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Tea in Egypt

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    Report

  • 20 Pages
  • November 2024
  • Region: Egypt
  • Euromonitor International
  • ID: 992925
At the start of 2024, tea prices in Egypt saw an unprecedented spike, with brands including El Arosa seeing a significant increase in price per kg, rising from EGP195 to EGP225. The price of a 12kg carton also surged, reaching EGP2,700. However, by the second quarter, tea prices began to stabilise after implementing government measures to control inflation.

The Tea in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tea market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Tea prices fluctuate as the government provides support to consumers
  • Demand grows for green and herbal teas that align with health trends
  • Badawy & Sons Co retains its lead as consumers migrate to the brand
PROSPECTS AND OPPORTUNITIES
  • Retail volume sales increase as tea benefits from the rising health-conscious trend
  • New pack sizes and marketing innovations continue to drive sales
  • Demand grows for herbal teas and healthier varieties over the forecast period
CATEGORY DATA
  • Table 1 Retail Sales of Tea by Category: Volume 2019-2024
  • Table 2 Retail Sales of Tea by Category: Value 2019-2024
  • Table 3 Retail Sales of Tea by Category: % Volume Growth 2019-2024
  • Table 4 Retail Sales of Tea by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Tea: % Retail Value 2020-2024
  • Table 6 LBN Brand Shares of Tea: % Retail Value 2021-2024
  • Table 7 Forecast Retail Sales of Tea by Category: Volume 2024-2029
  • Table 8 Forecast Retail Sales of Tea by Category: Value 2024-2029
  • Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2024-2029
  • Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2024-2029
HOT DRINKS IN EGYPT
EXECUTIVE SUMMARY
  • Hot drinks in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for hot drinks?
MARKET DATA
  • Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2019-2024
  • Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2019-2024
  • Table 13 Retail Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 14 Retail Sales of Hot Drinks by Category: Value 2019-2024
  • Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2019-2024
  • Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 19 Total Sales of Hot Drinks by Category: Total Volume 2019-2024
  • Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2019-2024
  • Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2020-2024
  • Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2021-2024
  • Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2019-2024
  • Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2019-2024
  • Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2024
  • Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2024-2029
  • Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2024-2029
  • Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2024-2029
  • Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2024-2029
  • Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2024-2029
  • Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources