Maqui Berries Market Report 2026

The maqui berries market size has grown strongly in recent years. It will grow from $26.89 billion in 2025 to $29.57 billion in 2026 at a compound annual growth rate (CAGR) of 10%. The growth in the historic period can be attributed to rising consumer awareness of antioxidants, growth of dietary supplement markets, expansion of functional food products, traditional use in indigenous diets, increased global distribution of superfoods.

The maqui berries market size is expected to see strong growth in the next few years. It will grow to $43.24 billion in 2030 at a compound annual growth rate (CAGR) of 10%. The growth in the forecast period can be attributed to increasing demand for plant-based nutraceuticals, expansion of anti-aging and wellness products, rising adoption in sports nutrition, growing investments in natural ingredient sourcing, increased focus on traceability and sustainability. Major trends in the forecast period include growing demand for antioxidant-rich superfoods, expansion of maqui berry extract applications, rising use in functional beverages, increased focus on organic and clean-label products, development of value-added maqui ingredients.

The fast-expanding cosmetics sector is anticipated to drive the growth of the maqui berries market in the coming years. The cosmetics sector encompasses industries involved in the creation, manufacturing, and commercialization of beauty and personal care products. Expansion in this sector is driven by rising consumer demand for personal care items, increasing awareness about beauty and skincare, and ongoing improvements in product formulations. Maqui berries are used in cosmetic products due to their strong antioxidant qualities, which help combat free radicals, minimize aging effects, and improve overall skin health. For instance, in September 2024, according to McKinsey & Company, a US-based global consulting firm, global beauty market retail sales reached US$446 billion in 2023, representing a 10% increase compared to 2022. Hence, the rapid growth of the cosmetics sector is contributing to the expansion of the maqui berries market.

Key players in the maqui berries market are focused on introducing innovative products, such as soft-gel capsules, to facilitate convenient consumption. Soft-gel capsules are an oral dosage form that encapsulates liquid or semi-liquid substances in a gelatin-based shell, commonly used for vitamins, supplements, and medications. For instance, in March 2023, NovaBay Pharmaceuticals Inc., a US-based pharmaceutical company, launched the OTC Avenova Eye Health Support oral supplement. This product is rich in antioxidants and combines MaquiBright maqui berry extract with high-quality omega-3 oils, designed to alleviate dry eyes and support overall eye health.

In July 2023, Evonik Industries AG, a Germany-based chemical manufacturing company, acquired Novachem for an undisclosed amount. This acquisition aims to enhance Evonik's portfolio of sustainable cosmetic active ingredients and strengthen its system solutions offerings. Novachem SRL, based in Italy, specializes in manufacturing personal care products that incorporate maqui berries.

Major companies operating in the maqui berries market are NOW Foods, Life Extension Foundation Buyers Club Inc., Mountain Rose, Sunfood Corporation, Terrasoul Superfoods, Navitas LLC, Vitapia, CK Ingredients Inc., Bayas del Sur SA, Seventhills Wholefoods Ltd, Paradise Herbs & Essentials Inc., Jeeva Organic Private Limited, HP Ingredients Corp., Keva Kaipo Industries Pvt Ltd, Rainforest Supply LLC, Vita Forte Inc., Food to Live, Noomadic Herbals, Koyah, Fitness Health, SB Organics, Vivid Health Nutrition, SouthAm Freeze Dry, Maqui New Life S.A.

North America was the largest region in the maqui berries market in 2025. The regions covered in the maqui berries market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the maqui berries market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Italy, Spain, Canada.

The maqui berries market consists of sales of maqui berry capsules, maqui berry tablets, and maqui berry juice. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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