This report describes and explains the home warranty service market and covers 2019-2024, termed the historic period and 2024-2029, 2034F termed the forecast period. The report evaluates the market across each region and for the major economies within each region.
The global home warranty service market reached a value of nearly $9.12 billion in 2024, having grown at a compound annual growth rate (CAGR) of 2.89% since 2019. The market is expected to grow from $9.12 billion in 2024 to $12.5 billion in 2029 at a rate of 6.52%. The market is then expected to grow at a CAGR of 6.63% from 2029 and reach $17.23 billion in 2034.
Growth in the historic period resulted from the increased homeownership rates, growing residential construction activities, rise in smart city initiatives and increasing demand for consumer electronics. Factors that negatively affected growth in the historic period was economic uncertainties or downturns.
Going forward, the increasing urbanization, rising housing prices and strong economic growth will drive the growth. Factor that could hinder the growth of the home warranty service market in the future include coverage limitations.
The global home warranty service market is fairly fragmented, with large number of players operating in the market. The top ten competitors in the market made up to 15.93% of the total market in 2023. First American Home Warranty Corporation was the largest competitor with a 4.86% share of the market, followed by FNHW (Fidelity National Home Warranty) with 2.03%, Frontdoor Inc. with 1.91%, 2-10 Home Buyers Warranty Corporation with 1.67%, American Homes 4 Rent, LP (American Home Shield (AHS)) with 1.51%, Cinch Home Services Inc. with 1.47%, Old Republic International Corporation with 1.35%, Home Warranty of America with 0.42%, Oneguard Home Warranties with 0.36% and Choice Home Warranty with 0.34%.
North America was the largest region in the home warranty service market, accounting for 39.14% or $3.56 billion of the total in 2024. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the home warranty service market will be Asia Pacific and Africa where growth will be at CAGRs of 8.69% and 8.27% respectively. These will be followed by Middle East and South America where the markets are expected to grow at CAGRs of 8.00% and 7.34% respectively.
The home warranty service market is segmented by type into home systems, appliances and other types. The appliances market was the largest segment of the home warranty service market segmented by type, accounting for 48.49% or $4.42 billion of the total in 2024. Going forward, the home systems segment is expected to be the fastest growing segment in the home warranty service market segmented by type, at a CAGR of 6.83% during 2024-2029.
The home warranty service market is segmented by distribution channel into direct sales, agents or brokers and other distribution channels. The direct sales market was the largest segment of the home warranty service market segmented by distribution channel, accounting for 50.44% or $4.6 billion of the total in 2024. Going forward, the agents or brokers segment is expected to be the fastest growing segment in the home warranty service market segmented by distribution channel, at a CAGR of 7.19% during 2024-2029.
The home warranty service market is segmented by application into residential and organization. The residential market was the largest segment of the home warranty service market segmented by application, accounting for 65.23% or $5.94 billion of the total in 2024. Going forward, the residential segment is expected to be the fastest growing segment in the home warranty service market segmented by application, at a CAGR of 6.84% during 2024-2029.
The top opportunities in the home warranty service market segmented by type will arise in the appliances segment, which will gain $1.63 billion of global annual sales by 2029. The top opportunities in the home warranty service market segmented by distribution channel will arise in the direct sales segment, which will gain $1.65 billion of global annual sales by 2029. The top opportunities in the home warranty service market segmented by application will arise in the residential segment, which will gain $2.33 billion of global annual sales by 2029. The home warranty service market size will gain the most in the USA at $901.68 million.
Market-trend-based strategies for the home warranty service market include focus on prioritizing the development of innovative solutions, such as mobile applications for home warranty services, to improve customer experience and optimize service processes, focus on creating innovative solutions, such as modern embedded home warranty protection services that smoothly integrate into the home-buying process, thereby improving customer convenience, focus on prioritizing innovative solutions, including strategic collaborations, to enhance their service offerings, boost customer satisfaction and expand their market presence, focus on developing innovative solutions, such as one-click digital home warranty services, to simplify the process of purchasing and managing home warranty coverage and focus on prioritizing the development of innovative solutions, such as cutting-edge home warranty options, to improve their service offerings, boost customer satisfaction and address the changing demands of homeowners.
Player-adopted strategies in the home warranty service market include focus on strengthening their business expertise through brand expansion and focus on strengthening business expertise through new product developments.
To take advantage of the opportunities, the analyst recommends the home warranty service companies to focus on mobile application development, focus on embedded home warranty solutions, focus on one-click digital home warranty services, focus on innovative home warranty solutions, focus on the home systems segment, expand in emerging markets, continue to focus on developed markets, focus on strategic collaborations, provide competitively priced offerings, continue to use B2B promotions, participate in trade shows and events, focus on agents or brokers segment and focus on the residential segment.
The global home warranty service market reached a value of nearly $9.12 billion in 2024, having grown at a compound annual growth rate (CAGR) of 2.89% since 2019. The market is expected to grow from $9.12 billion in 2024 to $12.5 billion in 2029 at a rate of 6.52%. The market is then expected to grow at a CAGR of 6.63% from 2029 and reach $17.23 billion in 2034.
Growth in the historic period resulted from the increased homeownership rates, growing residential construction activities, rise in smart city initiatives and increasing demand for consumer electronics. Factors that negatively affected growth in the historic period was economic uncertainties or downturns.
Going forward, the increasing urbanization, rising housing prices and strong economic growth will drive the growth. Factor that could hinder the growth of the home warranty service market in the future include coverage limitations.
The global home warranty service market is fairly fragmented, with large number of players operating in the market. The top ten competitors in the market made up to 15.93% of the total market in 2023. First American Home Warranty Corporation was the largest competitor with a 4.86% share of the market, followed by FNHW (Fidelity National Home Warranty) with 2.03%, Frontdoor Inc. with 1.91%, 2-10 Home Buyers Warranty Corporation with 1.67%, American Homes 4 Rent, LP (American Home Shield (AHS)) with 1.51%, Cinch Home Services Inc. with 1.47%, Old Republic International Corporation with 1.35%, Home Warranty of America with 0.42%, Oneguard Home Warranties with 0.36% and Choice Home Warranty with 0.34%.
North America was the largest region in the home warranty service market, accounting for 39.14% or $3.56 billion of the total in 2024. It was followed by Asia Pacific, Western Europe and then the other regions. Going forward, the fastest-growing regions in the home warranty service market will be Asia Pacific and Africa where growth will be at CAGRs of 8.69% and 8.27% respectively. These will be followed by Middle East and South America where the markets are expected to grow at CAGRs of 8.00% and 7.34% respectively.
The home warranty service market is segmented by type into home systems, appliances and other types. The appliances market was the largest segment of the home warranty service market segmented by type, accounting for 48.49% or $4.42 billion of the total in 2024. Going forward, the home systems segment is expected to be the fastest growing segment in the home warranty service market segmented by type, at a CAGR of 6.83% during 2024-2029.
The home warranty service market is segmented by distribution channel into direct sales, agents or brokers and other distribution channels. The direct sales market was the largest segment of the home warranty service market segmented by distribution channel, accounting for 50.44% or $4.6 billion of the total in 2024. Going forward, the agents or brokers segment is expected to be the fastest growing segment in the home warranty service market segmented by distribution channel, at a CAGR of 7.19% during 2024-2029.
The home warranty service market is segmented by application into residential and organization. The residential market was the largest segment of the home warranty service market segmented by application, accounting for 65.23% or $5.94 billion of the total in 2024. Going forward, the residential segment is expected to be the fastest growing segment in the home warranty service market segmented by application, at a CAGR of 6.84% during 2024-2029.
The top opportunities in the home warranty service market segmented by type will arise in the appliances segment, which will gain $1.63 billion of global annual sales by 2029. The top opportunities in the home warranty service market segmented by distribution channel will arise in the direct sales segment, which will gain $1.65 billion of global annual sales by 2029. The top opportunities in the home warranty service market segmented by application will arise in the residential segment, which will gain $2.33 billion of global annual sales by 2029. The home warranty service market size will gain the most in the USA at $901.68 million.
Market-trend-based strategies for the home warranty service market include focus on prioritizing the development of innovative solutions, such as mobile applications for home warranty services, to improve customer experience and optimize service processes, focus on creating innovative solutions, such as modern embedded home warranty protection services that smoothly integrate into the home-buying process, thereby improving customer convenience, focus on prioritizing innovative solutions, including strategic collaborations, to enhance their service offerings, boost customer satisfaction and expand their market presence, focus on developing innovative solutions, such as one-click digital home warranty services, to simplify the process of purchasing and managing home warranty coverage and focus on prioritizing the development of innovative solutions, such as cutting-edge home warranty options, to improve their service offerings, boost customer satisfaction and address the changing demands of homeowners.
Player-adopted strategies in the home warranty service market include focus on strengthening their business expertise through brand expansion and focus on strengthening business expertise through new product developments.
To take advantage of the opportunities, the analyst recommends the home warranty service companies to focus on mobile application development, focus on embedded home warranty solutions, focus on one-click digital home warranty services, focus on innovative home warranty solutions, focus on the home systems segment, expand in emerging markets, continue to focus on developed markets, focus on strategic collaborations, provide competitively priced offerings, continue to use B2B promotions, participate in trade shows and events, focus on agents or brokers segment and focus on the residential segment.
Major Market Trends
- Innovative Mobile Applications Enhancing Customer Experience
- Embedded Home Warranty Protection Solutions Enhancing Customer Convenience
- Strategic Collaborations Driving Innovation and Customer-Centric Solutions
- Streamlining Home Warranty Purchases With One-Click Digital Solutions
- Innovative Modern Home Warranty Solutions Redefining Industry Standards
Key Mergers and Acquisitions
- Frontdoor Acquired 2-10 Home Buyers Warranty
- Trucordia Acquired Specialty MGA PWSC
- Super Acquired Platinum Home Warranty
- Choice Home Warranty Acquired Home Warranty of America
Table of Contents
1 Executive Summary
6 Market Characteristics
7 Major Market Trends
8 Home Warranty Services Market - Macro-Economic Scenario
9 Global Market Size and Growth
10 Global Home Warranty Service Market Segmentation
11 Home Warranty Service Market, Regional and Country Analysis
12 Asia-Pacific Market
13 Western Europe Market
14 Eastern Europe Market
15 North America Market
16 South America Market
17 Middle East Market
18 Africa Market
19 Competitive Landscape and Company Profiles
20 Other Major and Innovative Companies
23 Key Mergers and Acquisitions
24 Opportunities and Strategies
25 Home Warranty Service Market, Conclusions and Recommendations
26 Appendix
Executive Summary
Home Warranty Service Global Market Opportunities And Strategies To 2034 provides the strategists; marketers and senior management with the critical information they need to assess the global home warranty service market as it emerges from the COVID-19 shut down.Reasons to Purchase:
- Gain a truly global perspective with the most comprehensive report available on this market covering 15 geographies.
- Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on the latest market research findings.
- Benchmark performance against key competitors.
- Utilize the relationships between key data sets for superior strategizing.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis.
Description
Where is the largest and fastest-growing market for home warranty service? How does the market relate to the overall economy; demography and other similar markets? What forces will shape the market going forward? The home warranty service market global report answers all these questions and many more.The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market’s history and forecasts market growth by geography. It places the market within the context of the wider home warranty service market; and compares it with other markets.
The report covers the following chapters
- Introduction and Market Characteristics - Brief introduction to the segmentations covered in the market, definitions and explanations about the segment by type, by distribution channel and by application.
- Key Trends - Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
- Macro-Economic Scenario - The report provides an analysis of the impact of the COVID-19 pandemic, impact of the Russia-Ukraine war and impact of rising inflation on global and regional markets, providing strategic insights for businesses in the home warranty service market.
- Global Market Size And Growth Global historic (2019-2024) and forecast (2024-2029, 2034F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods.
- Regional And Country Analysis Historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison by region and country.
- Market Segmentation Contains the market values (2019-2024) (2024-2029, 2034F) and analysis for each segment by type, by distribution channel and by application in the market. Historic (2019-2024) and forecast (2024-2029) and (2029-2034) market values and growth and market share comparison by region market.
- Regional Market Size and Growth Regional market size (2024), historic (2019-2024) and forecast (2024-2029, 2034F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
- Competitive Landscape - Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
- Other Major And Innovative Companies Details on the company profiles of other major and innovative companies in the market.
- Competitive Benchmarking - Briefs on the financials comparison between major players in the market.
- Competitive Dashboard - Briefs on competitive dashboard of major players.
- Key Mergers and Acquisitions - Information on recent mergers and acquisitions in the market is covered in the report. This section gives key financial details of mergers and acquisitions which have shaped the market in recent years.
- Market Opportunities And Strategies - Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
- Conclusions And Recommendations - This section includes recommendations for home warranty service providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
- Appendix - This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report.
Markets Covered:
1) By Type: Home Systems; Appliances; Other Types2) By Distribution Channel: Direct Sales; Agents Or Brokers; Other Distribution Channels
3) By Application: Residential; Organization
Key Companies Mentioned: First American Home Warranty Corporation; FNHW (Fidelity National Home Warranty); Frontdoor Inc.; 2-10 Home Buyers Warranty Corporation; American Homes 4 Rent, LP (American Home Shield (AHS)
Countries: China; Australia; India; Indonesia; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; home warranty service indicators comparison.
Data Segmentation: Country and regional historic and forecast data; market share of competitors; market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Companies Mentioned
The major companies featured in this Home Warranty Service market report include:- First American Home Warranty Corporation
- FNHW (Fidelity National Home Warranty)
- Frontdoor Inc.
- 2-10 Home Buyers Warranty Corporation
- American Homes 4 Rent, LP (American Home Shield (AHS)
- Cinch Home Services Inc.
- Old Republic International Corporation
- Home Warranty of America
- Oneguard Home Warranties
- Choice Home Warranty
- HomeServe
- E-Home Household Service Holdings Limited
- Bajaj Finserv
- Edel Assurance
- OneAssist
- GoWarranty
- Samsung
- Master Builders
- HIA Insurance Services
- LIXIL Group Corporation
- Mapfre
- Allianz
- Generali
- AXA
- Crédit Mutuel
- BNP Paribas Cardif
- R+V Versicherung
- HUK-Coburg
- Gothaer Versicherungen
- Liberty Home Guard
- Select Home Warranty
- AFC Home Club
- Landmark Home Warranty
- ServicePlus Home Warranty
- Platinum Home Warranty
- The Home Service Club
- ARW Home Services
- Armadillo
- First American Home Warranty
- Professional Warranty Service Corporation
- American Residential Warranty (ARW)
- HSA Home Warranty
- Transform SR Brands LLC
- Cross Country Home Service Inc.
- Home365
- Malath Cooperative
- FirstRand Bank Limited
- International Finance Corporation (IFC)
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 280 |
| Published | March 2025 |
| Forecast Period | 2024 - 2034 |
| Estimated Market Value ( USD | $ 9.12 Billion |
| Forecasted Market Value ( USD | $ 17.23 Billion |
| Compound Annual Growth Rate | 6.6% |
| Regions Covered | Global |
| No. of Companies Mentioned | 49 |
