Beer in Belgium, navigating challenges arising from still relatively high inflation and strong pressure on consumer disposable incomes, saw a decline in both off- and on-trade volume sales in 2023. Despite these economic headwinds, the category offered resilience through intense promotional activity, led by major players like Anheuser-Busch InBev and Brouwerijenin Alken Maes in lager. Within beer, there remained a strong focus on out-of-pocket expenditure.
The Beer in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Beer in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Beer market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
KEY DATA FINDINGSALCOHOLIC DRINKS IN BELGIUMDISCLAIMER
2023 DEVELOPMENTS
PROSPECTS AND OPPORTUNITIES
CATEGORY BACKGROUND
CATEGORY DATA
EXECUTIVE SUMMARY
MARKET BACKGROUND
TAXATION AND DUTY LEVIES
OPERATING ENVIRONMENT
KEY NEW PRODUCT LAUNCHES
MARKET INDICATORS
MARKET DATA
SOURCES
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Scottish & Newcastle Plc
- Haacht NV SA, Brouwerij
- Palm NV, Brouwerij
- Duvel Moortgat NV
- Carlsberg A/S
- Diageo Plc
- Bacardi & Co Ltd
- Abdij der Trappisten van Westmalle
- Modelo SA de CV, Grupo
- Abbaye Notre Dame de Scourmont
- Abbaye Notre Dame de Saint-Remy
- Pernod Ricard Groupe
- Rodenbach NV SA
- Bavick NV
- InBev
- Bacardi Martini Belgium SA
- Alken Maes NV SA, Brouweijen
- Heineken NV
- Abbaye Notre Dame d'Orval
- De Koninck NV SA, Brouwerij
- John Martin SA
- Rémy Cointreau Group
- Sogrape - Vinhos de Portugal SA
- Caves Bernard Massard