia optical brighteners market estimates and forecasts, by application, 2018 - 2030 (USD Million)
Table 51. Saudi Arabia optical brighteners market estimates and forecasts, by end use, 2018 - 2030 (USD Million)
List of Figures
Fig. 1 Market segmentation
Fig. 2 Information procurement
Fig. 3 Data analysis models
Fig. 4 Market formulation and validation
Fig. 5 Market snapshot
Fig. 6 Segmental outlook
Fig. 7 Competitive outlook
Fig. 8 Value chain analysis
Fig. 9 Market dynamics
Fig. 10 Porter’s analysis
Fig. 11 PESTEL analysis
Fig. 12 Optical brighteners market, by application: Key takeaways
Fig. 13 Optical brighteners market, by application: Market share, 2024 & 2030
Fig. 14 Optical brighteners market, by end use: Key takeaways
Fig. 15 Optical brighteners market, by end use: Market share, 2024 & 2030
Fig. 16 Optical brighteners market, by region: Key takeaways
Fig. 17 Optical brighteners market, by region: Market share, 2024 & 2030

Companies Mentioned

  • BASF
  • Huntsman International LLC
  • Archroma
  • Milliken & Company
  • 3V Sigma S.p.A.
  • CLARIANT
  • Aron Universal Limited
  • RPM International Inc.
  • Teh Fong Min International CO.LTD.
  • BRILLIANT COLORS INC.

Methodology

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Table Information