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The Marketing Data market is a subset of the Advertising and Marketing industry that focuses on the collection, analysis, and utilization of data to inform marketing decisions. It is a rapidly growing field, as businesses increasingly rely on data-driven insights to inform their marketing strategies. Companies in this market provide services such as market research, customer segmentation, and predictive analytics. They also offer tools such as marketing automation software, customer relationship management (CRM) systems, and data visualization platforms.
Companies in the Marketing Data market include Adobe, Salesforce, Oracle, IBM, Microsoft, SAP, and Tableau. Show Less Read more
