The India Apparel Market to 2029 report offers comprehensive insight and analysis of the India apparel market, the major players and consumer attitudes.
In 2023, the Indian apparel market grew by 8.3% to reach INR 6.99 trillion, driven by shifting lifestyle preferences among the growing middle class, rising disposable incomes, and accelerated urbanization. The online apparel market in India grew by 15.9% in 2023, to reach INR 1.48 trillion, fueled by the extensive product ranges, convenience, and price comparison facilities, which enable consumers to secure better deals. In 2024, Zudio achieved the largest share gain of 0.62ppts to 1.5%, fueled by its emphasis on trend-led fashion, affordable pricing, and efficient supply chain management.
In 2023, the Indian apparel market grew by 8.3% to reach INR 6.99 trillion, driven by shifting lifestyle preferences among the growing middle class, rising disposable incomes, and accelerated urbanization. The online apparel market in India grew by 15.9% in 2023, to reach INR 1.48 trillion, fueled by the extensive product ranges, convenience, and price comparison facilities, which enable consumers to secure better deals. In 2024, Zudio achieved the largest share gain of 0.62ppts to 1.5%, fueled by its emphasis on trend-led fashion, affordable pricing, and efficient supply chain management.
Scope
- India’s apparel market growth slowed in 2024, as rising prices dampened consumer spending
- Online penetration will continue to rise thanks to increased internet penetration and a technological advancements
- Zudio continues to steal market share, thanks to its affordability and trendy product offerings
Reasons to Buy
- Understand where the demand lies within the Indian apparel market across various price positionings, categories, and brands, to allow you to maximise customer acquisition.
- Learn how continued inflationary challenges will impact the Indian apparel market, and which players are most at threat from changing consumer habits.
- Identify the key approaches brands are taking to stand out in the Indian apparel market, and how you can adapt these to fit your own business.
Table of Contents
- EXECUTIVE SUMMARY
- India Apparel Market Drivers
- India Apparel Market Inhibitors
- Economic Background
- INDIA APPAREL MARKET: MARKET SIZE TO 2029
- India Apparel Market, 2019-2029
- INDIA APPAREL MARKET: CATEGORY PERFORMANCE TO 2029
- India Apparel Market by Category, 2019, 2024, & 2029
- India Clothing Categories 2019-2029
- India Footwear Categories 2019-2029
- India Accessories Category 2019-2029
- India Apparel Market by Price Positioning, 2019, 2024, & 2029
- India Sportswear Market 2019-2029
- INDIA APPAREL MARKET: CHANNEL PERFORMANCE TO 2029
- India Online vs Offline Channel Growth 2019-2029
- India Apparel Market by Channel, 2024 & 2029
- CONSUMERS
- Impact of rising inflation on apparel spend in India
- Buying preferences in India
- Opinions on online shopping
- COMPETITVE LANDSCAPE: BRANDS
- Top 10 India Apparel Market Shares 2022-2024
- Top 10: Winners & Losers Outlook
- Brand Profiles
- Westside
- Reliance
- Flying Machine
- Zudio
- METHODOLOGY, DEFINITIONS AND CONTACTS
"Clothing: Winning and Losing Product Segments, 2024-2029 CAGR (%)"
"Footwear: Winning and Losing Product Segments, 2024-2029 CAGR (%)"
- Accessories: Winning and Losing Product Segments, 2024-2029 CAGR (%)
- Real GDP (INR trillion) and annual growth (%)
- Nominal GDP (INR trillion) and annual growth (%)
- Real GDP per capita (INR thousand) and annual growth (%)
- Consumer price inflation (%)
- Population (millions) and annual growth (%)
- Population by age group (%)
- Population by rural-urban split
- Employed people (millions) and unemployment rate
- India Apparel Market Value, 2019, 2024 & 2029 (INR bn) with five-year CAGR (%)
- India Apparel Market Value (INR bn) and Volumes (m units) 2019-2029, with Annual Growth (%)
- Category Shares within India’s Apparel Market (%) 2019, 2024 & 2029
- Clothing: Market Value (INR bn) by Category, 2019, 2024, & 2029, with forecast CAGR (%)
- Footwear: Market Value (INR bn) by Category, 2019, 2024, & 2029, with forecast CAGR (%)
- Clothing: Market Value (INR bn) by Category, 2019, 2024, & 2029, with forecast CAGR (%)
- India Apparel Market by Price Positioning, 2019, 2024, & 2029
- India Apparel Market by Price Positioning, 2019, 2024, & 2029
- India Sportswear Market (INR bn) with Annual Growth (%), 2019-2029
- India Online Apparel Market (INR bn) 2019-2029 and Online Penetration (%)
- Online, Offline & Total Apparel Annual Growth in the India (%), 2019-2029
- India Apparel Market by Channel Share (%) 2024 & 2029
- Impact of Rising Inflation on Apparel Spend in India
- Buying Preferences in India
- Opinions on online shopping in India
- Top 10 India Apparel Brands by Market Share (%), 2021, 2022 & 2023 with Change in Share 2021-2023
"Reliance’s Apparel Market Share (%) in India 2019-2024"
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Zudio
- Reliance
- Westside
- Jockey
- Puma
- Skechers
- Bata
- Adidas
- Relaxo
- Lux
- Flying Machine
- Zara
- boohoo.com
- ASOS
