Cultured Foods - Global Stategic Business Report

The global market for Cultured Foods was estimated at US$37.0 Billion in 2024 and is projected to reach US$59.4 Billion by 2030, growing at a CAGR of 8.2% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Cultured Foods market.

Global Cultured Foods Market - Key Trends & Growth Drivers Summarized

Why Are Cultured Foods Gaining Popularity in the Health and Wellness Industry?

Cultured foods, which undergo fermentation through beneficial bacteria, yeast, or fungi, have witnessed a surge in popularity due to their health benefits, natural preservation properties, and rich flavors. Products such as yogurt, kefir, kombucha, kimchi, sauerkraut, miso, tempeh, and sourdough bread are not only valued for their taste but also for their probiotic content, which supports gut health and digestion. Growing awareness of the link between gut microbiota and overall well-being has fueled consumer interest in probiotic-rich foods, positioning cultured foods as a staple in the health and wellness industry.

The rise of functional foods and personalized nutrition trends has further propelled the demand for cultured foods. Consumers are actively seeking food options that support immune function, metabolic health, and mental well-being, leading to the incorporation of probiotic and prebiotic ingredients in daily diets. Additionally, as dietary preferences shift toward natural and minimally processed foods, cultured foods are increasingly viewed as clean-label alternatives to artificially preserved products. Despite their growing market potential, challenges such as maintaining live cultures during packaging, balancing taste with fermentation control, and educating consumers about probiotic efficacy remain hurdles in widespread adoption.

What Are the Technological Advancements in Cultured Food Production?

The cultured food industry has embraced technological innovations to enhance product quality, shelf life, and probiotic viability. One of the most significant advancements is microencapsulation technology, which protects probiotic strains from environmental factors such as heat, moisture, and acidity, ensuring they remain active and effective when consumed. This breakthrough has enabled the expansion of probiotic-rich foods beyond traditional dairy products, allowing for the inclusion of live cultures in baked goods, snacks, and even beverages.

Another major innovation is precision fermentation, a method that optimizes bacterial or fungal fermentation to create specific functional ingredients, flavors, and textures. Precision fermentation is widely used in the alternative dairy sector, where companies produce plant-based yogurts and cheeses with enhanced probiotic properties. Additionally, artificial intelligence (AI) and machine learning are being leveraged to analyze fermentation patterns, optimize microbial activity, and develop new cultured food formulations with improved sensory profiles. These advancements are making it easier for manufacturers to control fermentation processes while ensuring consistency in taste, texture, and probiotic potency.

How Are Market Trends and Consumer Preferences Shaping the Cultured Food Industry?

The cultured food industry is being driven by shifting consumer preferences, evolving dietary habits, and regulatory policies promoting gut health research. The rising demand for plant-based and dairy-free fermented foods has led to the proliferation of non-dairy yogurts, probiotic nut-based cheeses, and fermented plant-based protein products. With the growing vegan and flexitarian movement, manufacturers are developing cultured alternatives that cater to consumers looking for both health benefits and ethical food choices. Additionally, interest in ancient and traditional fermentation techniques is driving a resurgence in artisanal and locally produced cultured foods, with many small-batch brands gaining popularity for their authenticity and nutritional value.

Regulatory changes are also shaping the market, particularly in how probiotic claims are marketed and labeled. Governments and food safety agencies are enforcing stricter regulations to ensure that probiotic-rich foods contain live cultures that deliver scientifically validated health benefits. Countries such as the United States, Canada, and those in the European Union require clearer labeling and clinical evidence to support health claims related to gut health and immunity. Meanwhile, the foodservice industry is integrating more fermented foods into menus, with restaurants and fast-casual chains offering kimchi-topped burgers, kombucha-based cocktails, and probiotic-infused smoothies, further mainstreaming cultured food consumption.

What Is Driving the Growth of the Cultured Foods Market?

The growth in the cultured foods market is driven by several factors, including rising consumer awareness of gut health, increasing demand for natural and functional foods, and advancements in fermentation technology. As scientific research continues to highlight the role of probiotics in digestion, immunity, and mental health, consumers are actively seeking foods that provide tangible health benefits. The expansion of distribution channels, including e-commerce, specialty health stores, and direct-to-consumer brands, has made cultured foods more accessible to a global audience, further boosting market growth.

End-use expansion is another key growth driver, with cultured foods being incorporated into a wide range of products, from snacks and beverages to dietary supplements and functional ingredients. The trend toward sustainable food production is also influencing the cultured food market, as fermentation-based foods require fewer preservatives, reduce food waste, and can be produced with minimal environmental impact. Additionally, the growing interest in DIY fermentation at home has led to increased sales of fermentation kits, starter cultures, and educational content related to cultured food preparation. As demand for probiotic-rich, clean-label, and health-focused foods continues to rise, the cultured foods market is expected to experience sustained growth, fueled by innovation, consumer education, and expanding dietary applications.

Report Scope

The report analyzes the Cultured Foods market, presented in terms of market value (US$ Thousand). The analysis covers the key segments and geographic regions outlined below.

Segments: Product Type (Dairy-based Cultured Foods, Plant-based Cultured Foods, Kombucha, Other Product Types); Distribution Channel (Supermarkets and Hypermarkets Distribution Channel, Convenience Stores Distribution Channel, Online Distribution Channel, Other Distribution Channels)

Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Dairy-based Cultured Foods segment, which is expected to reach US$26.5 Billion by 2030 with a CAGR of a 9.2%. The Plant-based Cultured Foods segment is also set to grow at 8.0% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, estimated at $9.7 Billion in 2024, and China, forecasted to grow at an impressive 7.9% CAGR to reach $9.5 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Cultured Foods Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Cultured Foods Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Cultured Foods Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Alive Ferments, Anheuser-Busch InBev SA/NV, BioGaia AB, Britt`s Fermented Foods, Bubbies Fine Foods and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 48 Featured):

• Alive Ferments
• Anheuser-Busch InBev SA/NV
• BioGaia AB
• Britt`s Fermented Foods
• Bubbies Fine Foods
• Chobani Inc.
• Chr. Hansen A/S
• Constellation Brands, Inc.
• Danone S.A.
• Fermented Food Holdings
• Fonterra Co-operative Group
• Heineken N.V.
• Lactalis Group
• Nestlé S.A.
• PepsiCo, Inc.
• The Boston Beer Company
• The Crafty Pickle Co.
• The Cultured Food Company
• Topcultures
• Yakult Honsha Co., Ltd.

Tariff Impact Analysis: Key Insights for 2025

Global tariff negotiations across 180+ countries are reshaping supply chains, costs, and competitiveness. This report reflects the latest developments as of April 2025 and incorporates forward-looking insights into the market outlook.

The analysts continuously track trade developments worldwide, drawing insights from leading global economists and over 200 industry and policy institutions, including think tanks, trade organizations, and national economic advisory bodies. This intelligence is integrated into forecasting models to provide timely, data-driven analysis of emerging risks and opportunities.

What’s Included in This Edition:

• Tariff-adjusted market forecasts by region and segment
• Analysis of cost and supply chain implications by sourcing and trade exposure
• Strategic insights into geographic shifts

Buyers receive a free July 2025 update with:

• Finalized tariff impacts and new trade agreement effects
• Updated projections reflecting global sourcing and cost shifts
• Expanded country-specific coverage across the industry