Rode & Associates (Pty) Ltd. is a 31-year-old firm specializing in real estate economics, property research and property consultancy. It is also one of the largest independent property valuation (real estate appraisal) firms in South Africa. Rode introduced to South Africa the regular, rigorous surveying of market rental levels and capitalization rates through the expert-panel method of polling - a crucial and first step towards more uniform and realistic market valuations by the property industry in South Africa. The results of these surveys are now published in six research journals. Rode's Report - the flagship amongst these publications – is used as a reference 'bible' by property pract